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The BeanCast™ Marketing Podcast

Consumer

The BeanCast™ is a weekly round table podcast, featuring notables from the marketing, advertising, interactive and public relations community. We discuss the latest industry news with a healthy dose of perspective. Join the fun. Subscribe today!

Location:

Greensboro, NC

Description:

The BeanCast™ is a weekly round table podcast, featuring notables from the marketing, advertising, interactive and public relations community. We discuss the latest industry news with a healthy dose of perspective. Join the fun. Subscribe today!

Twitter:

@bobknorpp

Language:

English

Contact:

(336) 549-0938


Episodes
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0745-The BeanCast: Focused On All The Wrong Things

4/28/2024
This Week: Saul Colt and Dave Delaney join Bob to discuss a tale of two earnings calls, the TikTok battle gets real, how influence is evolving now, Spotify leaves the IAB, plus this week's #FairFailFoul.

Duración:01:05:50

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0744-The BeanCast: Three Bald Men

4/21/2024
This Week: Mitch Joel, Matt McDermott, and Samuel Monnie join Bob to discuss the dilemma of mass personalization, the impact of "grid zero" on marketers, EU regulators reject Meta's solution, Netflix stops reporting subscriber numbers, plus this week's #FairFailFoul.

Duración:01:08:49

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0743-The BeanCast: Lazy Marketing

4/14/2024
This Week: Emily Binder, Saul Colt, and Jo Darby join Bob to discuss LinkedIn's growth, whether purpose is lazy strategy, Nike's hard retail lessons, WPP's AI partnership with Google, plus this week's #FairFailFoul.

Duración:01:03:23

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0742-The BeanCast: Update Your LinkedIn Page

4/7/2024
This Week: Farrah Bostic, Joseph Jaffe, and Adam Pierno join Bob to discuss the AI battle for search, Meta's "many" advantages, TikTok Shop driving tons of retail, whether chatbots are better at convincing you than humans, plus this week's #FairFailFoul.

Duración:01:13:35

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0741-The BeanCast: Abuse Shopping

3/31/2024
This Week: Saul Colt, Jeremy Goldman, and Jonathan Sackett join Bob to discuss mobile threatening digital, the role of visualization, blogging today, Sam Altman's scary prediction, plus this week's #FairFailFoul.

Duración:01:03:54

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0740-The BeanCast: A Lack Of Trust

3/24/2024
This Week: Jo Darby and Tamara Prewitt join Bob to discuss rethinking agency value, unpacking a TikTok ban, why more data isn't the answer, Midjourney's election restriction, plus this week's #FairFailFoul.

Duración:01:05:09

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0739-The BeanCast: So We Can't Make The Ad?

3/10/2024
This Week: Saul Colt, Ben Kunz, and Samuel Monnie join Bob to discuss understanding recent agency layoffs, choosing between Instagram and TikTok, Canada regulates gambling ads, Connecticut's plan to save local media, plus this week's #FairFailFoul.

Duración:01:10:12

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0738-The BeanCast: I Won't Murder You If You Pay Me

3/3/2024
This Week: Chris Baccus, Augie Ray, and Janell Townsend join Bob to discuss increasingly invasive digital advertising, Google's plan to replace journalism with AI, intelligence gathering through ads, the launch of Aria, plus this week's #FairFailFoul.

Duración:01:07:23

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0737-The BeanCast: Take Down The Billboard Already

2/25/2024
This Week: Ian Baer, Rose Cameron, and Mike Monello join Bob to discuss Walmart buying Vizio, whether AI copywriting is more effective, the Reddit IPO, Amazon ending FreeVee, plus this week's #FairFailFoul.

Duración:01:08:02

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0736-The BeanCast: Cranky Ad Talk

2/18/2024
This Week: Farrah Bostic, Saul Colt, and Joseph Jaffe join Bob to discuss this year's analysis of the Super Bowl ad game , plus this week's #FairFailFoul.

Duración:01:10:18

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0735-The BeanCast: Deinfluence Me

2/4/2024
This Week: Joseph Jaffe, Jonathan Sackett, and Tamsen Webster join Bob to discuss brands ditching X for SB convos, the final implosion of local news, understanding deinfluencers, TikTok to make all content shoppable, plus this week's #FairFailFoul.

Duración:01:07:57

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0734-The BeanCast: Daddy Likes Slim Jims

1/28/2024
This Week: Saul Colt, Sloane Kelley, and Ron Tite join Bob to discuss social as a public health crisis, Apple hindering VisionPro, gamifying grocery shopping, Google's latest AI tool for advertisers, plus this week's #FairFailFoul.

Duración:01:06:09

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0733-The BeanCast: AI To Talk To The Robots

1/21/2024
This Week: Peter Levitan, Matt McDermott, and Jerlyn O'Donnell join Bob to discuss Google's layoffs, retail media networks going broadcast level, Snap's CEO declares social is dead, ad-supported streaming is working, plus this week's #FairFailFoul.

Duración:01:00:18

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0732-The BeanCast: Pay Them In Beer

1/14/2024
This Week: Farrah Bostic, Dave Delaney, Augie Ray join Bob to discuss whether apps are evolving away from phones, what will kill Twitter, AI wasted on advertising, a look at the Kochava suit, plus this week's #FairFailFoul.

Duración:01:07:17

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0731-The BeanCast: SMeGmA

1/7/2024
This Week: Saul Colt, Lisa Laporte, and Joey Scarillo join Bob to discuss 2024 social media challenges, device mic data, how "shallow living" hampers marketers, another streaming merger, plus this week's #FairFailFoul.

Duración:01:03:56

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0730-The BeanCast: The 2023 Year-End Mucktrocity

12/17/2023
This week: Rose Cameron and Joseph Jaffe join Bob for the 2023 Year-End Review.

Duración:01:54:41

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0729-The BeanCast: The Election Is Coming

12/10/2023
This Week: Saul Colt, Mitch Joel, and Jonathan Sackett join Bob to discuss controlling election advertising, Musk's war with Iger, Disney+ trying to get "stickier," news sites crater after social pulls the plug, plus this week's #FairFailFoul.

Duración:01:04:42

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0728-The BeanCast: I Approve This Message

12/3/2023
This Week: Saul Colt, Joseph Jaffe, and Matt McDermott join Bob to discuss Elon's outburst, whether network ad sales are too complicated, how brands and governments are dealing with political AI usage, Ubisoft's "mistake," plus this week's #FairFailFoul.

Duración:01:07:15

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0727-The BeanCast:Do It For Freddie

11/12/2023
This Week: Ian Baer and Saul Colt join Bob to discuss AI's impact on below-the-line creative, the future of Hulu, whether the metaverse still matters, why voice marketing is MIA, plus this week's #FairFailFoul.

Duración:01:00:21

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0726-The BeanCast: The Caveats

11/5/2023
This Week: Scott Monty, Augie Ray, and Janell Townsend join Bob to discuss YouTube blocking ad blockers, how consumers really feel about social selling, paying for Meta, the CBS Super Bowl sellout, plus this week's #FairFailFoul.

Duración:01:00:05