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The DigitalMarketer Podcast

Markets and Investing

The DigitalMarketer Podcast is a weekly show produced by DigitalMarketer and hosted by Jenna Snavely. She will take you on a journey through the world of digital marketing, diving deep into the topics that digital marketers, like you, can use to help grow your skills and your business. Along the way, we will be interviewing the key players in the digital marketing industry, bringing real-world insight and examples to help you understand how to implement the best marketing strategies that are working right now. So, whether you're a seasoned digital marketing expert, or you're on your path to becoming one, this podcast is perfect for you. What are you waiting for? Turn up the volume, press play, and start your path to becoming the smartest marketer in the room.

The DigitalMarketer Podcast is a weekly show produced by DigitalMarketer and hosted by Jenna Snavely. She will take you on a journey through the world of digital marketing, diving deep into the topics that digital marketers, like you, can use to help grow your skills and your business. Along the way, we will be interviewing the key players in the digital marketing industry, bringing real-world insight and examples to help you understand how to implement the best marketing strategies that are working right now. So, whether you're a seasoned digital marketing expert, or you're on your path to becoming one, this podcast is perfect for you. What are you waiting for? Turn up the volume, press play, and start your path to becoming the smartest marketer in the room.

Location:

United States

Description:

The DigitalMarketer Podcast is a weekly show produced by DigitalMarketer and hosted by Jenna Snavely. She will take you on a journey through the world of digital marketing, diving deep into the topics that digital marketers, like you, can use to help grow your skills and your business. Along the way, we will be interviewing the key players in the digital marketing industry, bringing real-world insight and examples to help you understand how to implement the best marketing strategies that are working right now. So, whether you're a seasoned digital marketing expert, or you're on your path to becoming one, this podcast is perfect for you. What are you waiting for? Turn up the volume, press play, and start your path to becoming the smartest marketer in the room.

Twitter:

@digitalmktr

Language:

English

Contact:

8106183789


Episodes

Episode 163: Using Sponsorships to Monetize Your Media and Events with Carey Naab

7/29/2021
When it comes to sales and sponsorships, nothing beats a relationship-based approach, and Carey Naab is a natural at it. Carey is the Partnership Manager at DigitalMarketer, and her clients and sponsors adore her. Why? Because she genuinely cares about them and their needs and is committed to matching them with the perfect advertising partners. In this episode, Carey sits down with host Jenna Snavely and they discuss how to establish trust with clients, how to find the sweet spot when...

Duration:00:42:16

Episode 162: Why Everyone Needs to Think Like a Startup with Rico Glover

7/22/2021
The world is changing, and even the most long-established businesses have to start thinking like it’s day one if they want to survive. Rico Glover, the host of Startup Grind Charlotte, is a forward-thinking digital marketer with a passion for training entrepreneurs and startups. On today’s episode, he sits down with host Jenna Snavely to talk about the rapid evolution of business and marketing. Bottom line? Learn new things and get ahead of the curve—or get left behind. Rico is a...

Duration:00:40:21

Episode 161: Engineering a Pitch Perfect Million Dollar Webinar with Jason Fladlien

7/15/2021
Webinars can be a great way to overcome objections in real-time, get an influx of quick cash, or explain a more complex product or service. Jason Fladlien, Chief Strategy Officer and co-founder of Rapid Crush, Inc., delivered a power-packed 4-hour webinar to our DigitalMarketer Lab community recently, and we’re sharing the highlights in this episode. Jason has been called “one of the top 5 living marketers on the planet” and it’s no secret why. In these clips, he succinctly shares what...

Duration:00:32:46

Episode 160: Hybrid Membership Communities & the Secret to Bringing Online Interactions into the Real World with Bethany Handy

7/8/2021
Bethany Handy, the new Community Manager for DigitalMarketer Lab, has seen her share of communities done wrong over the years. Where it’s just another avenue for sales and tactics, rather than a place for real feedback, constructive criticism, and a genuine desire to serve others. In this episode, Jenna sits down with Bethany to talk about all things community—both online and off—and what you can learn from churches to build your community (regardless if your community has a religious...

Duration:00:34:22

EP159: Affiliate Marketing Makes a Comeback with Carousel’s Matt Dobson

7/1/2021
Matt Dobson is a managing partner at Carousel, a customer acquisition engine for mid-market direct-to-consumer brands. In this episode, he and host Jenna Snavely dig into the changing landscape of Facebook and the big bad iOS updates. They discuss how pricing and offer models need to be adjusted for the new consumer, and why affiliate marketing is back and better than ever. Old-school affiliate marketing is an efficient scalable business model based on principles of scientific...

