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Heat Press for Profit

Education Podcasts

The Heat Press for Profit Podcast is designed to help apparel decorators grow their sales. Tune in to listen to hosted conversations with entrepreneurs around the country. Gain real-life insight on opportunities and better understand top challenges with running an apparel decorating business with a heat press.

Location:

United States

Description:

The Heat Press for Profit Podcast is designed to help apparel decorators grow their sales. Tune in to listen to hosted conversations with entrepreneurs around the country. Gain real-life insight on opportunities and better understand top challenges with running an apparel decorating business with a heat press.

Language:

English


Episodes
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Ep. #60 - Building a Custom Headwear Business

5/17/2024
This week on the Heat Press for Profit Podcast, Kelly is joined by J.J. and Ashley Markus, owners of Beknown Shop and Basic Bits. Two businesses and 6 years later, this husband and wife duo have created a 100k customer base by offering premium custom headwear both wholesale and retail. With the power of heat print technology and direct to film transfers, their custom apparel and headwear businesses continue to grow through many different channels. Join us for this insightful episode! GUEST: J.J. and Ashley Markus Owners of Beknown (wholesale) and Basic Bits (retail) GUEST SOCIAL CHANNELS: https://www.facebook.com/beknown.shop https://www.instagram.com/beknown_shop/ https://www.facebook.com/yourbasicbits https://www.instagram.com/ashleysbasicbits/ https://www.beknown.shop/pages/about-beknown STREAMYARD LINK: https://streamyard.com/pj93zj5rwh

Duration:00:46:43

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Ep. #59 - Exploring Athleisure with TriDri

5/10/2024
This week on the Heat Press for Profit Podcast, Kelly is joined by TriDri's Brand Manager, Grace Owen and the North America Sales Manager, Ari Vietto. They will be discussing the athleisure clothing brand, TriDri, and how style trends vary in different countries along with forecasting the growth of the brand, selling opportunities for resellers, and more! GUEST: Grace Owen, Brand Manager and Arianna (Ari) Vietto, North America Sales Manager - Reprime Brands GUEST SOCIAL CHANNELS: https://www.instagram.com/tridri_us/ https://www.facebook.com/TriDriEU STREAMYARD LINK: https://streamyard.com/zyj69he4pr

Duration:00:39:07

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Ep. #58 - Print on Demand Point of View: Market Observations and Opportunities

5/3/2024
DESCRIPTION: This week on the Heat Press for Profit Podcast, Josh Ellsworth is joined by Jayson Tompkins, Chief Digital Officer at STAHLS' and Co-Founder of STAHLS' Fulfill Engine. They will be discussing the evolving world of Print on Demand from observations to opportunities and more. Don't miss this insightful episode with industry experts! GUEST: Jayson Tompkins, Chief Digital Officer at STAHLS' and Co-Founder of STAHLS' Fulfill Engine

Duration:00:53:00

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Ep. #57 - Pre-Recorded: What Heat Printing Equipment Do I Really Need?

4/26/2024
In this week's episode of Heat Press for Profit LIVE, Kelly is joined by Ben Carroll, Founder and Managing Director at Velflex Australia. They will be discussing what heat printing equipment is really needed to run your custom apparel business from transfer manufacturing to heat presses, and more! *Pre-recorded at Printing United 2023. GUEST: Ben Carroll, Velflex (Founder) GUEST SOCIAL CHANNELS: https://www.linkedin.com/in/ben-carroll-b278719/ https://www.linkedin.com/company/velflex/ https://www.instagram.com/velflex.aus/ https://www.facebook.com/velflex.aus STREAMYARD LINK: https://streamyard.com/prerecorded/sxt7isqc52

Duration:00:36:06

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Ep. #56 - How to Create a Custom Hat Bar

4/19/2024
In this week's episode of the Heat Press for Profit podcast, Kelly Walters is joined by Angie Meese, owner of That Shirt Shack, LLC. They will be talking all things Hat Bars - from getting started, equipment, trends, pricing, and more! Don't miss this insightful episode so you can take advantage of this trend! GUEST: Angie Meese, That Shirt Shack, LLC GUEST SOCIAL CHANNELS: Instagram @thatshirtshack STREAMYARD LINK: https://streamyard.com/94dgmsyhrd

Duration:01:10:00

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Ep. #55 - How Garment Decoration is Changing the Promotional Products Industry

