Publishing is Broken, But it Doesn't Have to Break Us
Russell Nohelty
This audiobook is narrated by a digital voice.
Publishing is broken, but it doesn’t have to break you. In this candid, no-holds-barred guide, USA Today bestselling author and small-press publisher Russell Nohelty reveals why the traditional publishing model is stacked against most writers, and how to make the industry work for you.
Drawing on decades of experience and dozens of successful book launches, Nohelty offers a blueprint for building your creative career without selling your soul or burning yourself out. You’ll learn how to break free from tired industry myths, connect directly with the readers who love your work, jettison traditional gatekeepers, construct a sustainable creative life. and leverage simple tools and strategies that actually pay off without all the needless hustle.
Whether you’re a first-time writer or a seasoned pro, this book offers real-world strategies for breaking free of the status quo. Packed with straight talk, practical insights, and actionable advice, Publishing Is Broken Publishing, But It Doesn’t Have to Break Us doesn’t pretend there’s a one-size-fits-all answer. Instead, it hands you the keys to design a publishing path that fits your goals, your schedule, and your sanity. If you’re ready to build a thriving, bullshit-free writing career, this book will show you the way forward.
Duration - 8h 57m.
Author - Russell Nohelty.
Narrator - Digital Voice Russell Nohelty E.
Published Date - Wednesday, 29 January 2025.
Copyright - © 2024 Russell Nohelty ©.
Location:
United States
Networks:
Russell Nohelty
Digital Voice Russell Nohelty E
The Author Stack
Wannabe Press
English Audiobooks
Findaway Audiobooks
Description:
This audiobook is narrated by a digital voice. Publishing is broken, but it doesn’t have to break you. In this candid, no-holds-barred guide, USA Today bestselling author and small-press publisher Russell Nohelty reveals why the traditional publishing model is stacked against most writers, and how to make the industry work for you. Drawing on decades of experience and dozens of successful book launches, Nohelty offers a blueprint for building your creative career without selling your soul or burning yourself out. You’ll learn how to break free from tired industry myths, connect directly with the readers who love your work, jettison traditional gatekeepers, construct a sustainable creative life. and leverage simple tools and strategies that actually pay off without all the needless hustle. Whether you’re a first-time writer or a seasoned pro, this book offers real-world strategies for breaking free of the status quo. Packed with straight talk, practical insights, and actionable advice, Publishing Is Broken Publishing, But It Doesn’t Have to Break Us doesn’t pretend there’s a one-size-fits-all answer. Instead, it hands you the keys to design a publishing path that fits your goals, your schedule, and your sanity. If you’re ready to build a thriving, bullshit-free writing career, this book will show you the way forward. Duration - 8h 57m. Author - Russell Nohelty. Narrator - Digital Voice Russell Nohelty E. Published Date - Wednesday, 29 January 2025. Copyright - © 2024 Russell Nohelty ©.
Language:
English
Introduction
Duración:00:03:22
Tech companies lied to us, and it created a creative crisis
Duración:00:08:20
Publishing is broken, but it doesn’t have to break us
Duración:00:05:10
Systemic issues facing authors
Duración:00:07:01
How do we fix these issues?
Duración:00:01:56
What can you change?
Duración:00:10:18
Where do you start?
Duración:00:06:09
A personal example
Duración:00:06:59
Charting your path from style to scale
Duración:00:01:46
Stage 1: Nail your style - 3 to 12 months
Duración:00:01:30
Stage 2: Nail your voice - 3 to 6 months
Duración:00:01:17
Stage 3: Nail your platform - 3 to 6 months
Duración:00:01:49
Stage 4: Nail your audience - 3 to 6 months
Duración:00:02:02
Stage 5: Nail your branding - 3 to 6 months
Duración:00:01:43
Stage 6: Nail your offer - 3 to 6 months
Duración:00:04:00
Stage 7: Nail your scale - 6 to 120 months
Duración:00:03:08
The art of sustainable productivity
Duración:00:01:57
The four phases of a writing career
Duración:00:04:15
Understanding resistance
Duración:00:04:19
The cost of context switching
Duración:00:01:20
The ONE thing principle
Duración:00:02:41
Time blocking your way to success
Duración:00:03:42
Building sustainable systems
Duración:00:03:23
The mindset for success
Duración:00:03:47
Turning your natural writing patterns into audience growth
Duración:00:06:28
The modern productivity paradox
Duración:00:01:40
Engineering winning days
Duración:00:02:06
What it takes to engineer a winning day
Duración:00:04:06
The “boring work” that needs doing
Duración:00:05:43
The reality of failure
Duración:00:01:57
The mental shift we all need
Duración:00:01:41
Why sequels fail
Duración:00:12:23
Book catalog as investment portfolio?
Duración:00:09:47
"How to market yourself without feeling gross about it?"
Duración:00:08:30
Building you back up
Duración:00:07:31
Getting your marketing right so money flows
Duración:00:03:30
How does any of this make marketing feel less gross?
