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The Pro Church Marketing Podcast

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Learn how to use online marketing strategies to grow your internet presence and reach more people. The Pro Church Marketing Podcast is a podcast that brings you the latest in Church marketing and Non-Profit growth strategies. Join me as I interview Church marketing experts and share actionable tips for growing your organization. The Pro Church Marketing Podcast is designed to equip Non-Profits and Church leaders to use their website, email, social media, and online marketing to reach more people. We’re committed to your success, and we’ll show you how to get more people involved in your ministry. If you’re not sure how to use Google Analytics, Facebook Ads, Youtube Ads, Linkedin Ads, or other marketing channels to reach your target audience, this is the podcast for you. Subscribe today and let us show you how to use online platforms and tools to reach your Church or Non-Profit’s target audience.

Location:

United States

Description:

Learn how to use online marketing strategies to grow your internet presence and reach more people. The Pro Church Marketing Podcast is a podcast that brings you the latest in Church marketing and Non-Profit growth strategies. Join me as I interview Church marketing experts and share actionable tips for growing your organization. The Pro Church Marketing Podcast is designed to equip Non-Profits and Church leaders to use their website, email, social media, and online marketing to reach more people. We’re committed to your success, and we’ll show you how to get more people involved in your ministry. If you’re not sure how to use Google Analytics, Facebook Ads, Youtube Ads, Linkedin Ads, or other marketing channels to reach your target audience, this is the podcast for you. Subscribe today and let us show you how to use online platforms and tools to reach your Church or Non-Profit’s target audience.

Language:

English

Contact:

+1 (770) 299-9697‬


Episodes

Crazy Ministry Story

4/2/2024
In this refreshing departure from the usual tips and trends, Jono Long, host of the Pro Church Marketing Podcast, dives into a heartwarming and unexpectedly humorous tale from his early days in youth ministry. With over two decades of experience in local church ministry, Jono shares a story that highlights the unpredictable, often challenging, yet deeply rewarding journey of serving in ministry. This episode is a reminder that we're not alone in the quirks and chaos of ministry life, and that sometimes, the most memorable moments come from the least expected situations. Whether you're a church leader, involved in ministry, or just looking for a good story with a twist, this episode is for you. Join us as we explore the lighter side of ministry work, laugh together, and remember the importance of community and understanding in our spiritual journeys. Don't miss this unique episode of the Pro Church Marketing Podcast, where real-life ministry meets real-life drama, all wrapped up with a message of faith and perseverance.

Duration:00:11:41

Why You Should NOT Google Your Church

3/25/2024
Dive into this insightful episode with Jono Long as he reveals why Googling your church's name could be sabotaging your online presence. Uncover the secrets behind search engine algorithms and how personalized search results are not a true reflection of your church's visibility online. Jono shares expert tips on using analytical tools to get a genuine view of your church's online performance and introduces a must-have Google Business Profile Optimization Checklist tailored for churches. Learn how to enhance your digital footprint and ensure your church appears where it matters most. For churches looking to navigate the complexities of online marketing effortlessly, Jono also highlights how Faithworks Marketing stands ready to help elevate your church's digital presence. Tune in for actionable strategies and discover how your church can thrive online. Visit faithworksmarketing.com for more information and access our exclusive resources at checklist.faithworksmarketing.com

Duration:00:10:00

Unlocking the Power of Podcasting for Your Ministry

3/20/2024
In this episode, Jono interviews Tim Hull from Sonimorphic about why pastors and church leaders should start a podcast. Tim shares his background in podcasting and how he helps ministries create engaging podcasts. They discuss the misconception that the podcast market is oversaturated and why there is still room for new podcasts. They also explore the benefits of podcasting, including networking, building deeper connections with listeners, and repurposing sermon content. Additionally, they discuss the idea of pastors creating behind-the-scenes podcasts and the potential for small group discussions through podcast episodes. In this conversation, Tim and Jono discuss the idea of creating a podcast to dive deeper into faith and provide a next step for people interested in Christianity. They address the fear of adding another task for busy ministry leaders and emphasize the importance of investing time in podcasting for the right reasons. They also explore the concept of using seasons to manage podcasting commitments and encourage getting started even if the podcast is not perfect. Finally, they provide practical advice for ministry leaders who are not tech-savvy and want to start a podcast inexpensively and easily.

