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Thinking Out Loud

Technology Podcasts

The evolution of technology is changing the way consumers engage with content. On Thinking Out Loud, Vicki Lins hosts conversations with today’s media and entertainment leaders. Each episode explores different perspectives on strategy, innovation, creativity and marketing.

The evolution of technology is changing the way consumers engage with content. On Thinking Out Loud, Vicki Lins hosts conversations with today’s media and entertainment leaders. Each episode explores different perspectives on strategy, innovation, creativity and marketing.

Location:

United States

Description:

The evolution of technology is changing the way consumers engage with content. On Thinking Out Loud, Vicki Lins hosts conversations with today’s media and entertainment leaders. Each episode explores different perspectives on strategy, innovation, creativity and marketing.

Language:

English

Contact:

(888) 917-8793


Episodes

Reimagining the Viewer Experience

1/6/2021
As gaming, viewing and social interaction increasingly become a single experience, there are more opportunities for broadcasters to develop consumer touchpoints using business intelligence to deliver customized viewing experiences and drive monetization, subscriptions and advertising. On this episode of Thinking Out Loud, host Vicki Lins sits down with Miheer Walavalkar, CEO and Co-Founder of LiveLike, an audience engagement platform, for an insightful conversation on emerging technology...

Duration:00:27:20

Innovation is a Team Sport

12/8/2020
Real game-changers are not necessarily individuals with recurrent “aha” moments, but rather, leaders who effectively make space for new perspectives and solve problems by creating working environments where diverse ideas thrive. In this episode of Thinking Out Loud, host Vicki Lins sits down with Harvard Business School professor Dr. Linda Hill to discuss her research on some of the world’s most successful companies and how organizations can develop cultures that promote “collective genius”.

Duration:00:18:55

The Peak TV Bubble, Viewer Nostalgia and the Cost of COVID

11/17/2020
Uncertainty is nothing new to the television industry. Yet critical events of 2020 and the resulting protocols could permanently change the way we all TV. In this episode of Thinking Out Loud, host Vicki Lins sits down with Alan Sepinwall, chief TV critic at Rolling Stone to make sense of the trickledown effect of the pandemic on TV production, the impact of TV show “unrenewals” on viewer behavior and the role of the television critic to make sense of the chaos.

Duration:00:33:52

Matthew Ball Part 2: The Waves of Competition in Media

10/7/2020
Mathew Ball, Analyst, Venture Capitalist and CEO of Epyllion Industries explores the waves of competition in media, the stimuli that have changed the industry landscape over time, the strategies that have won the loyalty of consumers and the keys that will win in the future.

Duration:00:14:04

Matthew Ball Part 1: The Waves of Competition in Media

10/7/2020
Mathew Ball, Analyst, Venture Capitalist and CEO of Epyllion Industries explores the waves of competition in media, the stimuli that have changed the industry landscape over time, the strategies that have won the loyalty of consumers and the keys that will win in the future.

Duration:00:20:49

Pluto TV's CEO on Linear Success in the Age of Streaming

8/10/2020
On this episode, Tom Ryan, CEO and co-founder of Pluto TV opens up on the relationship with ViacomCBS and why PlutoTV's unique position among competitors has made it a value add for both streamers and traditional TV viewers.

Duration:00:22:24

How Discovery is Positioning for Longterm Growth with the Next Generation of Fans

7/13/2020
Networks and content creators have wrestled with shifting viewer trends and bloated content offerings for decades. Disruptors to short and long term planning like new social networks and the onset of the pandemic have only accelerated the need for sound strategies that include not only drawing people in to linear offerings but expanding out to find viewers where they already are. On this episode of Thinking Out Loud, host Vicki Lins sits down with Nancy Daniels, Chief Brand Officer,...

Duration:00:27:07

Fuse Engages Millennial and Gen Z to Flatten the Curve with 'Be Change' Marketing Campaign

5/14/2020
As the world continues to adjust to the impact of COVID-19 and social distancing, the time at home and subsequent increase in the use of mobile, digital and social platforms offer marketers more touch-points to reach young Millennials and Gen Z audiences. In this episode of Thinking Out Loud, host Vicki Lins sits down with Mark McIntire, Head of Marketing at Fuse Media, Inc. for a fascinating conversation about why Fuse’s social responsibility initiatives resonate with young, socially...

Duration:00:20:54

Special Episode: Managing Connectivity In A Touchless World

4/15/2020
In this special edition of Thinking Out Loud, Vick Lins flips the script and has a host-to-host conversation with Tracy Swedlow, editor in chief of Interactive TV Today and host of Televisionation. Vicki and Tracy discuss the impact of COVID-19, how its changed consumer behavior and the various ways the TV industry has proved to be particularly nimble as the nation practices social distancing.

