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Listeners to Leads

Media & Entertainment Podcasts

Listeners to Leads, hosted by Alesia Galati, teaches new and aspiring podcasters how to use their podcasts to grow their business. Alesia uses her experience as the owner of Galati Media, a full-service podcast management company, to help business owners get leads, land speaking gigs, and create deeper connections with their audiences through their podcasts. Alesia and her guests will discuss everything from launching a podcast to marketing a podcast. Learn more about Alesia and Listeners to Leads at www.listenerstoleads.com

Location:

United States

Description:

Listeners to Leads, hosted by Alesia Galati, teaches new and aspiring podcasters how to use their podcasts to grow their business. Alesia uses her experience as the owner of Galati Media, a full-service podcast management company, to help business owners get leads, land speaking gigs, and create deeper connections with their audiences through their podcasts. Alesia and her guests will discuss everything from launching a podcast to marketing a podcast. Learn more about Alesia and Listeners to Leads at www.listenerstoleads.com

Language:

English


Episodes
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Automate Your Podcast to Save Time and Energy with Joe Casabona

6/20/2024
Business owners are BUSY and even when podcasting is your favorite part of your marketing strategy, it can take up a lot of time in your week, leaving you frustrated and tired. But with all the new tools and automation options available, there are ways to speed up your podcast workflow and reclaim some of your working hours while still creating high-quality content. Joe Casabona is here today to talk about all that and more! This week, episode 157 of Listeners to Leads is about how to automate your podcast to save time and energy! Joe Casabona is a podcast and automation coach who helps busy solopreneurs take back their time. Some even say he perfectly blends content creation and technology like it’s the best cup of coffee you’ve ever had (he says that). Joe's strategies come from his many years of experience: over 10 years creating podcasts, more than 15 years teaching, and over 20 years as a web developer. In this episode of Listeners to Leads, Joe Casabona is sharing the importance of simplifying your workflow to avoid burnout and actionable steps you can take right now to find the automations that work for you. Joe and I also chat about the following: Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH JOE CASABONA: LinkedIn Instagram Streamlined Solopreneur podcast Website YouTube CONNECT WITH ALESIA GALATI: Instagram LinkedIn Work with Galati Media! LINKS MENTIONED: Descript Riverside Recut Auphonic Ecamm Live (Mac) Otter.ai Toggl

Duration:00:39:37

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Tracking and Nurturing Relationships with Collaborators and Brands with Reena Friedman Watts

6/13/2024
There are so many behind-the-scenes elements of a successful podcast, from searching for sponsorships to navigating new business brought in by the show to keeping up with former guests. Reena Friedman Watts, with experience both in reality television production and over 350 episodes of her podcast, Better Call Daddy, has learned to navigate these waters efficiently and successfully. She’s here today to share her tips for nurturing your existing podcast relationships, landing sponsors whose products you believe in, and more! This week, episode 156 of Listeners to Leads is about tracking and nurturing relationships with collaborators and brands! Reena Friedman Watts is a television producer, podcast host and mompreneur. Over the course of her career, Reena has worked on reality TV shows such as The Jerry Springer Show and Court TV. She’s booked sensational and hard-to-get guests such as Howard Schultz, Barbara Corcoran, and Derek Sivers on Cathy Heller’s Don’t Keep Your Day Job Podcast and boosted the downloads from 4M to nearly 15M. Reena has hosted the “Better Call Daddy” podcast since 2020 and produced 350+ episodes, interviewing guests like Evan Carmichael, Jerry Springer, Nanny Yvonne, James Altucher, Aleeza Ben Shalom, and many others. Reena coaches entrepreneurs on finding their first clients, and helps people produce their own podcasts. In this episode of Listeners to Leads, Reena Friedman Watts is sharing the importance of consistency and strategic planning in podcasting and actionable steps you can take right now to create strategic partnerships by building personal connections. Reena and I also chat about the following: Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH REENA FRIEDMAN WATTS: LinkedIn Instagram Better Call Daddy podcast Website CONNECT WITH ALESIA GALATI: Instagram LinkedIn Work with Galati Media!