Duration:00:45:09

Marketing Isn’t A Dirty Word For Churches

3/12/2024
Dive into a powerful discussion on the Pro Church Marketing Podcast, where host Jono Long tackles the controversies surrounding church marketing. This episode sheds light on the genuine intent behind marketing for churches—not to commercialize faith, but to amplify the Gospel's reach through ethical online strategies. Jono passionately debunks myths, illustrating how marketing acts as modern outreach, extending the church's presence beyond its physical boundaries to connect with a broader audience online. Learn how SEO, social media, and ads can transform visibility and impact for churches hidden away or unknown to their community. This isn't just marketing; it's a ministry tool aiding churches in fulfilling the Great Commission. Tune in to explore how digital outreach can be a force for good in spreading the word of God. For insights on using digital marketing to grow your church's reach, contact jono@faithworksmarketing.com. Subscribe now for practical tips on navigating church marketing with integrity and purpose.

Duration:00:07:42

Revolutionizing Church Marketing with AI: Insights from Jono Long & Jonathan Mast

2/22/2024
In this must-listen episode of The Pro Church Marketing Podcast, host Jono Long, from Faithworks Marketing, teams up with AI and marketing maven Jonathan Mast of White Beard Strategies, to delve into the transformative power of Artificial Intelligence in the realm of church marketing. 🚀 Key Highlights: This episode is packed with actionable advice, thoughtful insights, and visionary ideas on integrating AI into church marketing strategies. Whether you're a church leader keen on leveraging technology to foster growth, a marketer looking to deepen your understanding of AI in faith-based contexts, or simply intrigued by the intersection of technology and spirituality, this conversation is for you. 🎧 Tune in now to discover how AI can not only streamline your church's operations but also create more meaningful connections within your community. Let's embark on this journey of innovation together, embracing the possibilities that AI brings to church marketing.

Duration:00:38:17

How to Stop Those Spam Messages On Facebook

2/14/2024
In this essential episode of the Pro Church Marketing Podcast, host Jono Long tackles a pervasive issue plaguing church Facebook pages: spam messages masquerading as threats from "Meta" about policy violations and page shutdowns. With a wealth of experience managing multiple church Facebook pages, Jono shares a practical, step-by-step guide to safeguard your church's social media presence against these fraudulent attacks. Drawing from real-world challenges and solutions, he delves into the importance of setting country restrictions to mitigate spam, ensuring your church's message remains clear and accessible to your true audience. This episode is not just about overcoming spam; it's a gateway to understanding the broader landscape of online security for churches and faith-based organizations. Whether you're a church leader or a nonprofit director aiming to reach more people online, Jono's insights and the detailed walkthrough can help you create a safer, more engaging online community. Plus, discover Faithworks Marketing's holistic approach to digital growth, from Facebook and Instagram ads to leveraging the Google ad grant and SEO strategies. Tune in for an episode packed with actionable tips and the promise of fostering genuine connections in the digital age. References: https://www.facebook.com/help/www/778445532225441

Duration:00:05:44

The 2024 Guide to the Google Ad Grant For Churches | Part 2

2/6/2024
In this enlightening second part of the Google Grant series, join Jono and Melissa as they delve deeper into the practical steps of leveraging the Google Ad Grant for churches. Following up on their guide to obtaining the grant, this episode focuses on actionable strategies to effectively use the grant once acquired. From addressing common misconceptions about Google Ads for small to medium-sized churches to detailed walkthroughs on setting up your first campaign, the duo covers essential tips to maximize your grant's potential. Whether you're looking to enhance your church's online presence or curious about the intricacies of Google Ads, this episode offers invaluable insights into making the most out of this fantastic opportunity. Tune in to transform your digital marketing efforts and engage your community like never before. 🔔 Subscribe for more episodes on church marketing strategies, digital trends, and insights from industry experts. Together, let's transform your church's digital outreach! Check out our website for more information on the Google Ad Grant: https://www.faithworksmarketing.com/google-ad-grants-for-churches

Duration:00:38:17

Google Business Profile Optimization Checklist

2/1/2024
In this insightful episode of The Pro Church Marketing Podcast, host Jono Long unveils a powerful resource designed to transform your church's online presence: a Comprehensive Checklist for Optimizing your Google Business Profile. Jono expertly navigates the nuances of online marketing, emphasizing the crucial role of a well-crafted Google Business Profile in enhancing your church's visibility and reach. From leveraging the full potential of the 750-character description to the strategic use of reviews and social media integration, this episode is packed with actionable tips that promise to elevate your church's digital footprint. Whether you're a seasoned marketer or a church leader looking to make a mark online, this episode offers invaluable insights and practical advice to help your church shine in the digital age. Download the free checklist at checklist.faithworksmarketing.com.

Duration:00:05:35

Mastering Local SEO for Churches in 2024

1/15/2024
In this enlightening episode of The Pro Church Marketing Podcast, we delve deep into the dynamic world of local SEO for churches in 2024. Discover the secrets to boosting your church's online presence and ensuring you're at the top of Google searches in your community. We unravel the intricacies of Google Business Profiles, keyword optimization, and the crucial role of mobile-friendly websites. We also explore the power of genuine engagement through Google reviews and how to infuse your digital strategy with your church’s mission. Tune in to learn actionable tips and strategies to make your church more visible and accessible online, connecting with more people in your community. Whether you're a seasoned marketer or just starting, this episode is a treasure trove of insights for any church looking to make a significant digital impact in 2024!

