The Ultimate Blog Podcast

We are talking all things 3rd party cookies on this episode! In this episode, we have Tiffany Graves and Ben Rodriguez on from Mediavine. They explain 3rd party cookies and their role in target advertising. Ben shares more about Mediavine’s Grow platform and we talk about the importance of privacy and adapting to a more privacy-centric web. We know that this episode is going to be helpful and we would love to hear what you thought about it! Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconcepts Check out the show notes (link below) for more information including links and resources mentioned in today's episode! SHOW NOTES: www.sparkmediaconcepts.com/episode136

A topic that we love to discuss here is email marketing and that’s because it is a crucial part of your blog! We welcomed Matt Molen from Email Crush as he dove into email marketing for bloggers and content creators. We discuss strategies for growing an email list, creating effective lead magnets, and setting up email automation sequences. Matt shares his journey in email marketing, emphasizing the importance of understanding the audience and building trust. He also covers the impact of third-part cookies on email marketing and ad revenue, and the significance of repurposing content. Tune in to hear more about one of our favorite topics! Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconcepts We recommend ConvertKit for email marketing! Check out our affiliate link for more information. Check out the show notes (link below) for more information including links and resources mentioned in today's episode! SHOW NOTES: www.sparkmediaconcepts.com/episode135

We are thrilled to welcome Dolly DeLong back on the Ultimate Blog Podcast as she shares more about how she has SEO working for her using the PIGFEL system. Dolly shares her strategies for optimizing SEO through a structured weekly routine. She introduces this idea of the PIGFEL system, which stands for Pinterest, Instagram, Google, Facebook, Email, and LinkedIn to efficiently promote content. Whether you're a solo entrepreneur or have a small team, these insights will help you streamline your processes and enhance your online presence. Sign up for the SEO Mastery Audio Summit here! Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconcepts Check out the show notes (link below) for more information including links and resources mentioned in today's episode! SHOW NOTES: www.sparkmediaconcepts.com/episode134

We had Ansley Beutler on the podcast. Ansley has a unique perspective because she is a CPA and a food blogger. She is sharing her journey from accounting to running her blog, The Fit Peach, and founding Pitch Perfect Financials, an accounting firm for bloggers. She emphasizes the importance of setting up a business correctly, maintaining clear financial records, and using accounting software. Ansley offers advice on deductible expenses, shares the significance of bookkeeping, and making quarterly tax payments. We also touch on preparing for retirement and managing health insurance as a self-employed blogger. If you are wanting to dive into the financial side of blogging, which is not always fun but so necessary, then this episode is for you! Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconcepts We would love to have you join us in the Ultimate Blog Membership in 2024. HERE is the link to join! Check out the show notes (link below) for more information including links and resources mentioned in today's episode! SHOW NOTES: www.sparkmediaconcepts.com/episode133

Is your blog ADA compliant? We welcomed Nina Clapperton, SEO expert and travel blogger, back on to share more about the critical importance of website accessibility. She shares her personal experiences with disabilities and highlights the tools she uses to navigate websites. She emphasized that 97% of websites are not accessible to people with disabilities, causing 71% of disabled users to leave inaccessible sites. Nina provided practical tips, such as using alt text for images, employing color contrast tools, and ensuring clear markers for interactive text. She also introduced the “spoon theory” to explain the limited energy individuals with disabilities have for navigating websites, advocating for inclusive design. This episode was so impactful and one that every blogger needs to take a listen to! Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconcepts Join the Ultimate Blog Bootcamp HERE! Check out the show notes (link below) for more information including links and resources mentioned in today's episode! SHOW NOTES: www.sparkmediaconcepts.com/episode132

Are you using Pinterest ads? Pinterest is a powerful platform for bloggers and business owners looking to promote their content and products. We have Heather Farris, a Pinterest ads expert, on to provide insight on Pinterest ads. She shares her journey from Pinterest user to successful Pinterest strategist. Heather shares effective strategies, including targeting, budgeting, and measuring ad performance. She also highlights the benefits of running ads for digital products and blog posts, and gives practical advice for bloggers! Tune in to hear all of the value that Heather brings. Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconcepts Check out Short Pixel! Check out Big Scoots Plans here! Check out the show notes (link below) for more information including links and resources mentioned in today's episode! SHOW NOTES: www.sparkmediaconcepts.com/episode131

How is your mindset when it comes to your blog? Amy here, and I'm doing a solo on the importance of maintaining a positive mindset as you grow your blog. I want you to focus on staying connected to your purpose, avoiding negativity, and focusing on what works. It's important to also build a supportive community. I hope this episode encourages you to stay resilient, make data-driven decisions, and continuously adapt to achieve success! Blogging is such a gift but we can have bad days with any job, so I hope that this episode helps you to keep a positive mindset! Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconcepts Thank you to our sponsor Memberful for sponsoring this episode! Check out Memberful HERE! Check out the show notes (link below) for more information including links and resources mentioned in today's episode! SHOW NOTES: www.sparkmediaconcepts.com/episode130

