Nudge

HubSpot

Nudge is the UK's #1 marketing podcast, breaking down the hidden psychology behind what we do and why we do it. No BS, just smart, science-backed insights that actually work.

Episodes

How these two marketers manipulate your music taste

Can balsamic vinegar make beer better?

88 out of 90 people fall for this bias. Do you?

Will the UK’s social media ban backfire?

Katy Milkman: Learn how to change habits in 39 minutes

Were the 2018 Gatwick drones real?

Do broken windows cause crime?

“How we used nudges reach £12 billion in sales” Octopus Energy's Pete Miller

Enhanced Games: Did the $320m marketing stunt backfire?

What makes a good logo?

How peer pressure built a $5 billion fitness revolution

Prof Wiseman: “My (Failed) Search for the World's Funniest Joke”

Why willpower alone doesn’t work

Prof Wiseman: “This is how you spot a liar”

Nir Eyal “Why These £39 Placebo Pills Actually Work”

What the World’s ‘Best Chat-Up Line’ Reveals About Human Psychology

Learn psychological pricing in 24 minutes

Will Guidara: How Cognac solved a major problem at the world’s #1 restaurant

How this fraudster sold fake Scottish tea to the rich & famous

Will Guidara: “Here’s how I built the world’s #1 restaurant"