Business of Aesthetics Podcast Show

Welcome to another captivating installment of the Business of Aesthetics podcast series, where we explore deep into the latest advancements, trends, and insights in the world of aesthetic medicine. In this episode, we are honored to have Dr. Bruce Katz join us to discuss cutting-edge body contouring techniques and the future of aesthetic treatments. Dr. Katz shares his expertise on the most recent innovations in body contouring, the transformative impact of advanced laser technology, and the critical importance of personalized patient care. He also provides a glimpse into the future trends and emerging technologies that are set to revolutionize the field of aesthetics.

In this episode, our host dives deep into the inspiring career transformation of Dr. Abby Culver, a distinguished plastic surgeon based in Texas. Dr. Culver's impressive journey from academia to becoming a sought-after expert in mommy makeovers offers a wealth of insights for aesthetic professionals.

In this episode of the Business of Aesthetics podcast, co-hosts Ryan Davies and Dana Zeitler discuss the importance of work-life balance and share their strategies for achieving it. They emphasize the need to prioritize self-care and set boundaries in order to avoid burnout. Dana also shares three things she wishes she had known when she started her career: don't believe everything you hear, trust your gut, and always put your patients' needs first. She also offers advice for newcomers to the industry, including the importance of education, joining communities like the Business of Aesthetics Facebook group, and seeking feedback and continuous improvement.

In this episode, Ryan Davies interviews Shannon Sebrin, co-founder of Cloud Med Spas, about the power of CMS systems in the aesthetics industry. They discuss how CMS systems can unlock growth and efficiency for aesthetic practitioners by providing shared space opportunities and access to prescription products and devices. They also explore the problems that can be solved with CMS systems, such as overhead costs, inventory management, and patient loyalty. Shannon emphasizes the importance of empowering practitioners and owners to control their outcomes and maximize their potential. The episode concludes with information on how to connect with Cloud Med Spas.

Dr. Alan Bauman, a renowned hair transplant surgeon, discusses the importance of personalized hair loss treatment plans. He shares his journey into the field of hair restoration and the transformative impact it has on patients' lives. Dr. Bauman emphasizes the need for a personalized approach to hair restoration, taking into account factors such as genetics, lifestyle, and overall health. He highlights the advancements in hair restoration technologies and techniques and the importance of proper training and education for practitioners. Dr. Bauman also discusses the significance of effective messaging and collaboration in the field of hair restoration.

In this episode, we welcome our guest expert for this week, Jordyn Harman, an advanced registered nurse practitioner, as she sits down with us for a discussion about the journey of establishing aesthetic membership plans. Jordyn shares her experience of starting her own business and the creative ways she has been able to provide high-quality healthcare services to her community.

In this episode, Ryan Davies interviews Brit Costa, the founder of Macromedspa and the Princeton Co. They discuss Brit's philosophy on aesthetic businesses, including redefining beauty standards, creating an empowering space for patients, and prioritizing patient well-being over profit margins. Britt emphasizes the importance of building relationships with patients, avoiding upselling, and treating each individual with respect and inclusiveness. She also shares her vision for the future of the aesthetics industry, focusing on natural treatments and putting the patient's needs first. Listeners will gain valuable tips on improving consultation techniques, personalizing services, and fostering long-term patient loyalty. Tune in to learn how to optimize your practice and thrive in the competitive aesthetics landscape.

In this episode, host Ryan Davies interviews guest Nikki Plourde, a family medicine nurse practitioner specializing in weight management. They discuss the use of semaglutide for weight loss and the importance of a comprehensive approach to weight management. Nikki emphasizes the need for in-person evaluations, personalized treatment plans, and ongoing monitoring. She also addresses the affordability and accessibility of weight management treatments and the role of education in setting realistic expectations for patients. Nikki also shares her insights on the future of weight management, including the potential for new medications and a shift towards body composition scales.