4/12/2024
DESCRIPTION: On this week's episode of the Heat Press for Profit LIVE podcast, Kelly Walters is joined by Emma O'Sullivan, the Senior Manager of Content Marketing for ASI (Advertising Specialty Institute). Kelly and Emma will be delving into the changing world of promotional products, how garment decoration is impacting this industry, and how you can get started with offering promotional products to your customers! GUEST: Emma O'Sullivan Senior Manager of Content Marketing, ASI GUEST SOCIAL CHANNELS: https://www.instagram.com/asicentral/ https://www.facebook.com/adspecialtyinstitute https://www.linkedin.com/company/asicentral/ https://www.linkedin.com/in/emmakathleen/ STREAMYARD LINK: https://streamyard.com/f6b23sqp3a

Duration:00:31:46

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Ep. #54 - Printing & Progress: Homegrown Apparel Success

3/29/2024
On this episode weโ€™re diving into the recipe for scaling a business successfully with Justin Leader, owner of JC Pro Design. From a startup home-based business in 2016 to being voted the best screen printing company in Utah in 2024, weโ€™ll learn about the steps, challenges and strategy behind growing a custom apparel business. GUEST: Justin Leader, Owner at JC Pro Design GUEST SOCIAL CHANNELS: https://www.instagram.com/jcprodesign/ https://www.facebook.com/jcprodesign https://www.linkedin.com/company/jc-pro-design/ https://www.linkedin.com/in/justin-leader-7986b723/ STREAMYARD LINK: https://streamyard.com/rknxr4db42

Duration:00:45:43

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Ep. #53 - The NFL Combine Experience with UltraColor MAX

3/22/2024
In this week's episode of Heat Press for Profit LIVE, Kelly is joined by Caitlin Andrew, Special Project Supervisor for STAHLS' DFC. If you haven't heard, NOBULL chose STAHLS' UltraColor MAX direct to film transfers for all of the athlete and staff apparel for the 2024 NFL Combine. Tune in to hear why UltraColor MAX is the choice of the Pros! GUEST: Caitlin Andrew, DFC STREAMYARD LINK: https://streamyard.com/hidhe94smn

Duration:00:32:42

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Ep. #52 - Apparel Decoration Innovations: Charming or Alarming?

3/15/2024
In this week's episode of Heat Press for Profit LIVE, Jenna will be joined by Dustin Moe, Director of Distribution Relations for LAT Apparel. They'll be discussing emerging print technologies, recent challenges and advancements, and spotlight LAT's manufacturing processโ€”examining its impact on final products. You're not going to want to miss this insightful episode! GUEST: Dustin Moe Director of Distribution Relations, LAT Apparel GUEST SOCIAL CHANNELS: https://www.linkedin.com/in/dustinmoe/ https://www.instagram.com/latapparel/ https://www.facebook.com/latapparel STREAMYARD LINK: https://streamyard.com/dzt7y782ie

Duration:00:37:27

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Ep. #50 - Photography Tips with Jax Apparel (Pre-Recorded)

3/1/2024
Join Josh and Jax from Jax Apparel to discuss all things product photography for your heat printing business! In this episode, you'll learn the importance of using good photos for promoting and selling your products, secrets to taking great photos even as a novice, and strategies for lighting, set-up, and so much more! GUEST: Jax Castle-Waddell GUEST SOCIAL CHANNELS: https://www.instagram.com/jax_apparel_shop/ https://www.facebook.com/JaxApparelShop STREAMYARD LINK: https://streamyard.com/prerecorded/ctmie23vui

Duration:00:37:25

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Ep. #49 Success Story: How Local Connections & Current Events Fuel Growth

2/23/2024
DESCRIPTION: This week on the Heat Press for Profit Podcast we're chatting with Gina Seibel from KC Swagger in Kansas City about how local networking, pop culture and current events have fueled growth from a spirit wear as a side-hustle to a full-time brick and mortar print shop. HOST: Dave & Kelly GUEST: Gina Seibel GUEST SOCIAL CHANNELS: https://www.instagram.com/kcswaggershop/ https://www.facebook.com/KCSwaggerShop https://www.linkedin.com/in/gina-seibel-17b2831b/ STREAMYARD LINK: https://streamyard.com/mxfhpx6ciw

Duration:00:55:45

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Ep. #48 Heat Transfer Answers: Printing, Pricing, Profit & More

2/16/2024
For the first Heat Press for Profit episode of the new year, we're diving in and answering the questions we've received from apparel decorators just like you! From business tips, to design sizing, quoting and common equipment troubleshooting, we're answering them all in a casual discussion built to help your business thrive in 2024.

