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Interviews with leading authorities in branding, marketing, social media and leadership. Join your host, award winning branding, digital marketing and social media evangelist, Krishna De, as she and her guests share strategies, tips and resources to bring your corporate brand, employer brand and personal brand to life!

Interviews with leading authorities in branding, marketing, social media and leadership. Join your host, award winning branding, digital marketing and social media evangelist, Krishna De, as she and her guests share strategies, tips and resources to bring your corporate brand, employer brand and personal brand to life!
More Information

Location:

Dublin, Ireland

Networks:

BlogTalkRadio

Description:

Interviews with leading authorities in branding, marketing, social media and leadership. Join your host, award winning branding, digital marketing and social media evangelist, Krishna De, as she and her guests share strategies, tips and resources to bring your corporate brand, employer brand and personal brand to life!

Twitter:

@KrishnaDe

Language:

English

Contact:

+353 (0) 1 443 4995


Episodes

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11/13/2014
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Duration:00:00:02

BGL 240809: There's More To Social Media Than Tweeting

8/24/2009
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Have you been exploring social media and perhaps even getting on the Twitter band wagon? Social media is a great way to build connections and community and attract more clients and customers. As it's free and easy to set up many accounts, there is a low barrier for entry. However to get the benefit from Twitter or other social media platforms for your organisation it takes more than just sending a Tweet. What's your content strategy? How does social media connect to your over all marketing...

Duration:01:06:05

BGL 170809: How To Escape From Cublicle Nation

8/17/2009
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Have you been thinking about leaving a role in a corporation and setting up your own business? It's a journey many of us had made but if only we had had access to the guidance from the new book 'Escape From Cubicle Nation' we just might have found that transition much smoother. I this weeks episode Krishna De is in conversation with Pam Slim the author of 'Escape From Cubicle Nation' and they discuss practical tips for make the transition from a corporate career. You can find the book at...

Duration:01:01:31

BGL 100809: Attracting More Customers With Google Local

8/10/2009
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In the recent months have you seen Google maps appear in your search results generated by http://www.google.com/local? Are you aware that many businesses are starting to use Google Local to incase their visibility and reputation online without even having a website and in turn you can attract more customers? In this weeks episode Krishna de is in conversation with Ken O'Connor of 'Map My Business' and they discuss the benefits of Google Local and tips for promoting your business using this...

Duration:01:03:43

BGL 100709: Finding Your Niche - Growing Your Coaching Practice

7/10/2009
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Are you a coach, consultant or professional services firm who knows that you have a service that clients could benefit from but are finding it difficult to attract the clients you really want to work with? Or perhaps you are a new professional services firm and are wondering how to define your point of differentiation and your niche? In this episode Krishna De is in conversation with Hannah McNamara author of 'Niche Marketing for Coaches' and the creator of a new home study programme to help...

Duration:01:01:09

BGL 240609: Embracing Ratings And Reviews From Your Customers

6/24/2009
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Have you noticed how increasingly websites are including ratings and reviews from their clients and customers? And as a consumer, it is likely that you have been influenced by the ratings and reviews you might have come across online. Yet why is it that many of use are still concerned about opening up our website to accept reviews? Well this is what we cover in this weeks episode including the benefits to you of reviews on your website, even where they are not 5 star ratings and best...

Duration:01:21:34

BGL 080609: Marketing With Postcards

6/8/2009
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Mastering online marketing and social media are critical for success in today's competitive market place but it's easy to forget the impact that direct mail can have in client attraction. In Krishna's seminars she always encourages businesses to integrate their marketing online and offline, so in this weeks episode we discuss how to implement an effective direct mail programme using postcards. Krishna De is in conversation with Founder of Postcardmania.com Joy Gendusa.The show blog is at...

Duration:01:12:31

BGL 010609: Social Media In An Hour A Day

6/1/2009
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Are you finding it a challenge to manage your social media plan and would like to find ways to become more productive rather than spending all day online and achieve little in terms of results? And are you confident that you know what and how to measure the impact of your social media plan? That is the focus of the conversation between Krishna De and author and social media strategist Dave Evans (Social Media In An Hour A Day). You will find Dave online at Facebook, LinkedIn and Twitter...

Duration:01:05:27

BGL 250509: Social Media In An Hour A Day

5/25/2009
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Are you finding it a challenge to manage your social media plan and would like to find ways to become more productive rather than spending all day online and achieve little in terms of results? And are you confident that you know what and how to measure the impact of your social media plan? That is the focus of the conversation between Krishna De and author and social media strategist Dave Evans (Social Media In An Hour A Day). You will find Dave online at Facebook, LinkedIn and Twitter...

Duration:01:11:40

BGL 190509: Creating A Business Plan That Works

5/19/2009
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Have you ever found yourself wondering where to start when writing your business plan? What should you include? How do you make sure that it is time worth investing and your business plan does not become a document that gathers dust and is not relevant to your business? These are some of the questions that Krishna De and author Mike Ferrell discuss. We also explore Mike's radical approach to business planning - the business funnel approach. You will find Mike on Facebook, LinkedIn and...

