The Content 10x Podcast

Markets and Investing

Maximize the return from every piece of content that you create! This podcast will teach you how to repurpose your content like a pro. Whether you're a podcaster, blogger or video content creator - creating great content is never easy. Neither is keeping up with the ever growing array of social media platforms. Content repurposing is a critical activity to ensure that your content finds it's audience and your message is heard. Amy Woods, Founder of Content 10x, reveals everything you need to know about content repurposing in weekly episodes released every Thursday! Find out more at www.content10x.com

Maximize the return from every piece of content that you create! This podcast will teach you how to repurpose your content like a pro. Whether you're a podcaster, blogger or video content creator - creating great content is never easy. Neither is keeping up with the ever growing array of social media platforms. Content repurposing is a critical activity to ensure that your content finds it's audience and your message is heard. Amy Woods, Founder of Content 10x, reveals everything you need to know about content repurposing in weekly episodes released every Thursday! Find out more at www.content10x.com

Location:

United Kingdom

Genres:

Markets and Investing

Podcasts

Description:

Twitter:

@content10x

Language:

English

Contact:

00447905668879

Website:

http://www.content10x.com/

Email:

amy@content10x.com

Episodes

How to Repurpose a Blog Post into a Podcast Episode

1/19/2022

If you have a blog and you’re thinking about starting a podcast, or you want to unearth more content ideas for an existing podcast, this episode is for you. You have high-quality, well-researched, and value-packed blog posts sitting on your website. This makes them the perfect framework for creating an engaging podcast episode, with minimal additional work! In this episode I share the end-to-end process and my top tips for repurposing your best blog posts into compelling podcast episodes....

Duration:00:12:53

Updating Your Content Strategy: A Look at Our 2022 Content Plan

1/12/2022

Is it time to give your content strategy a shake-up? Iterating your current content strategy to do more of what works is how you’ll see more traction. But first, you need to know what your audience want more of. In this episode, I share how we found out what our audience wanted and the content changes we’re putting in place in response. It’s a behind-the-scenes look at the hows and whys to our latest developments. Plus, I share some BIG news about a launch coming later this year! Find out...

Duration:00:11:05

6 Content Marketing & Repurposing Predictions for 2022

1/5/2022

I’m back with my annual content marketing and repurposing predictions, where I take a look into my crystal ball and share what changes I think are going to be big in the next 12 months. With so much uncertainty, it feels like almost anything could happen in the year ahead. But after keeping a very close eye on emerging and developing trends in the B2B content marketing space, I’m confident that we can expect the 6 changes I share in this episode to have an impact on marketers and content...

Duration:00:14:54

Best of 2021: Top Content Repurposing Tips & Guest Interview Moments

12/22/2021

It’s that time of the year again! I’m reminiscing about some of my favorite moments from The Content 10x Podcast in 2021. So sit back and take a moment to enjoy some of the top repurposing tips and advice and awesome guest interviews, featuring Copyhackers’ Joanna Wiebe, SparkToro’s Rand Fishkin and the one and only Jay Baer. Whether you’ve missed the episodes the first time around or want a refresher of the best bits, this bumper episode is packed with treats! Find out: The two key elements...

Duration:00:26:32

A Year in Review: Content Repurposing Tips & Highlights of 2021

12/15/2021

2021 has been a year like no other. While many are looking forward to the year to come, 2021 has been a game-changer for online experiences. I’m talking about the increase of digital content we created and consumed, the rise (and fall) of Clubhouse, Twitter’s new features (will they stay or will they go)…it’s been full of surprises. Join me on this episode of The Content 10x Podcast, as I recap some of the stand-out content marketing developments. Find out about: How digital content and...

Duration:00:13:08

How to Repurpose and Deliver Compelling Customer Stories with Rob Yoegel

12/8/2021

Is your content strategy letting you down? Are you struggling to reach your audience? Having a strategy is a critical component of getting content marketing right. But what if your content isn’t as well-received by your audience as you like? Don’t worry, there are several things you can do to win at content marketing. In this episode, I spoke to our client, Linode’s Senior Director of Marketing, Rob Yoegel, about all things content marketing strategy – from where it began to what a...

Duration:00:42:13

Content Repurposing Automation: The Good, The Bad & The Ugly

12/1/2021

Automation: is it all bad or could it enhance your content creation and distribution strategy? There are plenty of automation tools out there that claim to help you with everything from idea generation through to performance analysis. But how can using these tools really impact you and your content? In this episode, I share my thoughts on automating parts of your content marketing process. I discuss which content processes you should be automating and when to avoid automation entirely. I...

Duration:00:16:29

Why Content Distribution Is Everything

11/24/2021

What’s better, perfect content that’s distributed poorly, or good content which is distributed fantastically? Arguably, it doesn’t matter how good your content is if it doesn’t reach your ideal audience. In this episode, I get into exactly why content distribution is so important to a winning content marketing strategy and how content repurposing can help you get on all the platforms that are right for you. Find out about: How distributing content effectively can be a real game-changer Why...

Duration:00:14:55

How to Create a Winning Thought Leadership Strategy with Jason Van Orden

11/17/2021

Are you thinking like a thought leader? Establishing yourself as a thought leader means getting comfortable sharing your views and finding ways to increase your visibility online. Sounds straightforward, right? It is if you have the right mindset – and are willing to put in the work. I invited Jason Van Orden, the business and marketing strategist for expert influencers, onto this episode to share how to develop a winning thought leadership strategy and why content is your secret weapon…...