Duration:00:54:29

Capturing Faith Through the Lens - A Talk with Ben Stapley

1/10/2024
In this episode of The Pro Church Marketing Podcast, we're thrilled to welcome Ben Stapley, Executive Pastor at The Life Christian Church. Join us as we explore the profound impact of photography in church ministry and its power to tell compelling stories of faith and community. 📸 In This Episode: 🌍 For Church Leaders and Creatives: Whether you’re just beginning to integrate photography into your church’s marketing strategy or looking to deepen your existing efforts, this episode is packed with invaluable guidance and inspiration. 👂 Listen Now: Tune in to gain fresh perspectives on leveraging photography in your church's storytelling and marketing efforts. Let's dive into the world of visual narratives and their role in enriching our faith communities. 🙏 About The Pro Church Marketing Podcast: Hosted by Faithworks Marketing, this podcast is a treasure trove of expertise in church marketing, digital storytelling, and community engagement, all grounded in Christian values and practices. 🔗 Connect with Us:

Duration:00:33:57

Embracing the Digital Ministry: Insights from Boxcast’s Gary Buchanan

12/20/2023
Welcome to another insightful episode of The Pro Church Marketing Podcast! In this episode, we are thrilled to host Gary Buchanan, the Community Manager at Boxcast, a leading figure in the world of live streaming technology for churches. Gary, who seamlessly merges his background as a pastor with his passion for technology, delves into the transformative power of live streaming for church engagement. From the humble beginnings of Boxcast to its pivotal role during the COVID-19 pandemic, Gary shares how Boxcast has become an indispensable tool for churches looking to expand their digital footprint. In This Episode, You'll Discover: Gary's Takeaway Message: Embracing live streaming is not just about technology; it's about opening new avenues for connection and community in your church. It's an invitation to explore and engage with your faith in a digital world. Don't miss Gary's practical advice for churches aiming to enhance their live-streaming capabilities and his vision for the future of digital ministry! 🎧 Listen, learn, and let us know your thoughts in the comments or on our social media channels. If you find this episode valuable, please share it with other church leaders and digital ministry enthusiasts! Follow Us: https://www.podbean.com/site/podcatcher/index/blog/RML5meI3jC2mhttps://faithworksmarketing.com/https://www.facebook.com/faithworksmarketingusahttps://www.instagram.com/faithworksmarketing/https://www.linkedin.com/company/faithworksmarketing #ProChurchMarketing #ChurchTech #Boxcast #DigitalMinistry #ChurchGrowth #LiveStreaming #FaithworksMarketing

Duration:00:42:00

The 2024 Guide to the Google Ad Grant For Churches | Part 1

12/5/2023
In this episode, we dive into the transformative world of Google Ad Grants and their impact on church growth and digital outreach. In this enlightening episode, we're joined by digital marketing expert and Faithworks Marketing's very own, Melissa Keane, to explore how churches can effectively leverage this powerful tool. 🔹 In This Episode: 🔹 Why Listen: Whether you're new to Google Ad Grants or looking to refine your church's existing digital strategy, this episode is packed with actionable insights and real-world examples. Gain a deeper understanding of how to use digital tools not just for visibility, but for meaningful community connection and growth. 🔔 Subscribe for more episodes on church marketing strategies, digital trends, and insights from industry experts. Together, let's transform your church's digital outreach! Check out our website for more information on the Google Ad Grant: https://www.faithworksmarketing.com/google-ad-grants-for-churches

Duration:00:40:24

How Changing Your Churches Hours On Google Can Help You Show Up When People Are Looking For A Church

11/28/2023
It's important for your Church to show up at the top of Google. We have a new recommendation on optimizing your Google Business Profile. www.faithworksmarketing.com

Duration:00:10:13

Interview with Mark MacDonald

11/8/2023
Welcome to another insightful episode of The Pro Church Marketing Podcast! In this edition, your host, Jono Long, is joined by a special guest, Mark MacDonald, a distinguished expert in church branding. Together, they embark on an enlightening journey into the realm of church websites and the crucial realm of SEO optimization. Tune in as Jono and Mark unravel the secrets to transforming your church website into not just a visual delight but also a search engine magnet. Discover the essential elements that both your congregation and the wider community are actively seeking on your website, and, more importantly, learn how to optimize these elements effectively. Mark and Jono dive deep into the world of SEO, unveiling strategies that will elevate your church's online presence. Gain valuable insights into the influential role of an engaging staff page and understand the significance of crafting a compelling about page that resonates with your audience. But that's not all – the duo goes on to reveal the magic of leveraging Frequently Asked Questions (FAQs) to enhance your website's search visibility. Uncover the potential of this often-underutilized tool and witness a significant boost in your website's discoverability. Whether you're a pastor, church administrator, or anyone involved in managing your church's online presence, this episode is a goldmine of practical tips and strategies. If you're eager to make your church website stand out, captivate your audience, and reach more people online, then this is a must-listen episode. Join Jono and Mark as they equip you with the tools to elevate your church's digital footprint. Don't miss out!

