Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing-logo

Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

Sports Talk & News

Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for you.

Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for you.

Location:

Melbourne, Australia

Description:

Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for you.

Twitter:

@SportsGeek

Language:

English


Episodes

Understanding fans from league and team point of view - Charlie Shin, Indianapolis Colts

7/13/2021
Sean Callanan welcomes back Charlie Shin now at Indianapolis Colts about understanding sports fans. Charlie previously at the MLS now at Colts discusses how data strategy differs for a team to a league. Show notes - https://sportsgeekhq.com/podcast/charlie-shin-indianapolis-colts/

Duration:00:58:12

Lincoln City FC CEO Liam Scully pushing for success with big football clubs as neighbours

7/6/2021
Sean Callanan chats with the Lincoln City FC CEO Liam Scully about the English football scene and pushing for success with big football clubs as neighbours. More info - https://sportsgeekhq.com/liam-scully-lincoln-city-fc

Duration:00:57:18

Fiona Green - Data is the key to winning

6/29/2021
Sean Callanan chats with the Winning With Data author to discuss what part data will play in the recovery of the sports industry. Full show notes - https://sportsgeekhq.com/podcast/fiona-green-winning-with-data

Duration:00:56:43

Scott O'Neil - Leadership lessons in sports business - Be where your feet are

6/22/2021
Sean Callanan chats with the HBSE CEO Scott O'Neil about his sports business career and his leadership style outlined in his new book "Be where your feet are". Full show notes at https://sportsgeekhq.com/podcast/scott-oneil-be-where-your-feet-are

Duration:00:41:51

Justin Giangrande - Influencers meets Gaming

4/27/2021
Sean Callanan chats with the Co-Founder & Chairman Queens Gaming Collective Justin Giangrande about how agencies have changed since the advent of digital and how Queens is empowering the female gamer. Show notes - https://sportsgeekhq.com/podcast/justin-giangrande-queens-gaming/

Duration:00:38:08

Chip Suttles on sports technology from Olympics to Seahawks

4/20/2021
Sean Callanan chats with the Seattle Seahawks' VP, Technology Chip Suttles about his sports technology career across multiple Olympics and now in the NFL with the Seahawks. Show notes - https://sportsgeekhq.com/podcast/chip-suttles-seattle-seahawks

Duration:00:53:35

Andy Miller - Building an audience though gaming & esports at NRG

4/15/2021
Sean Callanan chats with the NRG CEO Andy Miller about the world of gaming & esports as well as how he become a co-owner of the Sacramento Kings. Show notes available at - https://sportsgeekhq.com/podcast/andly-miller-nrg/

Duration:00:48:00

Catherine Carlson on activating with a passionate Philadelphia Eagles fan base

4/6/2021
Sean Callanan chats with the Philadelphia Eagles' Catherine Carlson about her career across multiple sports and entertainment properties with a focus on customer experience and getting results for partners. Show notes - https://sportsgeekhq.com/podcast/catherine-carlson-philadelphia-eagles/

Duration:01:04:08

Matthew Vinson on marketing fan experience in NASCAR

3/30/2021
Sean Callanan chats with NASCAR's Matt Vinson about the marketing to NASCAR fans and the changing fan experience at Daytona 500. Show notes - https://sportsgeekhq.com/podcast/mathhew-vinson-nascar/

Duration:00:53:09

Zoomph - How to determine the value of your digital assets to drive more revenue from digital - Sports Geek Amplify

3/22/2021
In this Sports Geek Amplify episode, Sean Callanan chats with Zoomph founders Amir Zonozi to find out how sports teams are valuing and driving results for sponsors from digital campaigns. More details at https://SportsGeekAmplify.com/zoomph

Duration:00:49:12

UbiPark - Parking solution that can improve the fan experience AND bring new revenue into sports - Sports Geek Amplify

3/22/2021
In this Sports Geek Amplify episode Sean Callanan chats with UbiPark founders Mosstyn Howell on how sports can improve fan experience and build revenue via parking especially as fan movements & travel patterns change. More details at https://SportsGeekAmplify.com/ubipark

Duration:00:26:35

StellarAlgo - Drive more ticketing, marketing and sponsorship revenue from your fans - Sports Geek Amplify

3/22/2021
In this Sports Geek Amplify episode, Sean Callanan chats with StellarAlgo founder Vincent Ircandia about importance of knowing your fans and how you can increase ticketing, marketing and sponsorship revenue with a data focus. More details at https://SportsGeekAmplify.com/stellaralgo

Duration:00:40:54

Teammo - Taking the headache out of match payments collection - Sports Geek Amplify

3/22/2021
In this Sports Geek Amplify episode, Sean Callanan chats with Teammo co-founders Sarah Stocks and Andrew McIntosh about their online payments solution that takes the headache out of grassroots match payments. More details at https://SportsGeekAmplify.com/teammo

Duration:00:29:45

VLAST - Deliver more sponsorship outcomes from your athletes - Sports Geek Amplify

3/22/2021
In this Sports Geek Amplify episode, Sean Callanan chats with VLAST Founder James Begley about driving more results from athletes with sponsors while removing all the headaches. More details at https://SportsGeekAmplify.com/vlast

Duration:00:33:53

Oran Aziz on Melbourne Storm's remarkable 2020 season

3/16/2021
Sean Callanan chats with the Melbourne Storm's Oran Aziz about the challenges of a season away from Victoria during the 2020 NRL season and how they stay connected with fans & families to win a premiership. Show notes - https://sportsgeekhq.com/podcast/oran-aziz-melbourne-storm

Duration:00:53:55

Jodie Hawkins from Sydney Sixers on Big Bash, Hub life & Winning

3/2/2021
Sean Callanan chats with the Sydney Sixers' GM Jodie Hawkins about the Big Bash season around border closures, COVID protocols and building connections with fans from a distance. Show notes - https://sportsgeekhq.com/podcast/jodie-hawkins-sydney-sixers/

Duration:00:50:14

Eric SanInocencio about opportunities & challenges in digital at the ACC

2/23/2021
Sean Callanan chats with the ACC's Eric SanInocencio about his career in sports digital across the college & pro scene. and the importance of digital teams to continue driving value. SHow notes - https://sportsgeekhq.com/podcast/eric-saninocencio-theacc

Duration:01:14:59

Chris Greeley on exciting times ahead for LCS & LCO

2/16/2021
Sean Callanan chats with Riot Games' LCS Commissioner Chris Greeley on his entry into esports, the growth & growing pains of the LCS and the newly formed LCO offering opportunities for players & teams (like Gravitas) in Australia & New Zealand. Show notes - https://sportsgeekhq.com/podcast/chris-greeley-league-of-legends-esports-lcs

Duration:01:01:04

Tyson Beck on sports creative & trading card collabs

2/9/2021
Sean Callanan chats with Tyson Beck about his career in design in multiple sports and his own line of trading cards with NBA stars like Jayson Tatum and Donovan Mitchell. Show notes - https://sportsgeekhq.com/podcast/tyson-beck-sports-design

Duration:00:59:38

Play Media Replay - LoL Esports - where do I start?

1/10/2021
On this Play Media Replay episode, show Sean Callanan & Chris Derrick discuss how brands can get involved in new LoL Esports league in Australia and take you behind the scenes on how the new league came about. Find out more at WeArePlayMedia.com Originally published on Play Media YouTube

Duration:00:33:40