Have you ever considered starting a membership? We are joined by Jen Matichuk from Memberful, as she shares more about creating and managing memberships for content creators. We discuss the origin of Memberful, Jen’s work, and the importance of building a community and providing value to your audience. We dive into the membership components, such as exclusive content and community platforms. Jen emphasizes starting small, listening to feedback, and the technicalities of Memberful, underscoring the platform’s role in creating intimate audience connections. If you have ever considered starting a membership, this episode is for you! Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconcepts Thank you to our sponsor Memberful for sponsoring this episode! Check out Memberful HERE! Check out the show notes (link below) for more information including links and resources mentioned in today's episode! SHOW NOTES: www.sparkmediaconcepts.com/episode129

You asked, and we answered! In celebrating over 100,000 downloads for the podcast, we wanted to hear from YOU! We asked you all to send in your questions via Speakpipe and today we are answer 5 of those questions right here on the podcast! Tune in as we answer your blogging questions! Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconcepts Join the Ultimate Blog Bootcamp HERE! Check out the show notes (link below) for more information including links and resources mentioned in today's episode! SHOW NOTES: www.sparkmediaconcepts.com/episode128

On this episode of The Ultimate Blog Podcast, we have the pleasure of interviewing Katie and Kris Kimball, the dynamic duo behind The Blog Fixer, a service that aids bloggers with technical issues. Katie shares where story about her shift into the world of blogging and Kris shares how his expertise in technology provided support for her blog, which ultimately led to The Blog Fixer. We dive into blogging obstacles that The Blog Fixer can help and also talk more about things like the significance of user experience and SEO and accessibility. This was an incredible episode that we hope can help provide further support for your blog. Also, be sure to tune in to hear a special offer that Kris and Katie are offering to our listeners! Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconcepts We would love to have you join us in the Ultimate Blog Membership in 2024. HERE is the link to join! Check out the show notes (link below) for more information including links and resources mentioned in today's episode! SHOW NOTES: www.sparkmediaconcepts.com/episode127

Let’s talk about blogger burnout. On today’s episode, it’s Amy and I am coming at you with a solo episode. I am sharing my own personal struggle with burnout and offering advice on how to prevent and recognize the signs. I share the impact of burnout on professional and personal life and stress the importance of self-care, including taking breaks, saying no to excessive commitments, and delegating tasks. I also talk about redefining success, incorporating movement, prioritizing sleep, eating well, and managing stress. I provide practical tips on time management and adjustments for bloggers to maintain a healthy balance and prevent burnout! Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconcepts Thank you to our sponsor Memberful for sponsoring this episode! Check out Memberful HERE! Check out the show notes (link below) for more information including links and resources mentioned in today's episode! SHOW NOTES: www.sparkmediaconcepts.com/episode126

We are excited to welcome Heather Tullos from Mediavine back on the show! She is sharing more about Journey, a new service that is aimed at helping smaller creators monetize their content. Heather also shares the benefits of Grow, Mediavine’s engagement tool suite. She is even sharing more about long-term planning and the onboarding process for Journey and what is needed. Tune in if you want to hear more about how you be a part of Journey! Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconcepts Join the Ultimate Blog Bootcamp HERE! Check out the show notes (link below) for more information including links and resources mentioned in today's episode! SHOW NOTES: www.sparkmediaconcepts.com/episode125

We are so excited to have Corry Frazier and Melissa Pepin from The Business Reboot on! Each of these ladies have been on the podcast individually but today we invited them on together. We dive into how this duo helps empower small business owners and entrepreneurs to thrive while keeping a healthy balance in life. They focus on mindset, strategy, systems, and support. Melissa and Corry share more about kick-starting a business, shifting your mindset, and the pivotal role that personal growth plays in the entrepreneurial journey. We talk about the necessity of clear objectives and relationship between mindset and strategy while building a blogging business. This is an episode you aren’t going to want to miss! Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconcepts Thank you to our sponsor Memberful for sponsoring this episode! Check out Memberful HERE! Check out MiloTree Cart HERE! Check out the show notes (link below) for more information including links and resources mentioned in today's episode! SHOW NOTES: www.sparkmediaconcepts.com/episode124

Have you ever thought about travel blogging? We have Nina Clapperton on to share more about SEO for travel bloggers. Nina is a multi-6 figure travel blogger and the founder of She Knows SEO. Using her SEO and AI skills, she grew her travel blog to $30k/mo in 13 months! She shares more about her story and how she got here. She also shares more about choosing the right niche, understanding who your audience is, and tips on content creation for a travel blogger. Nina’s story is not only inspirational, but she also shares practical tips that you aren’t going to want to miss! Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconcepts Get 20% off of Keysearch Starter Plan using this link and code: KSDISC Check out MiloTree Cart HERE! Check out the show notes (link below) for more information including links and resources mentioned in today's episode! SHOW NOTES: www.sparkmediaconcepts.com/episode123

