Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

Sports Talk & News

Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for you.

Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for you.

Location:

Melbourne, Australia

Genres:

Sports Talk & News

Sports & Recreation Podcasts

Description:

Twitter:

@SportsGeek

Language:

English

Website:

http://sportsgeekhq.com/sgp

Email:

podcast@sportsgeekhq.com

Episodes

Mike Downey on how AI can enhance fan experience in the NBA

5/26/2020

Sean Callanan chats with Microsoft's Mike Downey about the growing relationship between technology & sport and how AI will transform the way fans interact with the NBA. More - https://sportsgeekhq.com/podcast/mike-downey-microsoft-nba/

Duration:00:42:13

Kim Skildum-Reid on sponsorship in a pandemic

5/20/2020

Sean Callanan chats with Power Sponsorship's Kim Skildum-Reid about sponsorship and how it has changed so much over her career and what changes are expected post COVID. Show notes - https://sportsgeekhq.com/podcast/kim-skildum-reid/

Duration:00:56:18

Jennie Wyllie setting a path for Netball to grow in New Zealand

5/12/2020

On this CEO Series podcast Sean Callanan chats with Netball NZ CEO Jennie Wyllie about her path to a sports CEO and how Netball NZ connects participation with elite for a whole of game strategy. Jennie discusses strategic steps Netball NZ has taken to secure it's future in an uncertain world. For more - https://sportsgeekhq.com/podcast/jennie-wyllie-netball-new-zealand

Duration:00:40:41

Q&A: Empty Stadiums, Digital skills & Collectibles

5/10/2020

In this episode of Sports Geek Q&A Sean Callanan answers questions on how to cope with empty stadiums, what digital skills you need to break into sports business & what sports collectibles Sean cherishes the most. Full Transcription - https://sportsgeekhq.com/podcast/qa-stadiums-digital-skills-collectibles

Duration:00:10:26

Jessica Ivers on balancing digital demands of sports and fans

5/5/2020

On this podcast Sean Callanan chats with digital producer Jessica Ivers about her career in digital across rugby league and tennis. We discuss how digital content and output has changed and how it will be different post-COVID (PC) world. More available at https://sportsgeekhq.com/jessica-ivers-on-balancing-digital-demands-of-sports-and-fans

Duration:01:09:08

Chris Anstey - Cutting in on The Last Dance

4/28/2020

On this podcast Sean Callanan chats with Aussie basketballer Chris Anstey about his basketball career, lessons learned from NBA greats Steve Nash & Dirk Nowitzki and making a cameo in the Bulls Last Dance season. Show notes and links - https://sportsgeekhq.com/podcast/chris-anstey-the-last-dance/

Duration:00:47:36

Q&A: Esports & Gaming, Testing tools & TV in Iso

4/26/2020

In this episode of Sports Geek Q&A Sean Callanan answers questions on what sports can learn from esports & gaming and vice versa, what tools am I testing right now and what TV shows Sean is watching right now. Full Transcription available here - https://sportsgeekhq.com/podcast/esports-gaming-testing-tools-tv-in-iso

Duration:00:09:02

Sports Biggest Questions

4/21/2020

On this podcast Sean Callanan looks at some of the big questions facing the sports industry and why and how he thinks it will bounce back. Show notes available at https://sportsgeekhq.com/podcast/sports-biggest-questions/

Duration:00:41:24

Q&A: Engaging kids, Stadium design & Gilby fan club

4/17/2020

In this episode of Sports Geek Q&A Sean Callanan answers questions on how to engage kids during lockdown, how stadium design may change and he shares a story about the Gilby Fan Club. Ful transcription at https://sportsgeekhq.com/podcast/engaging-kids-stadium-design-gilby-fan-club

Duration:00:11:20

How sports will bounce back from COVID-19

3/24/2020

On this podcast Sean Callanan outlines why sports industry will bounce back from COVID-19 and how the industry can unite to deliver for fans and sponsors when the new sports world returns. Full transcription and show notes - https://sportsgeekhq.com/podcast/covid-19/

Duration:00:39:04

Q&A: Coronavirus, Fan feedback & Streaming

3/19/2020

In this episode of Sports Geek Q&A Sean Callanan answers questions on coronavirus, fan feedback and streaming. Full transcription - https://sportsgeekhq.com/podcast/coronavirus-fan-feedback-streaming/

Duration:00:12:35

Lou Sticca on how Football For Fires can make a difference

3/16/2020

Sean Callanan chats Lou Sticca about his long career in football and the work behind the scenes to organise Football for Fires match on May 23. Show notes - https://sportsgeekhq.com/podcast/lou-sticca/

Duration:00:58:43

Q&A: Innovation, Grass roots sponsors & Stand up

3/12/2020

In this episode of Sports Geek Q&A Sean Callanan answers questions on innovation in sports, sponsorship at grass roots and why Sean will be back to perform at Melbourne International Comedy Festival. Transcription of each answer at - https://sportsgeekhq.com/innovation-grassroots-sponsors-stand-up Tickets to my April 1st MICF show - https://seancallanan.com/micf2020

Duration:00:14:34

Manny Anekal on gaming, esports & streaming

3/10/2020

Sean Callanan chats trends gaming, esports & streaming with Manny Anekal as well as why audience metrics are so important for esports sponsorships to grow. Show notes - https://sportsgeekhq.com/podcast/manny-anekal

Duration:00:58:36

Q&A: Partnerships, Stadiums size & fave work

3/7/2020

In this episode of Sports Geek Q&A Sean Callanan answers questions on where sports partnerships are headed, push for smaller stadiums and what kind of work Sean likes doing. Show notes - https://sportsgeekhq.com/podcast/partnerships-stadiums-size-fave-work/

Duration:00:12:31

Q&A #13 - Partnerships, Stadiums size & fave work

3/5/2020

Duration:00:13:21

Richard Hinds on journalism, Twitter & grassroots sports

3/3/2020

Sean Callanan chats with sports journalist Richard Hinds on how the media has changed from a journo point of view, engaging with sports fans on Twitter and the draw & appeal of grassroots sport. https://sportsgeekhq.com/podcast/richard-hinds/

Duration:00:59:07

Q&A: Time Management, Social comments & Campaign KPIs

2/27/2020

n this episode of Sports Geek Q&A Sean Callanan answers questions on how he manages his time between podcasting, Sports Geek & Esports with Gravitas, should social comments be turned off & how to measure campaign success. https://sportsgeekhq.com/podcast/social-comments-campaign-kpis/

Duration:00:13:21

Digital To Dollars - Know Your Distribution

2/25/2020

Sean Callanan dives into the Digital to Dollars process with an overview of the Know Your Distribution pillar looking into social media & email strategy. Show notes - https://sportsgeekhq.com/podcast/digital-to-dollars-know-your-distribution/

Duration:00:27:20

Q&A - Esports questions from Pause Fest

2/20/2020

In this episode of Sports Geek Q&A Sean Callanan answers questions on that were posed at Pause Fest to the esports panel he moderated. Show notes & Transcription - https://sportsgeekhq.com/podcast/esports-pause-fest/

Duration:00:10:16