Duration:00:43:02

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Creating Conversations Your Guests are Proud to Share with Mai-kee Tsang

6/7/2024
Sometimes it feels like getting your guests to share your episode is a full-time job. It’s frustrating when you put your heart and soul into the conversationand you go to share it with a guest and they maybe either don't feel comfortable with it or they decide to completely ghost you. Mai-kee Tsang is here this week to talk about what she calls Converse with Consent™, her strategy of creating a collaborative connection with your guests before, during and after the conversation to ensure that the guest feels comfortable and excited about their episode. This week, episode 155 of Listeners to Leads is about creating conversations your podcast guests are proud to share! Mai-kee Tsang (She/Her) is The Sustainable Visibility® Mentor, Podcast Guesting Strategist, ICF Certified Trauma-Conscious Leadership Coach & Public Speaker. She helps integrity-led online entrepreneurs go from hidden gems to go-to-experts through the power of Sustainable Visibility® & Podcast Guesting Strategy. This is so they can continue to make a deeper difference to those they serve - all without compromising their own capacity, values or bottom line in the process. In this episode of Listeners to Leads, Mai-kee Tsang is sharing the importance of creating a safe space for your guests to show off their expertise and actionable steps you can take right now to ensure you set comprehensive expectations on your guest intake form. Mai-kee and I also chat about the following: Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH MAI-KEE TSANG: Instagram The Quiet Rebels® Podcast Inside the Invite™ Podcast (paid) Website CONNECT WITH ALESIA GALATI: Instagram LinkedIn Work with Galati Media! LINKS MENTIONED: Mai-kee’s Behind-the-Business Newsletter

Duration:00:32:06

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Aligning Your Podcast Marketing Strategy with Your Values with Becky Mollenkamp

5/30/2024
With so much information about marketing available from so many different experts, it can feel overwhelming finding what you ’should’ do to promote your work. But your marketing strategy, whether for your podcast or your business, does NOT have to look like everyone else’s! Becky Mollenkamp knows this better than most, having switched her email marketing strategy from Convertkit to Substack and finding a new marketing model that supports her business and personal values. Becky is here today to talk about the tool switch, thinking beyond lead generation, and more. This week, episode 154 of Listeners to Leads is about aligning your podcast marketing strategy to your values! Becky Mollenkamp (she/her) is an accountability coach for smart, high-achieving business owners. She helps them go after their goals without burning out or losing sight of their values. Becky’s also an intersectional feminist, and conducts her coaching through that lens (ie, acknowledging lived experience and never using blame or shame as tools). In this episode of Listeners to Leads, Becky Mollenkamp is sharing the importance of figuring out what tools work best for your business model and actionable steps you can take right now to challenge how others tell you you ‘should’ run your business. Becky and I also chat about the following: Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH BECKY MOLLENKAMP: Instagram LinkedIn Feminist Founders with Becky Mollenkamp Website CONNECT WITH ALESIA GALATI: Instagram LinkedIn Work with Galati Media! LINKS MENTIONED: Substack

Duration:00:35:29

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Mastering Paid Advertising Strategies with Robert Brill

5/23/2024
We’ve all become accustomed to seeing a barrage of social media and Google advertisements wherever we go on the internet. But how do we take advantage of these ad opportunities to promote our podcast and bring in more valuable leads to our businesses? Robert Brill is an expert on all things advertising, and is here today to talk us through how to approach advertising for our podcast: from what to do before paying for ads to assessing your goals and more! This week, episode 153 of Listeners to Leads is about mastering paid advertising for your podcast and business! Robert Brill is the CEO of Brill Media, a leader in performance advertising founded in 2013. Brill Media manages all the time-consuming advertising work so agencies and advertisers can focus on what matters most: their business. Robert works with clients to make sense of the paid media landscape, from social media advertising to digital out-of-home advertising and more. In this episode of Listeners to Leads, Robert Brill is sharing the importance of developing a strong advertising strategy before investing money into ads and actionable steps you can take right now to decide the best places to run ads for your business. Robert and I also chat about the following: Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH ROBERT BRILL: LinkedIn Instagram The LA Business Podcast Brill Media website CONNECT WITH ALESIA GALATI: Instagram LinkedIn Work with Galati Media!

