ZorBusiness Podcast

Most things can be avoided if we plan ahead. Today’s guest, Christine Furtado is a financial literacy expert, who has helped a number of businesses learn to understand their own numbers. This allows businesses to say on the right track at all times. Christine touches on the when, why, and hows of learning to read your numbers, including her easy 5-step guide to financial literacy. Check out his super interesting podcast here.

Catherine is the Owner CEO of English Pronunciation for Success where she does pronunciation coaching and specializes in accent reduction. Catherine says that she’s in the business of confidence, helping others learn to speak English correctly, enabling them to make stronger connections with others and even stronger connections with themselves. It’s an interesting concept when you think about it, that something so simple can hold you back. This is why it’s great to have people like...

This episode is all about tools for Franchisors to learn about Negotiations. The importance of finding your own negotiation grooveUtilizing “no” to get the best deals for your franchiseBATNA, best alternative to negotiated agreementVisualizing what you want to achieve while negotiatingApproaching a negotiation from every angleThe steps to take in order to prepare yourself for a negotiationKnowing when to walk away

We all get busy. It’s unstoppable. However, we cannot let being busy open the door for others to take advantage of us. Paul McNamara, a financial crimes security expert, says it best when he says, “Busy doesn't mean be lazy or sloppy with your finances. Because this is why we're all in business I presume. We’re trying to make some money here, earn a living.” In this episode, Paul McNamara delves deep into why people steal and how you can keep them from stealing from you and your business!...

Lots of people dream of having a global brand. I mean, who wouldn’t want to see their business’s name on the front of buildings planted on every continent?. (Well, except Antarctica. But that’s a pretty cool dream to have on its own!) That kind of exposure is the dream...right? After speaking with Roz Goldenstein, I have found it’s a loaded question, and after you hear what we spoke about, you may want to rethink your answer. At the very least pay attention to what Roz has to say because...

Franchise leadership is about building a legacy. I like that - and I wish I’d said it myself- but it was Dr. Marc Camras in our recent ZorBusiness podcast interview. If you’re a franchise leader who recognizes the impact you’re having on the world and the legacy you’re leaving, tune into this interview. Dr. Camras and his partner, Melissa Hart-Woods, went and interviewed the top performing 20% from their respective industries. Notice they didn’t focus on the #1 or #2 players because they...

Franchise success= dreams+ beliefs+ readiness. That’s Lizette Pirtle’s formula for franchise success. Dr. Lizette comes from a background of being both a franchise or and franchisee, and she’s the author of The New Formula For Franchise Success. I think you’ll find some great nuggets for Franchise management and leadership in here.

What would the impact be on your franchise system if your franchise recruiters had a secret weapon for recruiting the right franchisees who would be more profitable in a shorter amount of time? If you’re like me it would completely change your world. We learned a lot from Craig Slavin , author of Franchising is full of BS. Now BS of course stands for Behavioural Sciences. Craig is an entertaining interview to say the least and I think you’ll like it. Of course, there’s a ton of...

There are 2 kinds of people- those who miss high school and those who never want to talk about it again…which one are you? What if I told you that High school is just like your franchise network? Yup- it has Jocks, Geeks, Nerds, Wallflowers …..and even a Student Council! I asked Bob Griffin, the author of The Prom King bought a Franchise to be our podcast guest and talk to us about Building a Culture in your business on purpose.

Not your average topic... How to make your brand more huggable. Mascot expert Glen Street gives us the inside scoop on how mascots make your brand more approachable, increase community engagement, and become a tool for education. A few highlights.. 1.It’s important to have the right costume- something that reflects your brand in a way that you want that brand reflected 2.Have the right performer with the right training. As franchise leaders we are always thinking about systems and...

I found a unicorn!... I actually did. You asked for info on how to get more deals from franchise consultants so……I found us a Master Franchisor who also happens to be a Franchise Consultant ,...who also happens to be a time tested Entrepreneur. That’s a unicorn. And he's here to tell us EXACTLY how to get consultants like him to refer to Franchisors like you and I.

Want the inside scoop on how McDonalds nurtures and manages their franchisees? So do I…. We got Marianne Page to join us for the ZorBusiness podcast to talk about lessons learned while at McDonalds in the UK. Did you know they weren’t even a Franchise when they launched in the UK? Read on…. Its all about Systems. Simple systems. Stick with the system. Although the podcast is called….Systemize like McDonald's– UK style! We go into a ton of different topics that I think you’ll find...

As a Franchise Leader , when you talk about how great franchise operations do things... do you find that Restaurant franchising is always the go-to? I do. We talk abotu McDonalds, or Dominoes, or Dunkin' Brands etc So, we thought- hey why not bring a restaurant franchising expert onto the show?? Join us and hear from Aicha Bascaro, the author of Restaurant Franchise Management- Delivery Drive Thru and Dining Her interview is titled Restaurant Franchise Management- Delivery Drive Thru...

A few months ago we conducted a survey of franchise leaders from around the world. One of the most common questions was ..."How can I work better with franchise consultants to get more leads?..." Well - it was a pretty clear message, so I took it as a challenge to go and find somebody to answer that question for us - I mean who wouldn't want more qualified franchise candidates? I reached out to Mark Laughlin, who I know through his book " How to Succeed in Franchising" . This is an...

Want to learn the 5 spokes for building a collaborative franchise community around your brand? Rick Grossman, the Franchising contributor for Entrepreneur.com joins us for this insightful podcast episode. Rick talks us through how looking at the 5 spokes of: Leadership Financing Marketing Operations Technology These are the tools that help us as Franchisors to build the territories and growth plans we all want.

What if you could SEE the “next level” in your business? and what does it take to go from 2- 20 units and then what does it take to go from 20 to 200? Well, when Jania Bailey, CEO of one of the largest and highest volume franchise consultant networks tells us how to grow – we should probably listen and take a lot of notes… That’s because she’s answering the biggest pain point you told us about in the survey- “growth” (you said- "I need more and better leads") Listen in as Jania...

This is Episode 1 of the ZorBusiness Podcast where we talk about tools, tips and strategies just for Franchisors to grow our operations. Whether we are called Franchisors, Master Franchisees, Area Developers or Area Representatives - - we are Franchise leaders who need education , insight and information on how to grow our franchise businesses. Our business operations are always different than what our franchisees do, but until now its been very difficult to find Franchise Leader specific...