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True to Form

Health & Wellness Podcasts

Hosted by Tim Sawyer, President and Co-Founder of Crystal Clear, True to Form is a regular podcast between leaders making headway in the aesthetic, anti-aging, and elective medical industries. Tim Sawyer is a two-time Inc. 500 entrepreneur and a highly regarded faculty speaker for over 28 medical associations. Episodes encompass in-depth discussions with some of the nation’s most successful elective medical practices and KOL’s while highlighting emerging industry trends, top strategies in digital marketing, and constructive management techniques. Learn from the experts to discover the secrets to success and the pitfalls to avoid when it comes to growing your medical practice with the authentic, the transparent, Tim Sawyer.

Hosted by Tim Sawyer, President and Co-Founder of Crystal Clear, True to Form is a regular podcast between leaders making headway in the aesthetic, anti-aging, and elective medical industries. Tim Sawyer is a two-time Inc. 500 entrepreneur and a highly regarded faculty speaker for over 28 medical associations. Episodes encompass in-depth discussions with some of the nation’s most successful elective medical practices and KOL’s while highlighting emerging industry trends, top strategies in digital marketing, and constructive management techniques. Learn from the experts to discover the secrets to success and the pitfalls to avoid when it comes to growing your medical practice with the authentic, the transparent, Tim Sawyer.

Location:

United States

Description:

Hosted by Tim Sawyer, President and Co-Founder of Crystal Clear, True to Form is a regular podcast between leaders making headway in the aesthetic, anti-aging, and elective medical industries. Tim Sawyer is a two-time Inc. 500 entrepreneur and a highly regarded faculty speaker for over 28 medical associations. Episodes encompass in-depth discussions with some of the nation’s most successful elective medical practices and KOL’s while highlighting emerging industry trends, top strategies in digital marketing, and constructive management techniques. Learn from the experts to discover the secrets to success and the pitfalls to avoid when it comes to growing your medical practice with the authentic, the transparent, Tim Sawyer.

Language:

English

Contact:

4077939254


Episodes

Stop Selling the Mills & Start Selling the Thrills

9/17/2020
Warren Danforth returns to True to Form to talk about the biggest drivers behind why modern consumers buy in aesthetic medicine, including the impact that emotions have on purchasing behavior and how you can convert more patients by adding perceived value.

Duration:00:27:08

Nobody Starts at the Top: How to Conquer Your Business

9/10/2020
Practice Manager of Nashville-based Franklin Skin & Laser, Sarah Bengelsdorf, unpacks how perseverance, consistent staff training & culture cultivation has lead to their success in taking a small practice with just one employee & transforming it into a thriving business, with two locations, over 15 energy-based devices, and 12 full-time employees.

Duration:00:28:57

Shifting Your Social Media Mindset: Produce More than You Consume

9/2/2020
Internationally-renowned plastic surgeon, Dr. Stanley Okoro, returns to the show to give a rundown of why you need to be running your practice like a business. Dr. Okoro delves into the importance of community involvement, how to shift your social media mindset and how telemedicine has dramatically improved his consultation conversions since the lockdown.

Duration:00:36:24

Staying Focused in a World of Distractions

8/25/2020
Christina Imes & Ellen Dumbovic bring a breath of fresh air to True to Form to share their strategies for staying dialed in & mentally focused during today's turbulent times. Tune in to hear the trends they are seeing on both the surgical & non-invasive side of cosmetic medicine, the importance of leveraging vendor relationships & how to effectively capitalize on the spike we are seeing in consumer demand.

Duration:00:33:26

The Zoom Boom

8/13/2020
Dr. Louis Malcmacher returns to #TrueToForm to share his unwavering enthusiasm & positivity in what may be a dark time for many people. Hear insight behind why practices are seeing an unexpected uptick in consumer demand for aesthetic treatments and why he believes the last couple of months have truly been some of the strongest times ever for the elective medical community as a whole.

Duration:00:33:12

How to Maximize Care While Staying Compliant

8/5/2020
True to Form welcomes back leading healthcare attorney, Brad Adatto, who dives into the most common compliance mistakes practice owners are making today, including how to avoid them to prevent costly business disruption in the future.

Duration:00:30:39

Scaling Your Practice: How to Be a Jeopardy Champion

7/29/2020
Warren Danforth, owner of Spa35, voted Idaho's best medical spa, shares his experiences since launching his practice back in 2006, including proven tips for scaling your business during a crisis and how deeper connections can be made between patient & practice.

Duration:00:30:44

We Are Essential

7/16/2020
Successful practice owner and nationally recognized master injector & trainer, Tara Delle Chiaie, talks about how to be resilient in the face of adversity. Tune in to hear how she leveraged her background in primary care to keep her New Hampshire-based practice relevant during the shutdown, how to shift your "sales" mindset to deliver a red-carpet experience every time, and why she firmly believes aesthetic medicine is essential for the overall health & well-being of her patients.

