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Thinking Out Loud

Technology Podcasts

The evolution of technology is changing the way consumers engage with content. On Thinking Out Loud, Vicki Lins hosts conversations with today’s media and entertainment leaders. Each episode explores different perspectives on strategy, innovation, creativity and marketing.

The evolution of technology is changing the way consumers engage with content. On Thinking Out Loud, Vicki Lins hosts conversations with today’s media and entertainment leaders. Each episode explores different perspectives on strategy, innovation, creativity and marketing.

Location:

United States

Description:

The evolution of technology is changing the way consumers engage with content. On Thinking Out Loud, Vicki Lins hosts conversations with today’s media and entertainment leaders. Each episode explores different perspectives on strategy, innovation, creativity and marketing.

Language:

English

Contact:

(888) 917-8793


Episodes

Jonny Keeling: In Chaotic Times, Come Back to Earth

3/2/2020
Consumers are compelled by socially conscious documentary programming like never before. BBC America’s Seven Worlds, One Planet reached new heights when AMC Networks premiered it across BBCA, AMC, IFC and SundanceTV. Guest Jonny Keeling, Executive Producer of Seven Worlds, One Planet talks about its appeal, his decades of experience developing documentary films and how advancements in technology have enhanced the viewer experience.

Duration:00:13:32

Katherine Pope: How Charter is Positioning Spectrum Originals as the Premium Destination for Subscribers

2/4/2020
As content choices increasingly flood the landscape, Spectrum Originals places a few bets on bringing a new type of value proposition to fickle viewers. On this episode of Thinking Out Loud, Host, Vicki Lins sits down with Katherine Pope, Head of Spectrum Originals to explore the strategy for building customer value through a robust library of premium content in an ad-free, VOD portal. Quality, exclusivity and convenience are a few of the drivers Pope recognizes as levers to keep up with …

Duration:00:31:46

Balancing relevancy and integrity within the framework of creating compelling, captivating and entertaining content

1/11/2020
In the dynamic world of television, the ability for brands to balance between relevancy and integrity within the framework of creating compelling, captivating and entertaining content can be challenging. In this episode of Thinking Out Loud, Vicki Lins sits down with Courteney Monroe, President of National Geographic Global Television Networks to discuss how National Geographic continues to satisfy consumers and advertisers while maintaining its status as the world's leading destination for...

Duration:00:20:49

What’s Driving The Success of Unscripted Programming

11/25/2019
Dan Cesareo, founder of Big Fish Entertainment has created a myriad of successful unscripted programs, most notably with Live PD. Live PD’s hit a high of 2.4 million live viewers garnering A&E the lead among adults 25-to-54 demographic. Continuing to feed the consumer's appetite for unscripted programming, A&E and Big Fish Entertainment are set to launch a new competition series that promises to appeal to a built-in fan base of 48million + households in late 2019. The competition series will...

Duration:00:29:27

Content remains king but multiple consumer touchpoints are the keys to the kingdom

10/28/2019
Guest Brett Weitz, general manager of TBS, TNT & truTV oversees the creative development for these now WarnerMedia networks. In this episode, he discusses taking risks to give audiences unexpected and exceptional programming, the importance of fostering the creative process, his strategy for rising above the crowded landscape and the necessity of creating multiple and unique touchpoints for consumers.

Duration:00:21:16

Amid myriad television, radio, social and digital news options, Americans still turn to C-SPAN

10/7/2019
From the emergence of the 24-hour news cycle to the Internet boom and rapid rise of digital media, C-SPAN has held true to its reputation of providing an unfiltered view of Washington and politics. Founded as a public service and funded by cable television, C-SPAN has kept to its mission and maintained its uniqueness and integrity by providing 40 years of impartial, unfiltered coverage of the workings of the U.S. Congress. In this conversation, Vicki Lins and C-SPAN’s President and co-CEOs...

Duration:00:34:52

Mark Dzuban, president & CEO, SCTE: Technology + Marketing = Impactful Consumer Experiences

9/23/2019
Technology advancements are transforming our connected lifestyles and are a vital part of today’s consumer experiences. Learn the latest trends in technology and how it can shape and influence a marketers go-to-market strategy.

Duration:00:12:45

Surviving R. Kelly EP's: Joel Karsberg, Founder & CEO and Jesse Daniels, VP, Development, Kreativ, Inc.

8/30/2019
The Rise in Consumer Consciousness: Some could say it’s the golden age of documentaries. Hits like Surviving R. Kelly are resonating with viewers. In this conversation, Vicki Lins and Surviving R. Kelly Executive Producers Joel Karsberg & Jesse Daniels explore why viewers are gravitating to docu-series and the future of documentary programming.

Duration:00:30:41

Dan Fienberg, Chief TV Critic, The Hollywood Reporter

8/12/2019
Ending his two-year tenure as President of Television Critics Association (TCA), Dan discusses the unique opportunity the TCA Tour provides and why it’s so important to the industry. In typical Dan style, we also review the highs and lows of a transforming industry.