Duración:00:03:37
This is not about you
Duración:00:04:47
How to avoid smashing into brick walls
Duración:00:09:58
How authors can stand out by defying logic
Duración:00:08:22
The psychology of unexpected generosity
Duración:00:02:08
The platform reality
Duración:00:01:44
Handling industry pushback
Duración:00:03:53
Building the structure for your next launch
Duración:00:08:50
Yes, writing a great book people read is marketing, too
Duración:00:02:35
The distinction between writing and “writing as marketing”
Duración:00:06:24
How to conceptualize writing as marketing
Duración:00:07:49
Product-led growth
Duración:00:05:55
The only good marketing is the marketing you do
Duración:00:10:32
Social. Media.
Duración:00:07:04
Social apps: Where relationships drive success
Duración:00:02:33
Media apps: The engine for visibility
Duración:00:02:48
Why trying to do both is a recipe for failure
Duración:00:02:50
The two-step strategy
Duración:00:00:38
Path 1: Media first, social second
Duración:00:01:18
Path 2: Social first, media second
Duración:00:01:32
When is it time to add the other path?
Duración:00:00:52
If you started social first
Duración:00:01:32
If you started media first
Duración:00:03:25
Mastering the art of attention as a writer
Duración:00:02:22
Finding where the attention is: Examples:
Duración:00:01:15
Turning the attention to shine on you: Examples:
Duración:00:01:11
Celebrity Examples
Duración:00:00:44
Practical Implications
Duración:00:00:49
Implementation
Duración:00:04:23
7 unconventional ways to succeed as a writer
Duración:00:07:29
Taking a knockout punch without getting knocked down
Duración:00:03:42
Step 1: Anticipate and research potential outcomes
Duración:00:01:29
Step 2: Recognize the setback early
Duración:00:01:49
Step 3: Make an informed choice
Duración:00:01:06
Step 4: Reframe failure as energy
Duración:00:00:57
Step 5: Take small, consistent actions
Duración:00:00:52
Step 6: Channel energy into a comeback
Duración:00:01:02
Step 7: Reflect and adjust
Duración:00:03:35
When time has to happen
Duración:00:08:24
The art of harnessing chaos magic
Duración:00:02:11
What is chaos magic?
Duración:00:03:35
Harnessing chaos: The C.H.A.O.S. Framework
Duración:00:00:41
1. (C)enter yourself
Duración:00:00:36
2. (H)arness productive chaos
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3. (A)dapt with flexible systems
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4. (O)bserve and learn
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5. (S)implify to rebalance
Duración:00:01:06
The long-term benefits of chaos magic
Duración:00:03:13
How to amplify your message
Duración:00:01:32
What is amplification?
Duración:00:00:31
Owned media channels: Examples of owned media channels:
Duración:00:01:57
Earned media channels: Examples of earned media channels:
Duración:00:01:15
Borrowed media channels: Examples of borrowed media channels:
Duración:00:02:29
The Early Stage: Filling the void
Duración:00:01:11
The Growth Phase: Building partnerships and expanding reach
Duración:00:01:25
Steps to implement:
Duración:00:02:02
Indicators you've moved to the next stage:
Duración:00:00:52
The Established Stage: When Less becomes more
Duración:00:01:30
The Evolving Stage: Trusting the ecosystem
Duración:00:01:34
Indicators you've reached this stage:
Duración:00:00:51
Evolving with your audience
Duración:00:01:12
Breaching the trust thermocline
Duración:00:01:50
What is the trust thermocline?
Duración:00:02:17
Avoiding the trust thermocline as an author
Duración:00:04:44
Building an integrated publishing ecosystem
Duración:00:01:57
the foundation of your ecosystem
Duración:00:02:09
The five-step integrated publishing system
Duración:00:03:07
subscriptions
Duración:00:03:52
The casual reader funnel
Duración:00:02:48
Kickstarter
Duración:00:02:31
landing pages
Duración:00:02:32
web store
Duración:00:01:53
The advanced set
Duración:00:02:56
Bringing it all together
Duración:00:03:43
The Author Stack framework
Duración:00:01:18
1. Productivity vs monetization sustainable
Duración:00:10:27
2. Money as means or money as ends?
Duración:00:07:18
3. Money to growth parallel
Duración:00:05:51
4. How much do you want to make in the next year?
Duración:00:10:39
5. Prioritizing your business using a modified Eisenhower Matrix
Duración:00:03:53
6. Your transition point
Duración:00:08:03
7. Platform, Audience, and Assets
Duración:00:15:53
8. Author success paths
Duración:00:17:25
9. Media channels
Duración:00:02:20
10. Catalog/Retailer sales vs. direct sales
Duración:00:07:17
11. Set your win condition
Duración:00:05:52
Bringing it all together with KPIs
Duración:00:13:06
365 Simple ways to talk about your writing
Duración:00:09:57
365 ways to market your book
Duración:00:33:27
Your next steps
Duración:00:07:31