
Premium
Opening Credits
1/29/2026
A Note Before We Start
1/29/2026
Introduction: A Down Market Isn't the Same as a Recession
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Chapter 1: What Actually Changes When the Market Slows
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Chapter 2: The Numbers That Tell You the Truth
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Chapter 3: Getting Your Money Right
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Chapter 4: Where Your Hours Actually Go
1/29/2026
Chapter 5: The Database Is the Business
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Chapter 6: Marketing When Money Is Tight
1/29/2026
Chapter 7: Talking to People Who Don't Want to Move
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Chapter 8: Where the Business Goes When It Slows
1/29/2026
Chapter 9: Building the Version of You That Comes Out of This
1/29/2026
Conclusion: The Six Questions
1/29/2026
A Note on the Stories in This Book
1/29/2026
About the Author
1/29/2026
A Necessary Disclaimer
1/29/2026
Source Notes
1/29/2026
The Worksheets
1/29/2026
Closing Credits
1/29/2026