Duration:00:27:26

EP158: Successful Facebook ads in 2021 with Rudy Mawer

6/24/2021
Connect with Rudy Mawer: LinkedIn- https://www.linkedin.com/in/rudymawer Instagram- https://www.instagram.com/rudymawerlife/?hl=en Facebook- https://www.facebook.com/rudymawer Website- https://rudymawerlife.com/ Our Partners: Start using Vidyard for free (AND get their 2021 B2B Video Trends Guide) Get a month of free blogging with BKA Content BotBuilder’s Free Training: How to Generate Leads and Revenue with an Automated Chatbot Thanks so much for joining us this week. Want...

Duration:00:35:38

Episode 157: Talking Passion, Purpose, and Profit with Lamar Tyler

6/17/2021
Lamar Tyler is the founder and CEO of Traffic, Sales, and Profit, the premier community for purpose-driven African American entrepreneurs. Lamar quit his corporate job in 2007 when they shot down every great internet idea he pitched. He started blogging, then filmmaking, and over the years he’s refined the storytelling and marketing skills that serve his business so well today. In this episode, Jenna and Lamar dig into the exciting details of the super-smart challenge strategy he’s...

Duration:00:35:11

Episode 156: Helping 10,000+ Marketers Grow with Messenger and Instagram DM Automation with Natasha Takahashi, CMO of The School of Bots

6/10/2021
Three words for you: Instagram. DM. Automation. In this episode, Jenna Snavely chats with guest Natasha Takahashi, CMO of The School of Bots, about Instagram chatbots. Instagram is now one of the largest search engines in the world, and 81% of people on IG go there to buy products and services. With 400 million people messaging businesses on IG every single day, Instagram DM has become a marketing channel in and of itself. Natasha gives us the inside scoop on getting ahead of the automation...

Duration:00:36:55

EP155: REPLAY- How To Use Fractionalized Services in Your Business with CEO and co-founder of Fully Accountable Vinnie Fisher

6/3/2021
Fractionalized services outsource specific departments or tasks to remote workers that aren’t full-time employees. In this episode, CEO of Fully Accountable Vinnie Fisher explains how businesses can take advantage of the shift to remote and reduce margins with expert fractional CMOs and CFOs. He’ll also talk about his experience leading a team during the global pandemic and the changes he’s seeing in buying behavior. Our Partners: Start using Vidyard for free (AND get their 2021 B2B Video...

Duration:00:40:57

EP154: The Holistic Approach to Marketing with Mark de Grasse, CEO of MegaMad Websites

5/26/2021
The right marketing strategy doesn’t happen on one platform, it happens across several. In this episode, Mark de Grasse, CEO and Chief Creative Officer of MegaMad Websites explains his holistic approach to marketing. Listen to learn how Elon Musk has strategized (or fallen into) his holistic marketing approach, how internet speed is impacting marketing, and using editorialization in your content strategy. Our Partners: Start using Vidyard for free (AND get their 2021 B2B Video Trends...

Duration:00:49:10

EP153: The Follower Fallacy and Organic Marketing with Alexandrea Harrelson CEO of Harrelson Media

5/20/2021
Do you feel like 100,000 followers would help you get more customers? In this episode, Alexandrea Harrelson, owner and CEO of Harrelson Media talks about the follower fallacy and why vanity metrics are leading you down the wrong path. Listen to also learn about Alexandrea's journey to entrepreneurship and how having a family changed her outlook on what it meant to run her business. Our Partners: Start using Vidyard for free (AND get their 2021 B2B Video Trends Guide) Get a month of free...

Duration:00:49:06

EP152: An Inside Look Into Scalable’s Content Agency with Erin MacPherson General Manager of Scalable Brand Studios

5/13/2021
What does it look like to build a content agency from scratch? In this episode, Erin MacPherson General Manager of Scalable Brand Studios explains her philosophy on being a connector and how that leads to great content. As the genius behind the content at Scalable (and DigitalMarketer!), she walks us through monetizing newsletters, podcasts, and content, advertising across media properties, and why you should be using Pinterest—seriously. Our Partners: Start using Vidyard for free (AND get...