Duration:00:26:51

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Become a Standout Speaker with Visibility Tips with Antoniette Roze

5/16/2024
Podcasting and public speaking can feel like they are very different worlds, but they’re really just two different methods of sharing your voice and message with the world. Because of this, many people, Antoniette Roze and myself included, think that you should do both to maximize your opportunities to grow and connect with your audience. Antoniette is here this week to talk about sharing your message, tips for being a better speaker, and more! This week, episode 152 of Listeners to Leads is about becoming a standout speaker with visibility tips! Antoniette Roze is a dynamic force in Speaker Representation and PR/Brand Strategy, revolutionizing careers in the Health, Wellbeing, and Optimum-Performance industry. As the founder and CEO of Wellness Productions Co, Antoniette’s agency specializes in advancing authors, speakers, and health-industry experts. In this episode of Listeners to Leads, Antoniette Roze is sharing the importance of using multiple platforms to get your voice heard and actionable steps you can take right now to utilize AI as an assistant when writing pitches. Antoniette and I also chat about the following: Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH ANTONIETTE ROZE: LinkedIn YouTube SpeakPact podcast Website CONNECT WITH ALESIA GALATI: Instagram LinkedIn Work with Galati Media!

Duration:00:35:44

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Improve Your Video Content Strategy with Atiba De Souza

5/9/2024
As podcasters, we tend to think about our craft as an audio-based product. But we’ve all seen the rise in video content over the last few years, and that’s not going anywhere any time soon. How do we embrace video content as podcasters, especially those of us who are less comfortable on camera? Atiba De Souza, the Content Superman, is here this week to discuss all that and more. This week, episode 151 of Listeners to Leads is about how to improve your video content strategy! Atiba De Souza is the CEO of Client Attraction Pros, a video marketing agency that specializes in helping busy expert entrepreneurs get more of the right kind of videos out in the world so they can book more speaking engagements, become a recognized authority, and spend less time chasing clients. Known as the Content Superman, Atiba’s decades of experience running his agency and focusing on SEO and video content put him at the leading edge of content specialists. Atiba also hosts several podcasts, including ‘Thoughts on Thought Leadership’ and ‘Traffic Keys’. In this episode of Listeners to Leads, Atiba De Souza is sharing the importance of pivoting your podcast to include video and actionable steps you can take right now to make meaningful connections with your audience. Atiba and I also chat about the following: Ready to connect with Atiba? Head over to meetatiba.com to connect with him on LinkedIn! Once there, click “more” and then “connect”! Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH ATIBA DE SOUZA: YouTube Instagram Podcasts Website CONNECT WITH ALESIA GALATI: Instagram LinkedIn Work with Galati Media!

Duration:00:27:50

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Insights from 1600+ Episodes with Alan Lazaros

5/2/2024
When most podcasts don’t make it to 25 episodes, it can be shocking to see that someone has over 1600 podcast episodes under their belt. While there’s no silver bullet or secret sauce to achieve instant success, Alan Lazaros has learned a thing or two about podcasting with his years of experience. He joins us this week to share what he has learned about consistency, success, feeling fulfilled, and more! This week, episode 150 of Listeners to Leads is about insights from over 1600 podcast episodes! Alan Lazaros is the CEO and co-founder of Next Level University and co-host of the Next Level University podcast, where they are committed to helping you get to the next level of your life, love, health, and wealth. After experiencing a near fatal car accident at 26, Alan decided to take control of his life and dive head first into the self improvement space. His mission is to help others design fulfilling lives, maximize their potential, and build aligned businesses they love on their own terms. In this episode of Listeners to Leads, Alan Lazaros is sharing the importance of recognizing how you can stay consistent, and actionable steps you can take right now to ensure your profitability in both the short and long term. Alan and I also chat about the following: Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH ALAN LAZAROS: Next Level University Instagram LinkedIn Website CONNECT WITH ALESIA GALATI: Instagram LinkedIn Work with Galati Media!