Host Ryan Davies welcomes guest Naren Arulrajah for a discussion on NAP consistency, a critical factor for local SEO, especially for aesthetic practices. NAP stands for Name, Address, and Phone Number, and keeping it consistent across online listings is crucial for good search engine ranking and building trust with potential patients. The discussion highlights the negative consequences of inconsistent NAP, including increased marketing costs and a lack of patient trust. It also offers solutions, like regularly monitoring and verifying NAP information and potentially seeking professional help to manage and optimize NAP profiles.

Dr. Heather Rogers, dermatologist, surgeon, and co-founder of Modern Dermatology, discusses the importance of elevating patient experience strategies for growth and patient satisfaction. She emphasizes the need for a white-glove, boutique experience in dermatology, where patients feel valued and cared for.

Dr. Larry Green discusses the importance of expertise in the field of dermatology and aesthetics and the rise of unqualified practitioners. He highlights the risks and complications that can arise from receiving treatments from unlicensed and improperly trained individuals. Dr. Green shares his journey and advocacy for patient safety, including his efforts to create regulations in his home state of Maryland. He emphasizes the need for collaboration within the industry to promote excellence and patient safety.

In this week's episode of the Business of Aesthetics podcast series, we explore the journey of Dr. Lisa Jenks, a seasoned professional in the aesthetics industry. As the former owner and medical director of Genesis Med Spa, Dr. Jenks shares her experiences in successfully going through the sale of her thriving practice.

In this latest podcast episode, Bertha Osorio Campbell, a seasoned family nurse practitioner, takes listeners on a fascinating journey through functional medicine and aesthetics. From her decision to venture into a solo practice just before the pandemic to her initial reluctance toward aesthetics, which later transformed into a deep passion, Bertha's story is one of evolution and growth.

In today's episode, we're privileged to host Dr. Edwin Williams, a distinguished figure with over three decades of experience as a facial plastic surgeon and entrepreneur. Dr. Williams brings his wisdom and passion to the conversation, having dedicated his career to upholding the highest standards of care in the aesthetics industry.

Welcome to another episode of the Business of Aesthetics podcast series, where we explore the journey of Loretta Zanetti, Aesthetic Nurse Practitioner & Founder of Erasable Medspa, and her husband, Michael Zanetti, chairman of Erasable Medspa, who are the pioneers in the Medspa industry. In this insightful episode, we discover the remarkable evolution of their business from humble beginnings to substantial growth.

In this episode, we're thrilled to welcome Dr. Rachel Walker, a board-certified plastic surgeon who runs a thriving practice in Dallas, Texas. Dr. Walker's journey to success wasn't linear. From her initial interest in hand surgery to a rewarding career in aesthetics, she's an inspiring example of embracing opportunities and forging your path. Dr. Walker is a passionate advocate for creating a fulfilling career while maintaining a healthy work-life balance.

Welcome to the Business of Aesthetics Podcast Show, where we explore the minds of industry leaders to uncover the strategies and insights that drive success in today's competitive landscape. In this episode, we have the pleasure of inviting Dr. Dina Strachan, a distinguished figure in the field of dermatology, as our guest alongside our host, Ryan Davies.

In this episode of the Business of Aesthetics podcast series, host Jeff Richmond leads a dynamic discussion with three esteemed guests: Dr. Beth Goldstein, Dr. Ted Lain, and Dr. Vivian Bucay. As seasoned professionals in the field of dermatology and aesthetics, they share invaluable insights into the business side of running a successful practice.

In this episode of the Business of Aesthetics podcast series, Ryan Davies, digital marketing advisor of Ekwa Marketing, sits with Naren Arulrajah, the founder of Ekwa Marketing, and explores the importance of managing patient phone calls. Naren begins by highlighting the grave consequences of overlooking the initial patient phone call, emphasizing how even the slightest delay or mishap can result in significant losses for a practice.

In today’s episode, our returning host, Ryan Davies, speaks to highly esteemed, board-certified dermatologist Dr. Dustin Portela. As a prominent dermatologist and practitioner, Dr. Portela is a voice of authority on the topic of aesthetics. With his vast experience and commitment to ethical practices, he offers a unique outlook on the sophistication of dermatological treatments, device acquisitions, and the future of aesthetic medicine.