Have you used ads to market your blog? We have Roberta West on to share more about how to use ads. Roberta is a writer and consultant who helps part-time entrepreneurs design automated digital products so they can create multi-income and money freedom. She is bringing tips for you to put into practice today! Tune in to hear all of the wisdom that Roberta has to share! Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconcepts Check out MiloTree Cart HERE! Check out the show notes (link below) for more information including links and resources mentioned in today's episode! SHOW NOTES: www.sparkmediaconcepts.com/episode122

If you’ve listened to our podcast before, you know we believe in email marketing and the impact that it makes. That’s why we have brought Allea Grummert, email marketing strategist and conversion copywriter, back on to share more insight. Allea is here sharing ways that you can build your email list! We are diving deeper into the benefits of prioritizing email over social media and Allea is even sharing actionable advice for crafting lead magnets! We talk about the importance of using an email service platform, tailoring content to your audience, keeping your subscribers engaged, and forming genuine connections with your subscribers. Tune in to hear all of the value that Allea brings! Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconcepts We recommend ConvertKit for email marketing! Check out our affiliate link for more information. Check out the show notes (link below) for more information including links and resources mentioned in today's episode! SHOW NOTES: www.sparkmediaconcepts.com/episode121

Welcome back to another episode of The Ultimate Blog Podcast! It’s a solo episode today with me, Jennifer, and I am sharing more about updating old blog content with you on this episode. I advise you to develop a strategy for routinely assessing and enhancing your posts. I stress the importance of content quality, user experience, and competitiveness in search rankings. I also discuss practical aspects of content updating, such as using plugins for revision and doing minor tweaks versus major overhauls. This short episode was packed full of valuable content that you aren’t going to want to miss! Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconcepts Get 20% off of Keysearch Starter Plan using this link and code: KSDISC Check out the show notes (link below) for more information including links and resources mentioned in today's episode! SHOW NOTES: www.sparkmediaconcepts.com/episode120

It’s always a pleasure to chat with one of our students! Tara Brewster is here sharing about her bold move from a nineteen year corporate career to a purpose-filled career in blogging and freelance business strategy. She shares her personal journey of seeking a life that not only resonates with her but also uplifts other women. She dives into the highs and lows of blogging, sharing more about the significance of adaptability, connections, and staying true to your purpose in any career. We also talk more about embracing uncertainty and chasing your dreams! This was a powerful episode about building that purpose-filled career through blogging! Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconcepts Thank you to our sponsor Lulu for sponsoring this episode! Check out more about how to self-publish your next book HERE. Sign up for URL Genius here! Check out the show notes (link below) for more information including links and resources mentioned in today's episode! SHOW NOTES: www.sparkmediaconcepts.com/episode119

Have you ever heard of freelancing? On today’s episode, we are chatting with a fellow Kansas-City based entrepreneur, Micala Quinn. Micala teaches people, typically moms, how to start and run their freelancing businesses from home while having the flexibility to spend time with their babies, through her course The Live Free Academy. She shares her own journey from teaching to freelancing after motherhood, and highlights the services that a Virtual Assistant can provide. We chat about how blogging skills can translate into freelancing and Micala shares advice on how to start a freelance business. We can’t wait for you to dive into today’s episode and learn more about either doing this in addition to your blog or hiring help in your own blogging business! Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconcepts Thank you to our sponsor Lulu for sponsoring this episode! Check out more about how to self-publish your next book HERE. Sign up for URL Genius here! Check out the show notes (link below) for more information including links and resources mentioned in today's episode! SHOW NOTES: www.sparkmediaconcepts.com/episode118

Welcome back to another episode of the Ultimate Blog Podcast! We are interviewing Jackson Brodie, from URL Genius, today. We dive into the advantages that URL Genius offers to bloggers and how the platform elevates your affiliate marketing efforts. URL Genius enhances the user experience and boosts conversion rates. He shares the straightforward sign-up process, the fee structure, and the data analytics that you can leverage as a blogger. We also chat through authenticity, data-driven strategies, and the need for engaging with your audience. Tune in to hear more about this platform that you can utilize as a blogger! Thanks for listening! Let us know your thoughts on Instagram: @sparkmediaconcepts Thank you to our sponsor Lulu for sponsoring this episode! Check out more about how to self-publish your next book HERE. Sign up for URL Genius here! Check out the show notes (link below) for more information including links and resources mentioned in today's episode! SHOW NOTES: www.sparkmediaconcepts.com/episode117