Duration:00:34:43

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Grow with an Aligned Podcast Network with Karen Roberts

4/25/2024
Podcasting can feel like a lonely venture when first starting out, when you’re doing everything yourself and worrying about whether or not the statistics you’re seeing are “normal”. Finding a podcast network that aligns with your mission and values allows you to collaborate with other podcasters, grow your audience, and feel a little less like an island in the sea of podcasting. Karen Roberts is here today to share her experience going from fitness coach to podcaster, starting a podcast network, and more! This week, episode 149 of Listeners to Leads is about growing your show with an aligned podcast network! Karen Roberts is a seasoned fitness industry veteran with over 25 years of experience who made a bold leap into the digital space. After successfully guiding coaches through the transition to online entrepreneurship, she hosted her inaugural online summit in 2020. Mintwave Radio recognized her expertise and invited her to launch a weekly show, 'A Coffee with Karen - a cup of positivity with just a sprinkling of wu wu podcast,' breaking free from the constraints of traditional radio. In 2021, she took charge of the station, founding the Raising Vibrations Podcast Network, driven by the realization that providing a platform was insufficient. Karen identified a need for a comprehensive strategy, leading her to join forces with Evans Putman the founder of Podcast Profit School. In this episode of Listeners to Leads, Karen Roberts is sharing the importance of building trust with your audience through consistency and actionable steps you can take right now to find like-minded people to collaborate with. Karen and I also chat about the following: Be sure to check out Karen’s Podcast Profits Unleashed monthly FREE workshop! Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH KAREN ROBERTS: LinkedIn Instagram The Podcast Profits Unleashed Podcast Website CONNECT WITH ALESIA GALATI: Instagram LinkedIn Work with Galati Media!

Duration:00:35:31

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The Benefits of Podcasting for Mental Wellness with Donald Dunn of Heroes Voice Media

4/18/2024
Podcasting has a way of bringing together like-minded people and creating tight knit communities. While beneficial in a lot of ways, that feeling of connectedness can do incredible things for people’s mental health. Donald Dunn is using his platform to support veterans in their civilian life after service, including sharing how podcasting can be the first step in healing from trauma. This week, episode 148 of Listeners to Leads is about the benefits of podcasting for mental wellness! Donald Dunn is the CEO of Heroes Voices Media Foundation, an author, and 20 year military veteran. Heroes Voices Media Foundation works to empower and elevate the voices of heroes – veterans and their families – through the transformative power of storytelling, music, and the arts. Their commitment is to be a beacon of hope and inspiration, nurturing a world where every hero's story is celebrated, and where the healing potential of the arts is accessible to all who have served our nation and communities. Donald’s podcast, Spirits and Stories with Donald Dunn highlights the struggles and the successes of the veteran community. In this episode of Listeners to Leads, Donald Dunn is sharing the importance of veterans finding a community to help begin healing from trauma and actionable steps you can take right now to utilize podcasting as a way to share your story and build that community. Donald and I also chat about the following: For links to all of Donald’s projects, check out his Linktree. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH DONALD DUNN: YouTube Instagram Podcast Heroes Voice Media Foundation Veteran Voice Radio (formerly Gun Room Radio) CONNECT WITH ALESIA GALATI: Instagram LinkedIn Work with Galati Media!

Duration:00:34:25

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6 Podcast Marketing Myths That Are Holding You Back

4/11/2024
With so many opinions out there on the “correct” way to market your podcast, it’s no wonder myths can take hold and gain traction quickly. Today, I’m busting 6 common myths about podcast marketing that might be keeping you from seeing the results you want with both your podcast and your business. This week, episode 147 of Listeners to Leads is about the six podcast marketing mistakes that are holding you back! In this episode of Listeners to Leads, I’m sharing the importance of not comparing your podcast to other podcasters, large OR small and actionable steps you can take right now to improve your podcast marketing without social media. I also chat about the following: Head over to galatimedia.com/workshop to sign up for the FREE Podcast Marketing Workshop, happening on April 30, 2024. Can’t make it live? No problem! The replay will be available after the workshop for you to enjoy at your own pace. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH ALESIA GALATI: Instagram LinkedIn Work with Galati Media! LINKS MENTIONED: FREE Podcast Marketing Workshop

Duration:00:18:24

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Personality Types for Content Creation: Human Design Strategies with Karyn Paige