Duration:00:58:25

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Ep. #47 Live Q&A and the Future of Heat Printing in 2024

12/22/2023
Join us for the last episode of 2023! Today's conversation will feature Kelly Walters, Josh Ellsworth, Jenna Sackett, and Dave Conner answering all of your burning questions ๐Ÿ™Œ Not only will they be answering questions LIVE, they will be talking the future of heat printing in 2024 - you don't want to miss this!

Duration:00:36:05

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Ep. #46 Creating Inclusivity in the Workplace

12/15/2023
Welcome to another insightful episode of Heat Press for Profit LIVE featuring Jed Seifert from Stakes Manufacturing! In this episode, we are excited to shine a spotlight on the crucial topic of "Creating Inclusivity in the Workplace" with a special focus on Stakes MFG, a trailblazing brand leading the charge in fostering a diverse and inclusive work environment.

Duration:00:46:36

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Ep. #45 Greek Life - Building a Community Through Trends

12/8/2023
Join us for another exciting episode of the Heat Press for Profit LIVE Podcast where we will be chatting with Katie Wolanczyk, Director of Marketing & E-Commerce for University Tees! In today's episode, we delve into the vibrant world of college apparel and community building with the fascinating story of University Tees! Discover University Tees roots and its unique connection to Greek life, where the concept of college ambassadors first took flight. Dive into the behind-the-scenes duties of college ambassadors and how University Tees relies on them not just as brand representatives but as trendsetters and forecasters, shaping the latest campus fashion trends. University Tees goes beyond just business; it's about community. Explore the innovative strategies employed to bridge the gap between campus life and business, from events to social media campaigns. We're also going to learn what sets University Tees apart from other custom apparel decorators and get a sneak peek into the company's vision for the future. Join us for a quick yet captivating journey into the unique world of University Tees!

Duration:00:39:56

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Ep. #44 Elevate Your Event: Mastering Custom Activations

12/1/2023
Dive into the world of custom event planning and activations in this insightful episode of the Heat Press for Profit Podcast, featuring Kelly Walters and Jenna Sackett. They discuss planning essentials, theme importance, key lessons and market insight combined with collaboration.

Duration:00:47:47

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Ep. #43 Sample Success: Driving Orders with Effective Sampling Strategies

11/24/2023
Whether you're a seasoned entrepreneur or just starting out, this episode is packed with valuable information on harnessing the power of samples to take your business to new heights. Get ready for practical tips on boosting sales through effective sample usage as Kelly and Brian share actionable advice on leveraging samples to drive growth, engage customers, and ultimately enhance your business's bottom line.

Duration:00:36:27

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Ep. #42 Prepping for Year End and 2024 Trade Shows

11/17/2023
๐Ÿšจ Calling all apparel decorators! ๐Ÿšจ Join Kelly Walters and Vince Fiore, videographer here at STAHLS', to discuss prepping for the end of the year and what to look forward to at 2024 trade shows!

Duration:00:47:27

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Ep. #41 How to Sell and Market Custom Apparel

11/10/2023
๐ŸŽ™๏ธ Ready to boost your marketing game? Tune in to our upcoming podcast with Jay Busselle from Equipment Zone! Join us for expert insights on: ๐Ÿ“ˆ Creating a Killer Marketing Plan: Uncover the secrets to crafting a winning strategy, and the key considerations to ensure success. ๐ŸŽฏ Target Market Clarity: Struggling to identify your ideal customers? We've got tips and tricks to help you find your niche and grow your customer base. ๐Ÿ‘• The Power of Branding: Discover why branding is a game-changer for apparel decorators, especially those working for others. Learn how to stand out! ๐Ÿ’ป Website Wizardry: Maximize your website's marketing potential! We'll share recommendations to ensure you showcase your best on your digital storefront. โœจ Small Steps, Big Impact: Feeling overwhelmed by marketing tasks? Get actionable advice on small changes you can implement today to supercharge your marketing efforts. Don't miss out on the marketing knowledge you need to level up your business!

Duration:00:59:04

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Ep. #40 Leveraging Apps to Boost Your Business

10/27/2023
๐Ÿšจ Calling all small business owners ๐Ÿšจ Join Kelly and Cassie Green from Apparelist to learn how you can utilize apps to boost and market your business more effective and efficiently ๐Ÿ™Œ You don't want to miss this!

Duration:00:46:41