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Mobile GameDev Playbook

Technology Podcasts

Delving into the most exciting games and gaming trends, we find out which features are the secret sauce for developing the next big mobile game! With guest game makers every month joining Jon Jordan and Joel Julkunen, to provide fresh and exciting insight into the wider gaming community. This podcast is brought to you by GameRefinery, the leading provider of feature-level data in the mobile games market, with an ever-growing database covering hundreds of thousands of games.

Delving into the most exciting games and gaming trends, we find out which features are the secret sauce for developing the next big mobile game! With guest game makers every month joining Jon Jordan and Joel Julkunen, to provide fresh and exciting insight into the wider gaming community. This podcast is brought to you by GameRefinery, the leading provider of feature-level data in the mobile games market, with an ever-growing database covering hundreds of thousands of games.

Location:

United Kingdom

Description:

Delving into the most exciting games and gaming trends, we find out which features are the secret sauce for developing the next big mobile game! With guest game makers every month joining Jon Jordan and Joel Julkunen, to provide fresh and exciting insight into the wider gaming community. This podcast is brought to you by GameRefinery, the leading provider of feature-level data in the mobile games market, with an ever-growing database covering hundreds of thousands of games.

Language:

English

Contact:

0780516798


Episodes

Episode 11: 2020 Retrospective with the GameRefinery Analysts

12/1/2020
As the end of the year approaches, this episode of the MobileGameDev Playbook will take a look back at what 2020 has had to offer the mobile gaming industry. We’ll delve into the key trends to come out of this eventful year, including the rise of social mechanics, changes to location-based AR games to fit COVID lockdown restrictions, as well as some of the secrets behind Genshin Impact’s success. To wrap the year up, we’ll also do some forward-thinking about what might be in store for the...

Duration:00:44:20

Episode 10: Game Economy Design and Monetization with The Mobile Game Doctor

11/2/2020
In the latest episode of the Mobile GameDev Playbook, we examine what it takes to design a profitable game economy. We uncover the best monetisation strategies for mobile game developers, as well as how to plan and execute these strategies to boost a free-to-play mobile game’s potential revenue. From the planning of in-game economic structures to applying an enticing value exchange for players, this episode covers all the bases for developers looking to maximise their game’s chances of...

Duration:00:39:01

Episode 9: IDFA and the future of the Mobile Gaming Ad Industry, featuring AdColony

10/6/2020
Apple shocked the mobile advertising world this summer when it gave a two months’ notice of a seismic change in how mobile advertising campaigns would be targeted, measured and evaluated with the arrival of iOS14 and IDFA changes. Luckily, with these changes now likely taking place in early 2021 instead, mobile game developers and advertisers have some more time to plan accordingly and explore new ways to build their acquisition and attribution strategies. But what is IDFA? What do the...

Duration:00:36:28

Episode 8: Social Games: What are the social must-have features that help create global hits? Featuring Teatime Games

9/3/2020
Social Games are the hot topic for Episode 8 of the Mobile GameDev Playbook, where we delve into understanding what the must-have features that help create global hits are. We are joined by the expertise of Teatime Games who will share the lessons learnt from their amazing success with mobile game 'QuizUp', which has now accumulated over 100 million downloads. As well as talking about feature-level specifics, Teatime Games uncovers how they reached the top of the US App Charts in only two...

Duration:00:35:33

Episode 7: Getting to Grips with the RPG Genre with Facebook Gaming

8/18/2020
Drawing from insights gained from Facebook and GameRefinery's brand new report on mobile gaming genres, this episode of the Mobile GameDev Playbook delves into the popular RPG Genre. Titled 'Genre and great games - Understanding Audiences and Designing Better Mobile Games', the report provides valuable genre-level insight across mobile games in the US, UK, South Korea and Japan. With a specific eye on RPG’s, the podcast takes an in-depth look at genre fulfilment, community, monetisation and...

Duration:00:33:49

Episode 6: Understanding Player Motivations and Archetypes with Rovio and Fundamentally Games

6/18/2020
Episode 6 of The Mobile GameDev Playbook looks at player archetypes and motivations and how these essential insights are being factored into game development. The podcast explores how game designers develop insight into their player types, as well as some of the most recent developments in player types and motivation metrics. Podcast guests are Rovio and Fundamentally Games, help provide further insight into their own experiences and what they’ve learnt when it comes to designing games for...

Duration:00:33:30

Episode 5: COVID-19's Mobile Gaming Boom with GameAnalytics

5/22/2020
Join us for Episode 5 of The Mobile GameDev Playbook as we focus the Coronavirus pandemic, how it has impacted developers and how they’ve adapted their games during the last few difficult months. The podcast also examines how the virus has generally affected the mobile gaming industry. We’re also joined by GameAnalytics who unearth some fascinating insights around insights traffic rates, age-specific genre engagement, in-app spending levels, and more. Host Jon Jordan is joined by...

Duration:00:35:53

Episode 4: How to Create Chart-Topping Casual Games with PeopleFun

5/11/2020
Episode 4 of the Mobile GameDev Playbook takes on casual gaming. Joined by PeopleFun, we are taking a close look at the well-known free-to-play favourite, WordScapes. We delve into understanding what makes this mobile game so successful and what are the lessons learnt from generating over 5000 levels. What's more, we will also discuss how they managed to scale up their content and what their overall business strategy is from a mobile game development perspective. Host Jon Jordan is joined...

Duration:00:28:23

Episode 3: The lowdown on Licensed IPs with Ludia

4/1/2020
In this episode of the Mobile GameDev Playbook, we take a look into the challenges faced by game developers when working with licensed IP. With a specific focus on design and feature consideration, we also discuss how licenses have affected mobile game sales in different countries, such as the US and China. Host Jon Jordan is joined by regular guest, GameRefinery's Chief Analyst Joel Julkunen along with special guests Rosemarie Sarno and Stephen Wark, Community specialist and Lead Game...

Duration:00:35:46

Episode 2: Perfect World talks Chinese Games

3/5/2020
Welcome to episode 2 of the Mobile GameDev Playbook. In this episode, we delve into the Chinese mobile game market, what some of the latest game feature trends are as well as what makes Chinese mobile players tick. This month, host Jon Jordan is joined by regular guest, GameRefinery’s Chief Analyst Joel Julkunen along with special guests Georges Dry and Dean Zhao from Chinese game publisher and developer Perfect World. Thanks for listening!

Duration:00:38:47

Episode 1: 2019 Gaming Retrospective and 2020 predictions!

2/10/2020
Welcome to the Mobile GameDev Playbook! In this first episode, we review the main game development trends in 2019 and what to expect in 2020! Host Jon Jordan is joined by Chief Game Analyst at GameRefinery Joel Julkunen, and a special guest from Square Enix, Albert Custodio Martinez, to provide insights into what makes a good mobile game.

Duration:00:35:54