4/4/2024
As a podcaster and content creator, staying consistently creative while keeping your audience engaged can feel like a constant challenge. But the one-size-fits-all approach is losing its appeal, and Karyn Paige thinks Human Design is the response that will help everyone find strategies that work for them. This week, episode 146 of Listeners to Leads is about using your Human Design to create more effective content! Karyn Paige is a business mindset coach and consultant, and certified Informed Practitioner of Human Design. Her work centers the experiences of Women of Color from an intersectional perspective, blending the personal and the professional to imagine the possibilities of a liberated world. In this episode of Listeners to Leads, Karyn Paige is sharing the importance of understanding one's strengths, weaknesses, and communication style and actionable steps you can take right now to utilize your Human Design type when making decisions around your podcast. Karyn and I also chat about the following: Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH KARYN PAIGE: Website Instagram LinkedIn CONNECT WITH ALESIA GALATI: Instagram LinkedIn Work with Galati Media!

Duration:00:35:09

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Creating Systems for Efficient and Intentional Collaborations with Angela Tan

3/28/2024
As entrepreneurs, especially those of us juggling multiple roles, it's easy to get overwhelmed by the daily tasks and minutiae of running a business. We rely on our memory to keep track of everything, which often leads to missed opportunities and wasted time chasing down details. This is especially true when it comes to keeping track of what podcasts we appear on and when and how to promote them. But by creating systems to keep track of the information for us, we’re able to spend less mental energy on tracking down the details and more on genuinely promoting our appearances and generating revenue for our businesses. This week, episode 145 of Listeners to Leads is about creating systems for efficient and intentional collaborations! Angela Tan is the founder of The Systems Rx based out of Tampa, Florida. She is a funnel tech and automation specialist offering both DFY services and DIY products in her education resource shop, The Funnel Pharmacy. As a mom of two littles, she's grateful for her automated systems to keep her sane while juggling all the things. In this episode of Listeners to Leads, Angela Tan shares the importance of regularly auditing the software you use and actionable steps you can take right now to build helpful, robust systems to keep track of your podcast appearances and promotions. Angela and I also chat about the following: Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH ANGELA TAN: Website Instagram CONNECT WITH ALESIA GALATI: Instagram LinkedIn Work with Galati Media! LINKS MENTIONED: Clickup* Honeybook* Zapier Airtable * Affiliate Links

Duration:00:32:49

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Unleashing the Power of Storytelling with Karen Kenney

3/21/2024
Everyone loves a good story, right? That’s what we should be doing as podcasters: telling engaging stories that connect us with and help us build rapport with our audience. But many people have been tricked into believing that their lives aren’t interesting enough or they haven’t done anything ‘worth’ talking about. That’s simply not true. Karen Kenney, a spiritual mentor, life coach, and podcaster, is here today to tell us how to get over our fears of rejection and judgement to tell an engaging story. This week, episode 144 of Listeners to Leads is about unleashing the power of storytelling! Karen Kenney is a certified Spiritual Mentor, Writer, Hypnotist, Integrative Change Worker and Life Coach. She’s known for her dynamic storytelling, her sense of humor, her Boston accent and her no-bullshit approach to Spirituality and transformational work. She’s been a yoga teacher for 25 years, is a Certified Gateless Writing Instructor, and is also an author, speaker, retreat leader and the host of The Karen Kenney Show podcast. A curious human being, life-long learner and an entrepreneur for 20+ years, Karen brings a down-to-earth perspective to applying spiritual principles and using practical tools that create powerful shifts in people’s lives, relationships and businesses. In this episode of Listeners to Leads, Karen Kenney is sharing the importance of being vulnerable to create genuine human connection and actionable steps you can take right now to tell a compelling story. Karen and I also chat about the following: Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH KAREN KENNEY: Website Instagram Podcast YouTube CONNECT WITH ALESIA GALATI: Instagram LinkedIn Work with Galati Media!

