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Podcasts

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Episodes

Jeremy Zug | Solutions To Insurance Credentialing & Insurance Billing In Private Practice | TPOT Podcast 052

9/21/2018
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In this episode of the Practice of Therapy Podcast, Gordon talks with Jeremy Zug fromPractice Solutions about his medical billing in private practice. The two discuss the advantages and disadvantages of using insurance panels versus private pay. Jeremy also brings up the fact that most providers disregard the option to do out-of-network billing and goes into detail on how to provide this service. Later they talk about insurance credentialing and Jeremey gives some helpful tips and tricks...

Duration:00:41:28

Kate Campbell & Katie Lemieux | Getting Clarity For Marketing Your Private Practice | TPOT Podcast 051

9/17/2018
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In this episode of the Practice of Therapy Podcast, Dr. Kate Campbell and Katie Lemieux from the Private Practice Startup Podcast join Gordon to talk about getting clarity with your marketing, diversifying and the importance of creating a niche in your private practice. They also talk about the importance of doing the “middle part” of marketing rather than focusing solely on strategies. In other words, knowing why and who you are marketing too and who is your ideal client. Kate & Katie...

Duration:00:49:17

Mike Michalowicz | Using "Profit First" In Your Private Practice (Part 2) | with Kasey Compton | TPOT Podcast 050

9/8/2018
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This episode of the Practice of Therapy Podcast is the second of a two-part series interviewing Mike Michalowicz, the author of Profit First and Clockwork. Gordon is also joined by Kasey Compton and they both interview Mike about the Profit First concept and how it can help clinicians in their private practices and make them more financially secure. They also talk about honing your systems and processes to make your practice run itself rather than having it “run you”. Listen in to this fun...

Duration:00:38:36

Mike Michalowicz | Using "Profit First" In Your Private Practice (Part 1) | with Kasey Compton | TPOT Podcast 049

9/2/2018
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This episode of the Practice of Therapy Podcast is the first of a two-part series interviewing Mike Michalowicz, the author of Profit First and Clockwork. Gordon is also joined by Kasey Compton and they both interview Mike about the Profit First concept and how it can help clinicians in their private practices and make them more financially secure. They also talk about honing your systems and processes to make your practice run itself rather than having it “run you”. Listen in to this fun...

Duration:00:35:14

Alison Pidgeon | Buying An Office And Growing A Private Practice |TPOT Podcast 049

8/28/2018
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In this episode of the Practice of Therapy Podcast, Gordon talks with Alison Pidgeon, LPC about growing your private practice by diversifying your income. Alison and Gordon talk about what they have learned about growing private practices and then getting to the place where they both bought their own buildings. They also talk about some of the ways in which group practices can be formed and why they have chosen the business models they are using in their practices. Alison and Gordon talk...

Duration:00:46:47

Kasey Compton | Processes, Systems and Growing A Million Dollar Private Practice | TPOT Podcast 047

8/18/2018
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In this episode of the Practice of Therapy podcast, Gordon talks with Kasey Compton, LPCC who is the President/CEO of Mindsight Behavioral Group. Kasey was able to build a large group practice (80 staff members!) in 3 years time. Kasey and Gordon talk about the systems and processes she put in place in order to sustain that kind of growth successfully. Kasey also talks about money mindset and what is needed in order to feel confident about growth and building a practice to that...

Duration:00:43:48

Does Your Private Practice Support Your Lifestyle? | TPOT Podcast 046

8/7/2018
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In this episode of the Practice of Therapy Podcast, Gordon talks about creating a sustainable practice that supports the lifestyle you want to have. He talks to about how he would have done some things differently, knowing what he knows now about being in private practice. In particular, Gordon talks about what he has learned about why private practices fail and the financial side of owning a small business. Apply for a Mastermind Group! *Some of the links below are affiliate links....

Duration:00:37:10

Jarrod Justice | Caring For The Caregiver & Spirituality In Private Practice | TPOT Podcast 045

8/1/2018
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In this episode of the Practice of Therapy Podcast, Gordon talks with Jarrod Justice about caring for caregivers and the importance of self-care in this field. They also talk about spirituality how that can be an influence for people in their lives. Gordon and Jarrod have a conversation about how they both have what that consider “faith informed” practices. Both are clergy people and they talk about how this influences the way they do therapy and the ethical considerations they both take...

Duration:00:47:29

Jeff Geunther | Using Your Digital Assets To Grow Your Private Practice | TPOT Podcast 044

7/23/2018
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In this episode of the Practice of Therapy Podcast, Gordon talks with Jeff Geunther, LPC about his private practice journey and how he has built his private practice and other business ventures. Jeff is an expert in SEO (Search Engine Optimization) and how to grow counseling and therapy practice using their digital assets. Jeff talks about several of the things he has learned about optimizing private practice websites based on his research into how people search for therapists. Jeff tells...

Duration:00:41:56

Kristen Breese | Making The Move From Solo To Group Practice | TPOT Podcast 043

7/13/2018
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In this episode of the Practice of Therapy Podcast, Gordon interviews Kristen Breese, LCPC about making the transition from being a solo practitioner to owning a group practice. They also talk about business growth and how taking it slow is sometimes a better option for people. Kristen talks about the importance of just doing one thing at a time; “you have to walk before you can run…”. Kristen also talks about some of the mindset changes and the things that she needed to learn when she...

