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The CX4CA Show

Technology Podcasts

The CX4CA podcast is one of a few podcasts that focusses on talking about Customer Experience and Digital Transformation in the emerging economies. We aim to bring guests from across all industries and brands to talk about their experiences with Customer Experience across the Middle East, Africa and India. In each episode, we will aim to extract real-world examples as well as touch on anectodes related to specific industries based on the guest. CX4CA translates to 'Customer Experience 4 Competitive Advantage' and we hope to empower our listeners with the experience of our guest speakers in the hope to help marketers and digital teams build better customer experiences.

Location:

United States

Description:

The CX4CA podcast is one of a few podcasts that focusses on talking about Customer Experience and Digital Transformation in the emerging economies. We aim to bring guests from across all industries and brands to talk about their experiences with Customer Experience across the Middle East, Africa and India. In each episode, we will aim to extract real-world examples as well as touch on anectodes related to specific industries based on the guest. CX4CA translates to 'Customer Experience 4 Competitive Advantage' and we hope to empower our listeners with the experience of our guest speakers in the hope to help marketers and digital teams build better customer experiences.

Language:

English


Episodes
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Marketing Mastery: Sitecore’s CMO Vision for Digital Innovation

4/30/2024
In this episode of the CX4CA podcast, we delve into the strategies and insights driving Sitecore’s evolution in the digital sphere alongside Sitecore’s Chief Marketing Officer, Kathie Johnson, and Horizontal Digital’s Chief Digital Officer, Chris Staley. Join us as we delve into Kathie’s illustrious career journey in the digitally-rich realm, and gain exclusive insights into Sitecore’s pivotal marketing goals for 2024 as they pave the way for unparalleled growth in the Customer Experience landscape.

Duration:00:17:50

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Unveiling the Core: Inside Sitecore’s DNA with Nick Malone

12/6/2023
In our latest CX4CA podcast, George Smith, Regional Managing Director (EMEA) at Horizontal Digital sets with Nick Malone, Chief Operating Officer at Sitecore. Together, they delve into the leadership insights Nick has honed throughout his career and explore the pivotal moments that have indelibly shaped Sitecore's transformative journey and how Sitecore continues to strategically position itself to stay ahead of the curve.

Duration:01:12:30

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How Sitecore is riding the martech wave with Nathan Morris

9/8/2023
In the most recent CX4CA podcast, Nathan Morris, Regional VP of Sitecore UK and Ireland, talks to George Smith, Regional Managing Director (EMEA) at Horizontal Digital, on how Sitecore has responded to changing technology needs, the latest trends in personalization and what companies can do to stand out from the crowd online.

Duration:01:05:55

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A New Era of Customer-centricity and Innovation with Lee Miles

6/6/2023
George Smith, Managing Director at Horizontal Digital EMEA, engages in a fascinating conversation with Lee Miles, Chief Customer Success Officer at Sitecore. The episode delves into Lee's fascinating career journey, highlighting his invaluable insights and experiences. Furthermore, the discussion takes a deep dive into the remarkable success stories of renowned Sitecore customers, such as L'Oréal and Emirates NBD, as they harness the power of the platform to achieve substantial return on investment and gain a significant competitive edge. The episode also explores the profound impact of technology and artificial intelligence on the ever-evolving landscape of customer experience, painting a compelling picture of the future that awaits. Join George and Lee as they unravel the transformative potential of technology, and chart a course towards a new era of customer-centricity and innovation.

Duration:01:00:57

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Transcending the Vision Care Industry with Technology

2/22/2023
We sat down with Jessica Abouzeid, Head of Marketing (Middle East, Turkey & Africa) at EssilorLuxottica and Jennifer Petrie, Industry Lead at Sitecore to discuss her career journey, the challenges she has faced as a marketer, why personalization and customization is a must for customers with a digital-first mindset, and the marketing and digital trends that are emerging in 2023.

Duration:00:49:47

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Piyush Chowhan, Group CIO discusses digital transformation in retail and how COVID has been a catalyst for CX transformation

10/26/2020
Piyush Chowhan, Group CIO LuLu Group International discussing retail transformation, changing consumer trends and how Covid has been a catalyst for digital transformation in industries like retail.

Duration:00:33:29

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The CX4CA Show - Hussein Dajani - GM, Nissan Middle East, Digital and Customer Experience

4/23/2020
This week we have an exceptional guest in Hussein Dajani, General Manager - Digital and Customer Experience Transformation - Africa, Middle East, India, and Turkey - Nissan Motor Co. He discusses his early career in Finance and banking and how he made the transition to digital and customer experience. He talks candidly about his experiences of working in the middle east, his challenges and wins and most importantly, how his drive and entrepreneurial spirit and experiences got him to where he is now. If you would like to be on the CX4CA show, please get in touch with us on twitter @thecx4cashow or subscribe to the newsletter at www.cx4ca.com and we will get in touch.

Duration:00:56:26

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Sumit Puri - CTO of Evercare Group discusses healthcare in emerging economies, cultural learnings and digital immigrants

3/24/2020
Sumit Puri is obsessed with technology. In fact, he believes digital technology is the key to unlocking improved healthcare in emerging economies across Africa and South Asia. As the Global CTO of Evercare Group, Sumit and his team partner with 28 hospitals throughout India, Pakistan, Kenya, Nigeria and Bangladesh to provide affordable healthcare and improve the quality of life. In this episode of the CX4CA Show, Sumit shared his thoughts on how emerging technology is reshaping the landscape in emerging economies—particularly in the healthcare and financial services field.

Duration:00:34:36

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Chief Marketing Landeros on Marketing, being a working mom and the Middle East

2/17/2020
Chief Marketing Officer, Sunny Landeros talks candidly about Pierce Brosnan, marketing lipsticks to private jets and how she has built her career in the Middle East. She discusses being a working mom, how she balances life as a CMO and her children, how the middle east region has given her faster career progression and what advice she would give to the next generation.

Duration:00:55:21

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Global VP of Marketing, Formica Group talks Marketing, Digital Transformation and Worktops

12/10/2019
In this episode, Amy Gath discusses her entry into the Marketing world, her experience at Formica and how they have been able to drive digital transformation across their organisation. It's a fun conversation which touches on customer experience, culture, digital transformation and worktops!

Duration:00:36:43

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What role does Culture and Psychology play in building better Customer Experience

9/25/2019

Duration:00:55:47