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Opening Credits
1/21/2023
Chapter 1: Introduction
1/21/2023
Chapter 2: How Does This Book Help You
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Chapter 3: Roadmap of This Book
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Chapter 4: Focus on a Niche like Facebook and Amazon
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Chapter 5: What's the Alternative to a Niche Strategy
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Chapter 6: How to Choose a Niche
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Chapter 7: How Facebook Started a Niche Strategy
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Chapter 8: How Facebook Dominates Social Media Space
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Chapter 9: Google+ A Cautionary Tale
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Chapter 10: How Amazon Took Over eBay as the New King of E-commerce
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Chapter 11: How Etsy and Zappos Served the Unmet Needs of Their Customers
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Chapter 12: How StubHub Won Their Niche
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Chapter 13: Amazon Fire Phone – Another Attack To The Core Disaster
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Chapter 14: How to Consistently Get Fresh Customers - The Problems with B2C
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Chapter 15: So How Do You Get Customers in Ways Other Than Direct Marketing
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Chapter 16: Find Your Customers In The Marketplaces
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Chapter 17: Colleges and Universities
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Chapter 18: Bloggers and Podcasters
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Chapter 19: Even More Potential Organizations to Find Your Dream Customers
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Chapter 20: Exercise
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Chapter 21: Existing Skillsets and Capabilities - Why is Experience So Crucial In Entrepreneurship
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Chapter 22: Importance of Experience - Story of Farecast and Decide
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Chapter 23: Data-backed Proof to Support the Importance of Experience
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Chapter 24: If You are Brilliant, You Don't Need Experience, Correct?
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Chapter 25: Steps to Gaining Experience Even If You are a Complete Beginner
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Chapter 26: Exercise 2 - Ensuring Your Startup has the Right Experience
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Chapter 27: Reserve Your Resources for Your Most Valuable Customers
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Chapter 28: Uncovering Your Startup's Most Profitable and Valuable Customers
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Chapter 29: Shedding Light on your Most Valuable Customers
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Chapter 30: Shedding Light on your Most Profitable Customers
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Chapter 31: Learn More About your Most Profitable Customers
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Chapter 32: Let’s Connect, Shall We?
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Ending Credits
1/21/2023