Duration:00:33:54

EP151: Using Marketing Data the Right Way with CEO and founder of Oribi Iris Shoor

5/6/2021
Marketing doesn’t exist without data. Data is the foundation that branding and campaigns are built on—but that doesn’t mean it always comes easy. In this episode, Iris Shoor, CEO and founder of Oribi explains how they’ve built the ideal data platform marketers. Listen to learn why data is the cornerstone of your marketing funnel, customer behavior trends Oribi’s seeing right now, and why Iris has chosen to be a hands-on founder. Our Partners: Start using Vidyard for free (AND get their...

Duration:00:33:32

EP150: Using Clubhouse to Grow an Audience and Drive Sales with Jen Gottlieb Co-Founder of Super Connector Media

4/29/2021
With ten million users, it’s time to start thinking about if you should integrate Clubhouse into your marketing strategy. In this episode, co-founder of Super Connector Media Jen Gottlieb explains how to use Clubhouse the right way so you can drive action and grow an audience filled with your customer avatar. Listen to learn how to get started on the app, her best practices for creating and moderating rooms, and how to create a top-notch profile. Listen To Learn: How to think about...

Duration:00:43:18

EP149: How To Build a Testimonial Machine with CEO of Joza Marketing Dave Albano

4/22/2021
Social proof is a necessity of every marketing strategy. The question is, what counts as a testimonial and what doesn’t? In this episode, you’re getting a look inside ELITE Coach, DM Certified Partner, and Founder and CEO of Joza Marketing Dave Albano’s Lab Workshop on how to build a testimonial machine. Hear Dave talk about how he’s been able to create a testimonial machine that drives traffic and conversions. Listen To Learn: The 6 principles of persuasion and why a great testimonial is...

Duration:00:44:08

EP148: Why an Affiliate Network Could Be Your Best-Ever Traffic Source with Amber Spears of East 5th Avenue

4/15/2021
When you tap into a network of partners and affiliates, you’ve ultimately found a new source of traffic. In this episode, Amber Spears, founder of East Fifth Avenue and Traffic Tribe shares her expertise with us to show us what is and isn’t considered affiliate marketing. With so many platform changes in the digital landscape, affiliate marketing is a great source of new potential buyers to tap into—and this episode will show you how to get started. Listen To Learn: What’s the structure...

Duration:00:48:25

EP147: Launching a New Program or Product From The Ground Up with Program Manager Garrett D’Entremont

4/8/2021
If you’ve been dabbling with the idea of starting a coaching program or already have one in the works, take a look inside DigitalMarketer’s coaching program. In this episode, Program Manager of DigitalMarketer’s ELITE Coaching Program Garrett D’Entremont joins me to talk about the details of launching a successful, high-ticket coaching program your audience will love. Listen To Learn: How to build relationships with clients and customers from Day OneWhat ELITE Coaching is all aboutHow to...

Duration:00:43:41

EP146: An Inside Look at Scalable’s Digital Marketing Strategy with Matt Swan

3/31/2021
What’s Scalable’s digital marketing strategy? In this episode, you get a look inside our interview with our very own Head of Growth and Digital Marketing at Scalable during our recent Certified Partner Training Day. Listen To Learn: Where his love for marketing beganHis biggest takeaways from working with Ryan Deiss, Richard Lindner, and moreWhat’s working right now at DigitalMarketer Our Partners: Get a Free Trial of Oribi and 20% off with code: DigitalMarketer AdWorld...

Duration:01:00:07

EP145: How To Repurpose Content For More Impact and Revenue with CEO of Repurpose House Shaina Weisinger

3/25/2021
Feeling like you’re endlessly running on the content hamster wheel trying to publish new post after new post? Founder and CEO of Repurpose House Shaina Weisinger is here to give you the solution. In this episode, you’ll get to listen to part of Shaina’s recent Lab Workshop where she shared her expert knowledge on repurposing content for more views, engagement, and conversions. Listen To Learn: How to repurpose long-form text contentWhat headlines will stop the scrollThe logistics of...

Duration:00:37:37

EP144: Dealing with Conflict as a Leader with Ryan Deiss and Justin Rondeau

3/18/2021
No matter how many nerf gun battles and ping pong tables you set up in your office—you’re going to have conflict at some point on your team. In this episode, Ryan Deiss and Justin Rondeau talk about how the Scalable team works through conflict. Listen To Learn • The importance of explaining WHY, • What to say when this problem arises (and the importance of apologizing) • How employees can approach their leaders thoughtfully. Our Partners Create Chatbots that Deliver Results with...

Duration:00:36:26