Duration:00:37:48

Turn Your Anxiety into a Strategy

7/9/2020
Host Tim Sawyer has a heart-to-heart conversation with our #TrueToForm family to reflect back on what the elective medical community has endured over the last four months. From how to channel anxiety to improve your business, lessons learned along the way, and the critical role that patient communication will continue to play in the future of your practice, this episode serves as a reassuring reminder for all of us to keep pushing forward.

Duration:00:43:30

It's Not Selling...It's Educating

7/2/2020
Jenny Lamothe of Lakes Dermatology, dives into how their Las Vegas-based practice is performing post-pandemic, including why they had one of their busiest months yet this past June. From their most-requested treatments, COVID-19 practice tips, and their unique philosophy behind educating patients to convert more sales, this episode shares an encouraging message for other aesthetic practices navigating through today's new normal.

Duration:00:30:15

Simpler is More, with the Real Dr. Miami

6/18/2020
Celebrity surgeon does rare interview with Tim Sawyer: Discover the philosophy behind the success of the most recognized plastic surgeon in America -- his big why, his vision for the future of less sales & a more efficient, direct doctor-to-patient experience. Bonus - he also shares his favorite rapper!

Duration:00:29:56

A Reopening Case Study: The Challenges & Successes

6/5/2020
One of our most popular guests, Kristy Murrow, PA-C, returns to #TrueToForm to share her experience since reopening her Oklahoma City-based practice, Mariposa Aesthetics & Laser Center, on May 1st. Tune in to hear real data on how her patient business is performing 30 days later, the lessons learned along the way, and the #1 thing she attributes to the success of her practice, post COVID-19. This is an episode you won't want to miss...

Duration:00:30:26

The Comeback is Greater than the Setback

5/28/2020
David Pataca, Executive Regional Director of leading aesthetic device company, Candela Medical, comes on this week's episode to share his perspective, thoughts, and insights on the future of the elective medical industry -- including why chaos creates opportunity for those who capitalize on it now.

Duration:00:38:41

Monetizing Your Passion in Business & Life

5/14/2020
Award-winning Beverly Hills dentist, Dr. Kourosh Maddahi, comes on this week's episode of #TrueToForm to share why finding and sticking to your passion is the most valuable investment you can make to your business. Also, tune in to hear some practical tips around patient hygiene and safety you can implement in your practice today.

Duration:00:39:06

Unbridled Courage

4/30/2020
In honor of Autism Awareness Month, Clementine Bentley, successful practice owner and skilled esthetician, joins True to Form to talk about her journey from being born with Fragile X autism to becoming a driven entrepreneur in aesthetic medicine. Tune in today to hear her inspirational story in one of our most powerful episodes yet...

Duration:00:42:12

I See Your After Photo, In All Things

4/24/2020
In today's world full of economic challenges and uncertainty, Dr. Jill Lezaic comes on #TrueToForm to share a much-needed, positive message with our community of listeners. Tune in to hear how today's pandemic has impacted her Florida-based aesthetic practices, yet why she firmly believes her business will emerge even stronger after this -- in all things...

Duration:00:43:57

Don't Let Perfect Get in the Way of Good

4/16/2020
Leading practice management consultants & father-daughter team, Jay & Mara Shorr, join #TrueToForm to share their step-by-step approach to surviving & thriving during COVID-19. Tune into this week's episode to hear expert tips around planning for the future & what to focus on now to weather the storm - including why you should never, "let perfect get in the way of good."

Duration:00:48:56

No Stone Unturned: Lessons from a Leader

4/9/2020
Cosmopolitan Magazine's Top Doctor of Texas and owner of The Plastic & Cosmetic Surgery Center of South Texas, Dr. Thomas Jeneby, shares his secret sauce behind building a social media empire, including the importance of authenticity. Also - hear expert tips around practicing telemedicine to cope with COVID-19, and some keen words of advice for fellow practice owners going through this difficult time.

Duration:00:45:55

The Train Doesn't Stop

4/2/2020
As small business owners, it's no secret that the coronavirus pandemic is affecting all of us with increasing force each day. CEO of The Esthetics Center of El Dorado Hills, John Wheeler, dives into why culture, core values, and leadership will play the #1 role in sustaining the long-term success of your practice when we all eventually emerge from COVID-19.

Duration:00:45:42

Flooded with Information & Starving for Wisdom

3/26/2020
Dr. Susan Wilder, founder & CEO of LifeScape Premier, unpacks her unique holistic approach for improving overall patient health -- something critical for all of us right now given today's current climate. Also hear the proactive measures she has taken to address COVID-19 & some tips for sustaining & protecting your practice during this turbulent time.

Duration:00:43:07