Duration:00:39:22

Navigating the Google Core Algorithm Updates: What It Means for Your Church

10/31/2023
In this Pro Church Marketing Podcast episode, host Jono Long discusses the latest Google core algorithm update and its impact on your church's search engine rankings. With Google releasing numerous updates throughout the year, church leaders and nonprofit directors must stay informed. Jono explains the nature of core algorithm updates, their potential to cause fluctuations in website rankings, and the patience required to recover from them. He also emphasizes the importance of producing high-quality, human-centered content that aligns with Google's EAT (Expertise, Authoritativeness, Trustworthiness) guidelines. For churches looking to maintain their online visibility, Jono offers creative ideas, such as transcribing sermons into blog posts and creating hyper-localized content. If you're concerned about your SEO and have questions, feel free to reach out for assistance.

Duration:00:06:26

Christmas Outreach Strategy

10/18/2023
In this episode of the Pro Church Marketing Podcast, host Jono Long shares a powerful Christmas outreach strategy for churches. He advises creating a dedicated Christmas landing page on your church's website with event details, videos, and sign-up options. Jono explains how to use Google and Facebook ads to drive traffic to this page, targeting keywords and demographics to engage potential attendees. He stresses the importance of tracking conversions to measure success. This episode offers a simple, cost-effective way to boost your church's Christmas outreach. Don't miss this opportunity to connect with more people during the holiday season.

Duration:00:05:14

Struggles with Humility in Ministry: A Candid Monologue

10/2/2023
In this episode of the Pro Church Marketing Podcast, we're diving into a topic that affects us all, whether you're in ministry or not: humility. Join us as we explore the challenges of staying humble, especially when you're on a church staff and find yourself in the spotlight more often than you'd expect. Our host shares personal experiences and biblical wisdom on the importance of cultivating humility in our lives. Whether you're currently dealing with ego struggles or want to be prepared for the future, this episode offers valuable insights and practical advice. Don't miss it!

Duration:00:10:19

Thrive Resources: Empowering Youth Ministry on a Budget

9/26/2023
Join host Jono Long in this special episode of the Pro Church Marketing podcast as he delves into the challenges of youth ministry, particularly when faced with limited budgets. Discover how Thrive Resources (www.thriveresources.org) provides a wealth of free resources for youth pastors, from Bible study curriculum to event planning guides, devotional thoughts, and more. Explore the heart behind this resource hub and how it aims to empower youth leaders to reach, disciple, and inspire young people in their faith journey. If you're involved in youth ministry or looking for practical resources to enrich your church's youth programs, this episode is a must-listen. Don't miss out on this valuable resource that can transform your youth ministry!

Duration:00:06:18

How To Spend More Of Your Google Grant

9/13/2023
In this episode of the Pro Church Marketing Podcast, host Jono Long delves into a common challenge faced by churches and faith-based nonprofits: underutilizing the Google Ad Grant. Many organizations acquire the $10,000 monthly grant from Google but struggle to spend it effectively. Jono addresses this issue by focusing on one crucial aspect: AD QUALITY. He explains how Google's ad quality score plays a pivotal role in ad performance and offers insights into improving it. Listeners will discover key factors such as expected click-through rate, ad relevance, and landing page experience that can make a significant difference in utilizing the grant to its fullest potential. If you want to harness the power of Google's grant to reach more people and grow your ministry, this episode provides valuable guidance and practical tips. Don't miss out on this essential advice to maximize your online presence and make the most of Google's generosity for your church or nonprofit.

Duration:00:07:01

Unlocking Growth: The Google Ad Grant for Churches

8/28/2023
Discover how your church can leverage the power of the Google Ad Grant to reach more people online in this episode of the Pro Church Marketing Podcast. Host Jono Long breaks down the basics of the Google Ad Grant program, explaining how it works, who's eligible, and how churches can use it effectively to boost their online presence. Don't miss this opportunity to learn how to utilize Google's resources to grow your church without breaking the bank. Tune in now and take the first step towards expanding your church's reach in the digital world.

Duration:00:09:39