Duration:00:34:32

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Maintaining Structure in your Podcast and Schedule with Lance Cayko

3/14/2024
We all have busy lives, and it can feel difficult to find time to accomplish all of your podcasting and business goals while still spending time with your family, maintaining a social life, and taking care of yourself. Structure and consistency are two key elements to maintaining a balance that allows you to achieve success with your podcast and in your life in general. Serial entrepreneur and podcast host Lance Cayko is here today to share his experiences in making ‘appointments’ for everything in his life, his podcasting journey, and more! This week, episode 143 of Listeners to Leads is about maintaining structure in your podcast and your busy schedule! Lance Cayko is a serial entrepreneur and the co-founder of wildly successful architecture and construction firms in Northern Colorado. His career in the architecture, engineering, and construction industry spans over two decades and includes several design awards including the international Architizer A+ Award for Architecture + Living Small in 2016. Throughout his now seasoned career, Lance has also served his community by managing a community garden in Longmont which he is now turning into a formal non-profit. He also teaches part-time at the University of Colorado Boulder and co-hosts one of the top five architecture and business podcasts in the world, Inside the Firm. In this episode of Listeners to Leads, Lance Cayko shares the importance of making time for the things in your life that matter to you and actionable steps you can take right now to build a successful podcast with consistency. Lance and I also chat about the following: Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH LANCE CAYKO: LinkedIn X (formerly Twitter) Inside The Firm podcast F9 Productions CONNECT WITH ALESIA GALATI: Instagram LinkedIn Work with Galati Media! LINKS MENTIONED: Podmatch (affiliate link)

Duration:00:27:51

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Making Meaningful Connections Through Networking with Swire Ho

3/7/2024
When you hear the phrase “networking event”, do you get excited? Or are you one of many people who get nervous at the thought of having to walk through a building full of strangers and create small talk because you know making connections is good for your business? Whichever group you’re in, Swire Ho has networking tips for you! While make take the mindset of needing to hand out a stack of business cards at an event, Swire believes there’s a better way to create stronger connections that will be mutually beneficial for both business owners involved. Today, he’s here to share all of that and more. This week, episode 142 of Listeners to Leads is about making meaningful connections through networking for your podcast! Born and raised in Hong Kong, Swire Ho immigrated to Los Angeles in 1996. A proud Asian American, he began his career as a sound engineer, working at recording studios and entertainment agencies before starting his own firm, Hellman Production in 2003. After receiving the SCORE Award for Small Business Success for creating outstanding custom merchandise, Swire sold Hellman Production to focus exclusively on the promotional product industry. Swire is also the host of The Small Business Show podcast. In this episode of Listeners to Leads, Swire Ho is sharing the importance of creating deeper connections with a few key individuals at networking events and actionable steps you can take right now to learn about the business needs of your podcast guests. Swire and I also chat about the following: If you’re interested in learning more about custom promotional products, Swire has put together a helpful list of resources for you to check out! Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH SWIRE HO: Facebook Instagram The Small Business Show Garuda Promo CONNECT WITH ALESIA GALATI: Instagram LinkedIn Work with Galati Media!

Duration:00:27:57

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How To Improve Your Podcast’s Accessibility with Maxwell Ivey

2/29/2024
According to the World Health Organization, an estimated 1.3 billion people around the world currently experience a significant disability. As more clarity and information around how disabilities affect people and as technology progresses, we are more equipped now than ever to improve accessibility and inclusiveness in our media to reach wider audiences and allow everyone to enjoy what we create. Maxwell Ivey is here today to help us explore the myriad of options we have to make everything from our podcast to our website to our social media channels more inclusive. This week, episode 141 of Listeners to Leads is about how to improve your podcast’s accessibility! Maxwell Ivey, known as “The Blind Blogger”, is an accessibility expert advocating for more inclusion of people with disabilities through communication & collaboration instead of compliance & shame. With over 15 years of experience as a serial entrepreneur, Maxwell knows the value of customer and audience loyalty, and talks about how a more accessible website, podcast, or business will have the most loyal following out there. Maxwell has a new podcast, “The Accessibility Advantage”, coming soon. In this episode of Listeners to Leads, Maxwell Ivey shares the importance of using audio descriptions in your podcasts and actionable steps you can take right now to improve the accessibility of your social media content. Maxwell and I also chat about the following: Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH MAXWELL IVEY: LinkedIn Instagram What’s Your Excuse? Network The Accessibility Advantage CONNECT WITH ALESIA GALATI: Instagram LinkedIn Work with Galati Media! LINKS MENTIONED: AudioEye