Duration:01:11:28

BGL 110509: Paying It Forward On LinkedIn

5/11/2009
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You might have come across the idea of paying it forward - where rather than reciprocity if you do a good turn for someone instead of them retunring the favour to you they pay it forward to someone in their network? Well how does paying it forward work when it comes to social networking and especially LinkedIn? That's the focus of this weeks show when Krishna De and LinkedIn expert Chuck Hester share tips about how to nurture your network and build profitable business opportunities by paying...

Duration:01:05:53

BGL 040509: How To Boost Your Visibility And Reputation Become A Best Selling Author On Amazon

5/4/2009
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http://snipurl.com/amazonwinner: Boosting your reputation by being able to say that you are an author is something many of us aspire to have - but just consider what it would mean if you were also able to say your book was an Amazon Best Seller! That's the subject of this weeks show when Krishna De and best selling author Sally Shields share tips about how to self publish your book and then turn it into a best seller attracting celebrity endorsements and national TV appearances. Sally...

Duration:01:08:49

BGL 042909: How We Can Be The Media And Build Visibility And Profits

4/29/2009
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In today's changing landscape of the traditional media, what opportunities does that present us as business leaders and entrepreneurs if we want to build visibility and our reputation? That's the question we debate when Krishna De and media consultant and author David Mathison share tips about how to connect to your audience direct. You will find David's new book online at http://www.snipurl.com/btmbook and you can connect to him on Twitter @bethemedia. The show blog is at...

Duration:01:12:55

BGL 042009: Beyond The Basics Of LinkedIn: Using Advanced Features Of LinkedIn To Attract Clients

4/20/2009
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Have you created a LinkedIn profile and have a few people connected to you but wonder how to use LinkedIn more effectively for your business? In this weeks episode we go beyond the basics of LinkedIn and Krishna De is in conversation with Sallie Goetsch, consultant, writer and podcaster, and they discuss LinkedIn Answers, Groups, Applications and tips to use LinkedIn as a client attraction tool. You will find Sally online at http://www.author-izer.com and on LinkedIn at...

Duration:01:05:22

BGL 040709: Flowers Made Easy Social Media Case Study

4/7/2009
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Are you wondering how social media could apply to your business especially if you are not a technology orientated business? What if you sold flowers? Could you imagine how you might be able to use Flickr, Facebook applications, Twitter, Bebo or even a blog to increase your sales even in a downturn economy? That's the subject we are focusing on today when host Krishna De is in conversation with Eamonn Grant, Director of FlowersMadeEasy.ie. You will find Eamonn online at...

Duration:00:45:19

BGL 033009: Social Networking To Increase Your Visibility

3/30/2009
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Are you active on social networks and if so are you using them to attract interest about your business and increase your visibility? That's the subject we are focusing on today when host Krishna De is in conversation with visibility expert Nancy Marmolejo. You will find Nancy online at at http://snipurl.com/vivavis and on Twitter @nancymarmolejo. The show blog is at http://www.bizgrowthnews.com. And remember you will find and can connect to Krishna online at http://www.krishnaonfacebook.com,...

Duration:01:09:49

BGL 032609: Micro-sharing Inside The Enterprise

3/26/2009
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So you have heard of Twitter. Perhaps you are even using it personally or for your business? But were you aware that there are many other micro sharing platforms available? And did you know that these platforms can be used within your firewall - in other words, micro-sharing INSIDE the enterprise? But what kinds of businesses are using these tools, what are their reasons for doing so and what are some of the results they are experiencing. These are some of the questions that Krishna De and...

Duration:01:09:26

BGL 032609: A Celebration Of Irish Women In Technology And Science

3/25/2009
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To celebrate Ada Lovelace Day as an international day of blogging to draw attention to women excelling in technology, (findingada.com) and the release of the new book 'Lab Coats and Lace' by Women In Technology And Science in Ireland (witsireland.com), we are hosting an additional show this week. With host of Biz Growth Live, Krishna De are Mary Mulvihill the editor of the book and journalist and contributing author Karlin Lillington. We discuss the current situation for women aspiring to...

Duration:00:59:27

BGL 031609: Building And Nurturing Communities Online

3/16/2009
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So you have decided to create a community online perhaps through a social network or wiki, but how do you get started and how do you encourage people to join you? Should you have a community manager and if so what are their accountabilities? And how can you encourage the community to become self supporting? These are some of the questions that Krishna De and Connie Bensen, a well known community strategist, will be discussing. You will find Connie online at http://www.conniebensen.com The...

Duration:01:02:42

BGL 031109: Social Media Consulting, Digital Rights And Ada Lovelace

3/11/2009
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What does it take to be a successful social media consultant? How can we create compelling content? What's the importance of open rights to us all? What can we learn from Ada Lovelace? And how can you manage your time effectively online? these are some of the questions that Krishna De will be asking Suw Charman-Anderson, freelance social software consultant and journalist and founder of FindingAda.com. You will find Suw online at http://suw.org.uk

Duration:01:08:18