Duration:00:41:38

Sustainability, Financial Freedom and Profit First in Private Practice | TPOT Podcast 042

6/30/2018
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In this episode of the Practice of Therapy Podcast, Gordon talks about having a sustainable and profitable private practice and some of the mindset changes he has made around all this. Gordon shares how the book, Profit First by Mike Michalowicz, has changed some of his thinking around the financial side of private practice. In particular, Gordon talks about getting away from some of the traditional ways in which we think about money and how to use it. It’s a mindset shift of not letting...

Duration:00:25:16

Using G-Suite So It's HIPAA Compliant | with Joe Sanok | TPOT Podcast 041

6/22/2018
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In this episode of the Practice of Therapy Podcast, Gordon does a “reverse interview” with Joe Sanok about why using G-Suite in your private practice might be a good idea. The original interview was first released as Episode 309 of the Practice of the Practice podcast with Joe Sanok. Gordon and Joe talk about why they started using G-Suite and some of the hacks and tips therapists and counselors can use in their practices to work more efficiently and make it HIPAA compliant. Meet Joe...

Duration:00:33:50

Dayna Sykes | Making The Jump Into Private Practice From Agency Work | TPOT Podcast 040

6/11/2018
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In this episode of the Practice of Therapy Podcast, Gordon talks with Dayna Sykes, LPC about making the transition into private practice from agency work. In particular, Dayna talks about being able to start doing the kind of work she is really passionate about and doing things her way. Dayna also talks about the big learning curve for her as she moved into private practice, especially since she is a solo practitioner. Gordon and Dayna also talk about getting on and OFF insurance panels...

Duration:00:42:25

Navigating the Business Side of Private Practice | TPOT Podcast 039

6/4/2018
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In this episode of the Practice of Therapy Podcast, Gordon talks about some business basics and being able to navigate the business side of private practice. There are several places to focus when going into or growing your private practice. Gordon breaks these different focus area down into: mindset, planning, managing, marketing, re-investing, and sustaining. Ultimately, having a private practice as a therapist or counselor is being in business to “sell” your time and expertise. People...

Duration:00:50:37

Jane Carter | Finding Your Superpowers In Private Practice | TPOT Podcast 038

5/27/2018
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In this episode, Gordon talks again with Jane Carter, LPC about finding your “Superpowers” and priorities in private practice. Jane and Gordon share how their mindsets have shifted over time and how it has changed the focus of their practices. Jane also shares how getting some business coaching changed her practice and helped her to grow exponentially. She also shares how she made the shift to doing more coaching rather than traditional therapy in her practice. They also talk about being...

Duration:00:42:17

Finding Your Purpose and Passion In Private Practice | TPOT Podcast 037

5/22/2018
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In this episode of the Practice of Therapy Podcast, Gordon talks about finding and living into your purpose and passion in private practice as a therapist, counselor or social worker. One of the important pieces of being successful in private practice is simply making sure you are doing what you enjoy and that give meaning. Gordon talks about some of the insights he has had lately through attending conferences and the work being done around the opioid crisis occurring in Tennessee and other...

Duration:00:25:52

Whitney Owens, LPC | Starting Fresh & Growing Fast In Private Practice | TPOT Podcast 036

5/8/2018
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In this episode, Gordon talks with Whitney Owens, LPC about marketing a private practice after starting from scratch. Whitney is the owner of Waters Edge Counseling in Savannah, GA. Whitney has started a private practice twice. Because of moves, she has made with her family, Whitney has had practices in both Georgia and in Colorado. Whitney and Gordon discuss the ways that she found to network and make contacts with people to grow her practice quickly after starting it. Meet Whitney Owens,...

Duration:00:40:10

Part 4 | Marketing and Getting Referrals | Love the Work, But Hate the Job | TPOT Podcast 035

5/3/2018
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This is part 4, of this four-part series of the Practice of Therapy Podcast, “Love the Work, But Hate The Job”. In this session, Gordon talks about marketing and developing referral sources as you start and grow your private practice. This four-part series discusses the various steps and things a clinician might want to think about as they move into private practice. Especially those people making the transition from agency work into private practice. The series discusses: 1.) Knowing your...

Duration:00:26:43

Part 3 | Setting Up The Office | Love the Work But Hate the Job | TPOT Podcast 034

5/2/2018
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This is part 3, of this four-part series of the Practice of Therapy Podcast, “Love the Work, But Hate The Job”. In this session, Gordon explores some of the logistics around setting up an office and getting started with your private practice. This four-part series discusses the various steps and things a clinician might want to think about as they move into private practice. The series discusses: 1.) Knowing your “WHY”, 2.) Making a Plan, 3.) Setting-up an Office, and 4.) Marketing & Getting...

Duration:00:32:42

Part 2 |Making A Plan | Love the Work, But Hate the Job |TPOT Podcast 033

5/1/2018
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This is part 2, of this four-part series of the Practice of Therapy Podcast, “Love the Work, But Hate The Job”. In this session, Gordon talks about making a plan for transitioning into private practice from working in an agency setting into private practice. This four-part series discusses the various steps and things a clinician might want to think about as they move into private practice. The series discusses: 1.) Knowing your “WHY”, 2.) Making a Plan, 3.) Setting-up an Office, and 4.)...

Duration:00:19:22