Duration:00:42:03

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Mastering Keyword Research and SEO for Your Podcast with Lauren Gaggioli

2/22/2024
Optimizing your content for search engines can feel extremely overwhelming, especially if you have no experience with things like keyword research and strategically linking content. But getting started with SEO strategy does not have to be complicated, and Lauren Gaggioli, SEO expert and course creator, is here today to show us that a little bit of research can take us a long way. This week, episode 140 of Listeners to Leads is about mastering keyword research and SEO for your podcast! Lauren Gaggioli is an online entrepreneur who loves building online businesses and supporting her fellow digital solopreneurs as they share their gifts with the world. A big believer in intentional living, Lauren created the online course - Big Why Life (bigwhylife.com) - to help folks from all walks of life create their mission statement and support healthy habits to support living a life of purpose. When she's not working, you can find her training for her next runDisney half marathon or channeling serious Molly Weasley vibes knitting up a new sweater, puttering in her garden, homebrewing beer with her husband, or making a delicious mess of the kitchen with her kids in their home just outside of Seattle. In this episode of Listeners to Leads, Lauren Gaggioli shares the importance of writing your content for the human on the other side of the screen and actionable steps you can take right now to optimize your website with SEO best practices. Lauren and I also chat about the following: Don’t forget to check out Lauren’s website for everything from her DIY Website Audit to the Organic Marketing Ecosystem course! Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH LAUREN GAGGIOLI: LinkedIn Instagram Website CONNECT WITH ALESIA GALATI: Instagram LinkedIn Work with Galati Media! LINKS MENTIONED: Ahrefs Keyword Generator PodMatch

Duration:00:34:48

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Becoming a Better Speaker with Roy Coughlan

2/15/2024
Aspiring podcasters often face many challenges before getting started, not least of which is the fear of public speaking. Public speaking does not come naturally to everyone and even though podcasting is not generally live, the fear of broadcasting your voice for the world to hear can be intimidating. Roy Coughlan knows this very well, having been incredibly shy and afraid of public speaking before he began his podcasting journey. But now, with 5 successful podcasts, Roy is here to share his journey into podcasting, how he improved his public speaking and much more! This week, episode 139 of Listeners to Leads is about becoming a better speaker and podcaster! Roy Coughlan is a podcasting coach with 5 podcasts of his own, ranging from NFTs to speaking advice to meditation, that are in the top 1% of podcasts. Roy helps his clients craft their podcasts into top-rated shows that help promote their businesses, books, and more. He has produced and edited over 1,200 episodes in his career. In this episode of Listeners to Leads, Roy Coughlan is sharing the importance of just getting started and learning as you go and actionable steps you can take right now to increase your confidence in public speaking and podcasting. Roy and I also chat about the following: Links to all of Roy’s podcasts, projects, and social media pages can be found through his Bio Link. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH ROY COUGHLAN: LinkedIn YouTube Podcasts Website CONNECT WITH ALESIA GALATI: Instagram LinkedIn Work with Galati Media!

Duration:00:30:52

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Where to Look for Podcast Charts, Ranking, and More

2/8/2024
We all see podcasts, both large and small, that talk about being a globally rated podcast or use very specific information about their shows in their marketing material. But where do they get this information? And how can I find my podcast statistics and use them to help grow my show? Today, I’m giving you the tools and resources you need to find and make sense of your podcast statistics, and how you can use these numbers to achieve your podcasting goals! This week, episode 138 of Listeners to Leads is about where to look for podcast charts, rankings, and more! In this episode of Listeners to Leads, I’m sharing the importance of utilizing your statistics to reach your podcasting goals and actionable steps you can take right now to find sponsorships using your podcast ranking. I also chat about the following: Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways! Learn more about Listeners to Leads at www.listenerstoleads.com CONNECT WITH ALESIA GALATI: Instagram LinkedIn Work with Galati Media! LINKS MENTIONED: Chartable ListenNotes Listeners to Leads Ep. 25 Creating an Attractive Podcast Sponsorship Deck with Betsy Wallace Listeners to Leads Ep. 26 How to Monetize Any Podcast Listeners to Leads Ep. 29 How to Monetize your Podcast by Selling your Own Services and Products

Duration:00:13:04