Duration:00:39:59

How to Keep Your Content Strategy Consistent During the Holiday Season

11/10/2021

Is your content strategy on track to provide value over the holiday season? Or is it a season of stress and trying to keep up with your competition? Staying consistent with your content strategy can be tricky over the holiday season. And, when others might be using the opportunity to end the year with a bang, it can add an extra layer of pressure. But with some clever content repurposing ideas and a few of the holiday season content tips I’ve picked up over the years, you can turn that...

Duration:00:12:14

How Content Repurposing Can Help You Win the Zero Moment of Truth

11/3/2021

Research is an integral part of the buying process. Whether you’re buying a new laptop, investing in a service for your business, or just trying to find the best window-cleaner in your area, it’s unlikely you’ll make a purchasing decision without some further information first. Google has coined a term for the research you do before you buy – The Zero Moment of Truth (ZMOT). Winning the ZMOT gives you a competitive advantage in your marketplace. In this episode, I break down exactly what the...

Duration:00:13:22

How to Unlock Overlooked Content Distribution Channels with Ross Simmonds

10/27/2021

Are you missing out on big opportunities to become an authority in your industry and drive traffic to your website? Third-party sites like Reddit and Quora have incredible but wildly underutilized potential to boost your authority online…but what’s the best way to take advantage of these opportunities? Joining me to share his thoughts is Ross Simmonds, Founder of Foundation Marketing and B2B marketing strategist. He talks passionately about how content creators for B2B businesses can use...

Duration:00:37:31

Content That Converts: How to Repurpose Your Content for Your Marketing Funnel

10/20/2021

The marketing funnel is one of the most helpful ways to think about how your content needs to speak to your potential clients. Populating a funnel with highly effective content can be challenging. Did you know that repurposing content can help you create on-message content, for all stages of the funnel, that leads to conversions. In this episode, I share the repurposing strategy that drills down into each stage of the marketing funnel and how to find inspiration for more impactful content. I...

Duration:00:16:09

How to Create and Repurpose a Season of Content: 6 Top Tips

10/13/2021

Should you commit to ongoing weekly content or create a season? For some people, a season is the perfect answer. But when you’ve created and published a brilliant season of content – now what? You either leave it out there and hope it’ll return some results, or you can use a repurposing strategy to maximize its chances of getting more viewers/listeners while you’re off-air. In this episode, I share my six-step process to help your content season keep performing in-between seasons. Each step...

Duration:00:15:57

It Started with Content: Four Key Lessons from Successful Brands and Businesses

10/6/2021

12 content creator turned business owner stories – what do they all have in common? Find out in this final installment of our It Started with Content case study series. In this final episode, I look at the traits all the creators shared and how they helped propel the creators from zero to successful brands, businesses, and more. Hit play to hear the most vital takeaways from these content hero journeys! Find out about: Key findings from our It Started with Content case study series A brief...

Duration:00:12:53

Becoming a Social Pro: 500 Podcast Episodes and Counting with Jay Baer

9/29/2021

How do you create high-quality content week after week for 9+ years? As our incredible friend and client Jay Baer reaches 500 episodes of his podcast, Social Pros, I invited him to join me on The Content 10x Podcast to talk about what it takes to consistently create so much fantastic content. Jay is a profound figure in the content marketing industry. He’s a leading podcaster, author, and speaker and has hosted the Social Pros podcast for over nine years. In this insightful episode, we...

Duration:00:38:40

The Best Way to Repurpose Content: Long-Form to Short-Form or Vice Versa?

9/22/2021

Is the best way to repurpose content transforming long-form pieces into shorter content? Or is there another way? The fantastic thing about content repurposing is that there’s no ONE way to repurpose your content. If there’s potential for your content to become something else, then go ahead and create it! In this episode, I share how to shift your content repurposing mindset to uncover a new realm of possibilities. And I walk you through two real-world examples to show how you can increase...

Duration:00:10:48

Review, Revive, Repurpose: How to Update your Old Content

9/15/2021

Repurposing content is all about maximizing your ROI. But many of us neglect the simplest and hugely effective way of increasing your ROI when it comes to your existing content: updating it. Updating your content is a proven method for getting more eyes on content that already exists. There’s no going back to the drawing board or spending hours creating a new X, Y, or Z. All it takes is a little dust off, and your content could perform like never before. In this podcast episode, I share my...

Duration:00:15:52

It Started with Content...From Viral Video Illusionist to Record Breaking Content King

9/8/2021

How did micro-magic trick content conjure up worldwide video success? At the time of writing, Zach King’s videos are 4 out of the top 5 most watched videos on TikTok – with nearly 5 billion combined views. He’s also the world-record holder for the highest number of TikTok followers for a male creator. The video illusionist has taken the social media video game to an entirely new level and, at the same time, built a business where he can really stretch his magical muscles. Plus, he has...

Duration:00:14:45

How to Use Social Media to Build Great Influence with Ash Jones

9/1/2021

A personal brand is a powerful thing. It can get your name out there, establish you as an influential authority, get your foot in the door with your dream clients, and so much more. But how do you actually build a personal brand? What does it take to go from unknown to well-known? And how instrumental is social media? I invited personal branding expert, Ash Jones, onto the show to find out. Ash is the Founder of Great Influence, a personal branding agency responsible for growing the iconic...

Duration:00:47:22