Duration:00:40:25

Jennifer Koester: How brands are using advertising to complement the viewing experience

7/8/2019
Consumers want a seamless TV viewing experience, and that includes advertising. As the TV industry evolves, brands, programmers, and operators are becoming increasingly thoughtful in how they're positioned within the consumer’s viewing experience. New technology is making it possible to deliver a seamless, personalized, and measurable ad experience across screens. In this episode, find out how Google enables advertisers, programmers and operators to provide the best ad experience everywhere...

Duration:00:25:44

Margaret Dean: Using Anime to Champion Underrepresented Voices and Audiences

6/10/2019
Margaret Dean is the Head of Studio for Crunchyroll, the world's most popular anime brand with over 50 million registered users, 2 million subscribers, and more than 30 million followers across social. In this conversation, host Vicki Lins and Dean discuss anime’s potential in North America, providing more opportunities for women in animation and how the new studio will bolster both missions and more.

Duration:00:23:19

John Hendricks: The next great migration of viewers

5/6/2019
Visionary, cable pioneer and founder of Curiosity Stream, John Hendricks takes listeners on an incredible journey through television's migration from linear to cable and onto streaming services. He shares his vision for the next decade and what the changing consumer will expect.

Duration:00:34:04

Kartik Hosanagar: How Algorithms Are Shaping Our Lives and How We Can Stay in Control

4/15/2019
Wharton Professor Kartik Hosanger dives into AI, and what both performing and underperforming can have on the trust people place in recommendation engines and other applications.

Duration:00:32:46

Kathleen Finch: Creating Cohesive Brand Partnerships Opportunities

3/25/2019
Kathleen Finch, Chief Lifestyle Brands Officer, Discovery Inc. oversees an astonishing 11 network brands. On this episode of Thinking Out Loud, host Vicki Lins sits down with Kathleen to discuss Discovery’s strategic plan to keep, grow and push viewers from one network to another through co-branded shows, fun talent mashups and tactical program scheduling.

Duration:00:31:21

Dan Fienberg, TV Critic: What makes for great TV?

3/4/2019
On this episode, host, Vicki Lins explores the role of a television critic during times of disruption and summarizes the best of the 2019 Television Critics Tour with Daniel Fienberg, TV Critic, THR and President of the TCA. From binge-worthy breakout hits to digital shorts consumed in minutes; current, new and emerging players are pushing the envelope to create a successful model with cultural influence and impact. In this conversation, Dan shares his thoughts, themes, and ideas for what’s...

Duration:00:35:55

Jill Rosengard Hill: How technology is changing the way consumers engage

2/4/2019
Technology is dramatically changing the way consumers engage. On this episode, host Vicki Lins and Jill Rosengard Hill, EVP, Magid, reveal key discoveries from their recent study on how technology is changing consumer behavior. The conversation offers insights to anyone looking for a future-forward read on the preferences and expectations of tomorrow's consumer.

Duration:00:27:37

Chris LaPlaca: Managing a company’s brand in a connected world

1/7/2019
Managing a company’s brand in a connected world: Host Vicki Lins, president & CEO of CTAM and Chris LaPlaca, Senior Vice President, Corporate Communications, ESPN discuss how today’s connected environment, consumer’s brand expectations and the 24-hour social media cycle have transformed how companies communicate. Chris shares his experienced perspectives on the importance of being transparent, staying aligned with corporate values, and assessing if a speedy response is the best option.

Duration:00:26:23

Wared Seger: Understanding the complexities of data science today

12/10/2018
In this episode, Vicki explores the world of data science with Wared Seger, Co-Founder and CEO, Parrot Analytics. They cover how the company uses stats and facts to empower media companies, brands, and agencies by providing “the most comprehensive measure of the popularity of TV content around the world.” This includes understanding the difference between measuring demand and aggregating demand, and how technology fuels science commercialization.

Duration:00:34:58

Liz Janneman: The art of cultivating superfans, culture and ad support rely on creating an immersive experience

11/19/2018
Liz Janneman: The art of cultivating superfans, culture and ad support rely on creating an immersive experience Liz Janneman, EVP of Network Strategy at Ovation explains how their strategy of “going all-in” strengthens brand value, fuels the arts, and supports local communities. Ovation has made an art out of creating an immersive brand experience. The network captures consumers with high-quality original programming and then feeds their desire for more by offering related documentaries and...

Duration:00:30:07

Barry Jossen Part 2: It’s about wireless: we no longer must be tethered to our wall to watch TV

11/5/2018
The industry missed the boat calling it cord-cutting. It’s about wireless: we no longer must be tethered to our wall to watch TV. The industry missed the boat calling it cord-cutting. It’s about wireless: we no longer must be tethered to our wall to watch TV. Barry Jossen, EVP of A+E Studios love for the industry is conveyed through the quick-witted, storyteller-esque delivery of his thoughts, ideas, and revelations. Barry walks us through the creation of A+E’s in-house studio, the evolution...

Duration:00:23:15