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The Rooster Cast

Technology Podcasts

The Rooster Cast from Rooster Strategic Solutions delves into digital media and marketing.

The Rooster Cast from Rooster Strategic Solutions delves into digital media and marketing.

Location:

United States

Description:

The Rooster Cast from Rooster Strategic Solutions delves into digital media and marketing.

Twitter:

@CDORooster

Language:

English

Contact:

9132916996


Episodes

Ep. 243 – The Customer is Always ... Forgotten?

5/12/2022
CX is a nice initiative but falls below ROI for most marketers.

Duration:00:01:06

Ep. 242 – Plan Now for the Upcoming Political Season

5/9/2022
Digital spending is going to go nuts this year.

Duration:00:00:48

Ep. 241 – Yes, Digital is Not Easy

5/6/2022
No matter how easy it looks, digital is not easy.

Duration:00:00:39

Ep. 240 – Don't You Just Hate Retargeting?

4/22/2022
Retargeting sucks!

Duration:00:00:36

Ep. 239 – It's Now TikTok Time

4/19/2022
There is no logical reason to stay away from this social video channel.

Duration:00:00:36

Ep. 238 – Big Digital Tasks to Tackle Right Now

4/15/2022
Four major tasks to tackle in 2022.

Duration:00:01:11

Ep. 237 – The Changing Measurability of Digital

4/8/2022
What was once measurable is still measurable but now it's somehow different. Grrrr.

Duration:00:01:03

Ep. 236 – Display isn't Dead Yet

3/30/2022
Digital Display Advertising may have its problems but a few steps can be taken to get it off of life support.

Duration:00:00:54

Ep. 235 – Your Next Project: Google Analytics Changes

3/22/2022
With Universal Analytics scheduled to go away next July, you have some work to do now.

Duration:00:00:47

Ep. 234 – Lead Gen is More Than a Tactic

3/16/2022
Lead generation takes planning and execution.

Duration:00:01:02

Ep. 233 – In Digital, The Audience is Everywhere

3/8/2022
Reach in digital requires a good deal more tactics than a few years ago.

Duration:00:01:15

Ep. 232 – TikTok is Slightly Broken

3/3/2022
TikTok's ad algorithm is struggling with some of the basics.

Duration:00:00:50

Ep. 231 – Google is Both Friend and Foe

2/28/2022
Google Search is a helpful tool for marketers. Display, no.

Duration:00:00:56

Ep. 230 – Podcasting Needs to Grow Up

2/25/2022
Podcasting is heavily reliant on the old radio model.

Duration:00:00:24

Ep. 229 – In with the New

2/16/2022
The old ways are fueling better new ways in digital marketing.

Duration:00:00:55

Ep. 228 – 2022 Digital Resolutions

2/3/2022
Five things digital marketers should be thinking about right now.

Duration:00:00:51

Ep. 227 – Your Key Graphic Formats Must Change

1/13/2022
JPG, GIF and PNG are out. WebP and AVIF are in.

Duration:00:01:07

Ep. 226 – I Can See 2022 From Here

1/5/2022
The digital marketing trends of 2022 are already coming into view.

Duration:00:00:59

Ep. 225 – Taking Another Look at Native

12/27/2021
Native advertising is lagging and it doesn't need to lag.

Duration:00:01:07

Ep. 224 – Email is Pivotal or Terrible

12/22/2021
Email, like other digital tools, has its fans and detractors.

Duration:00:00:52