Duration:00:37:57

Jonny Keeling: In Chaotic Times, Come Back to Earth

3/2/2020
Consumers are compelled by socially conscious documentary programming like never before. BBC America’s Seven Worlds, One Planet reached new heights when AMC Networks premiered it across BBCA, AMC, IFC and SundanceTV. Guest Jonny Keeling, Executive Producer of Seven Worlds, One Planet talks about its appeal, his decades of experience developing documentary films and how advancements in technology have enhanced the viewer experience.

Duration:00:13:32

Katherine Pope: How Charter is Positioning Spectrum Originals as the Premium Destination for Subscribers

2/4/2020
As content choices increasingly flood the landscape, Spectrum Originals places a few bets on bringing a new type of value proposition to fickle viewers. On this episode of Thinking Out Loud, Host, Vicki Lins sits down with Katherine Pope, Head of Spectrum Originals to explore the strategy for building customer value through a robust library of premium content in an ad-free, VOD portal. Quality, exclusivity and convenience are a few of the drivers Pope recognizes as levers to keep up with …

Duration:00:31:46

Balancing relevancy and integrity within the framework of creating compelling, captivating and entertaining content

1/11/2020
In the dynamic world of television, the ability for brands to balance between relevancy and integrity within the framework of creating compelling, captivating and entertaining content can be challenging. In this episode of Thinking Out Loud, Vicki Lins sits down with Courteney Monroe, President of National Geographic Global Television Networks to discuss how National Geographic continues to satisfy consumers and advertisers while maintaining its status as the world's leading destination for...

Duration:00:20:49

What’s Driving The Success of Unscripted Programming

11/25/2019
Dan Cesareo, founder of Big Fish Entertainment has created a myriad of successful unscripted programs, most notably with Live PD. Live PD’s hit a high of 2.4 million live viewers garnering A&E the lead among adults 25-to-54 demographic. Continuing to feed the consumer's appetite for unscripted programming, A&E and Big Fish Entertainment are set to launch a new competition series that promises to appeal to a built-in fan base of 48million + households in late 2019. The competition series will...

Duration:00:29:27

Content remains king but multiple consumer touchpoints are the keys to the kingdom

10/28/2019
Guest Brett Weitz, general manager of TBS, TNT & truTV oversees the creative development for these now WarnerMedia networks. In this episode, he discusses taking risks to give audiences unexpected and exceptional programming, the importance of fostering the creative process, his strategy for rising above the crowded landscape and the necessity of creating multiple and unique touchpoints for consumers.

Duration:00:21:16

Amid myriad television, radio, social and digital news options, Americans still turn to C-SPAN

10/7/2019
From the emergence of the 24-hour news cycle to the Internet boom and rapid rise of digital media, C-SPAN has held true to its reputation of providing an unfiltered view of Washington and politics. Founded as a public service and funded by cable television, C-SPAN has kept to its mission and maintained its uniqueness and integrity by providing 40 years of impartial, unfiltered coverage of the workings of the U.S. Congress. In this conversation, Vicki Lins and C-SPAN’s President and co-CEOs...

Duration:00:34:52

Mark Dzuban, president & CEO, SCTE: Technology + Marketing = Impactful Consumer Experiences

9/23/2019
Technology advancements are transforming our connected lifestyles and are a vital part of today’s consumer experiences. Learn the latest trends in technology and how it can shape and influence a marketers go-to-market strategy.

Duration:00:12:45

Surviving R. Kelly EP's: Joel Karsberg, Founder & CEO and Jesse Daniels, VP, Development, Kreativ, Inc.

8/30/2019
The Rise in Consumer Consciousness: Some could say it’s the golden age of documentaries. Hits like Surviving R. Kelly are resonating with viewers. In this conversation, Vicki Lins and Surviving R. Kelly Executive Producers Joel Karsberg & Jesse Daniels explore why viewers are gravitating to docu-series and the future of documentary programming.

Duration:00:30:41

Dan Fienberg, Chief TV Critic, The Hollywood Reporter

8/12/2019
Ending his two-year tenure as President of Television Critics Association (TCA), Dan discusses the unique opportunity the TCA Tour provides and why it’s so important to the industry. In typical Dan style, we also review the highs and lows of a transforming industry.

Duration:00:40:25

Jennifer Koester: How brands are using advertising to complement the viewing experience

7/8/2019
Consumers want a seamless TV viewing experience, and that includes advertising. As the TV industry evolves, brands, programmers, and operators are becoming increasingly thoughtful in how they're positioned within the consumer’s viewing experience. New technology is making it possible to deliver a seamless, personalized, and measurable ad experience across screens. In this episode, find out how Google enables advertisers, programmers and operators to provide the best ad experience everywhere...

Duration:00:25:44

Margaret Dean: Using Anime to Champion Underrepresented Voices and Audiences

6/10/2019
Margaret Dean is the Head of Studio for Crunchyroll, the world's most popular anime brand with over 50 million registered users, 2 million subscribers, and more than 30 million followers across social.In this conversation, host Vicki Lins and Dean discuss anime’s potential in North America, providing more opportunities for women in animation and how the new studio will bolster both missions and more.

Duration:00:23:19