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For 20 years ad:tech has been a platform for digital advertising visionaries to help make their ideas a reality. Our pioneers have fostered industry growth beyond our original wildest dreams for the digital marketing sector. This year we reposition ourselves for the next 20 years of innovation-focused energy. It was time for us shift and reimagine our role in the marketing ecosystem, ultimately to deliver new experiences for the 21st century marketer. This year, ad:tech presents MADE. WHAT IS MADE? “Advertising Technology” has become a one-dimension term – focusing only on the output of innovation. It does not reflect the ideas, energy, and progress of the people behind it. The makers, doers, and thinkers are the ones empowering change, thus MADE aims to place human talent back in the spotlight. Marketing, Advertising, Digital, Energized (MADE) is the newfound guiding principle of ad:tech. In other words, MADE is not just something that happens - it is what we do.

For 20 years ad:tech has been a platform for digital advertising visionaries to help make their ideas a reality. Our pioneers have fostered industry growth beyond our original wildest dreams for the digital marketing sector. This year we reposition ourselves for the next 20 years of innovation-focused energy. It was time for us shift and reimagine our role in the marketing ecosystem, ultimately to deliver new experiences for the 21st century marketer. This year, ad:tech presents MADE. WHAT IS MADE? “Advertising Technology” has become a one-dimension term – focusing only on the output of innovation. It does not reflect the ideas, energy, and progress of the people behind it. The makers, doers, and thinkers are the ones empowering change, thus MADE aims to place human talent back in the spotlight. Marketing, Advertising, Digital, Energized (MADE) is the newfound guiding principle of ad:tech. In other words, MADE is not just something that happens - it is what we do.
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Location:

United States

Description:

For 20 years ad:tech has been a platform for digital advertising visionaries to help make their ideas a reality. Our pioneers have fostered industry growth beyond our original wildest dreams for the digital marketing sector. This year we reposition ourselves for the next 20 years of innovation-focused energy. It was time for us shift and reimagine our role in the marketing ecosystem, ultimately to deliver new experiences for the 21st century marketer. This year, ad:tech presents MADE. WHAT IS MADE? “Advertising Technology” has become a one-dimension term – focusing only on the output of innovation. It does not reflect the ideas, energy, and progress of the people behind it. The makers, doers, and thinkers are the ones empowering change, thus MADE aims to place human talent back in the spotlight. Marketing, Advertising, Digital, Energized (MADE) is the newfound guiding principle of ad:tech. In other words, MADE is not just something that happens - it is what we do.

Language:

English


Episodes

Michael Terpin, Founder and CEO of Transform Group

11/3/2016
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Live Broadcast from the MADE for Broadcast booth from Adtech NYC 2016.SHIFT Innovation and disruption are the building blocks for change and they rarely happen quietly - so what is making waves of change, today?Shift is about learning from those on the forefront of emerging trends and beginning to shift your mindset on what is possible when it comes to staying connected and engaged with your evolving customer.

Duration:00:08:43

Mark Kapczynski, Executive Committee member UCLA Venture Capitol Fund

11/3/2016
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Live Broadcast from the MADE for Broadcast booth from Adtech NYC 2016.SHIFT Innovation and disruption are the building blocks for change and they rarely happen quietly - so what is making waves of change, today?Shift is about learning from those on the forefront of emerging trends and beginning to shift your mindset on what is possible when it comes to staying connected and engaged with your evolving customer.

Duration:00:10:47

Tom Goodwin, EVP Innovation for Zenith Media

11/3/2016
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Live Broadcast from the MADE for Broadcast booth from Adtech NYC 2016.SHIFT Innovation and disruption are the building blocks for change and they rarely happen quietly - so what is making waves of change, today?Shift is about learning from those on the forefront of emerging trends and beginning to shift your mindset on what is possible when it comes to staying connected and engaged with your evolving customer.

Duration:00:13:45

Dan Slivjanovvski, CMO for RythmOne

11/3/2016
More
Live Broadcast from the MADE for Broadcast booth from Adtech NYC 2016.SHIFT Innovation and disruption are the building blocks for change and they rarely happen quietly - so what is making waves of change, today?Shift is about learning from those on the forefront of emerging trends and beginning to shift your mindset on what is possible when it comes to staying connected and engaged with your evolving customer.

Duration:00:10:02

Tami Kelly, VP, Account Management and Operations for Qualia Media

11/3/2016
More
Live Broadcast from the MADE for Broadcast booth from Adtech NYC 2016.SHIFT Innovation and disruption are the building blocks for change and they rarely happen quietly - so what is making waves of change, today?Shift is about learning from those on the forefront of emerging trends and beginning to shift your mindset on what is possible when it comes to staying connected and engaged with your evolving customer.

Duration:00:07:47

Andrew Theodore, CEO and Founder of Social Vend

11/3/2016
More
Live Broadcast from the MADE for Broadcast booth from Adtech NYC 2016.SHIFT Innovation and disruption are the building blocks for change and they rarely happen quietly - so what is making waves of change, today?Shift is about learning from those on the forefront of emerging trends and beginning to shift your mindset on what is possible when it comes to staying connected and engaged with your evolving customer.

Duration:00:09:59

Guy Primus, CEO and Founder of The Virtual Reality Company

11/3/2016
More
Live Broadcast from the MADE for Broadcast booth from Adtech NYC 2016.SHIFT Innovation and disruption are the building blocks for change and they rarely happen quietly - so what is making waves of change, today?Shift is about learning from those on the forefront of emerging trends and beginning to shift your mindset on what is possible when it comes to staying connected and engaged with your evolving customer.

Duration:00:11:02

Doug Weaver, CEO and Founder of Upstream

11/3/2016
More
Live Broadcast from the MADE for Broadcast booth from Adtech NYC 2016.SHIFT Innovation and disruption are the building blocks for change and they rarely happen quietly - so what is making waves of change, today?Shift is about learning from those on the forefront of emerging trends and beginning to shift your mindset on what is possible when it comes to staying connected and engaged with your evolving customer.

Duration:00:08:23

Darren Marble, CEO of CroudFundX

11/3/2016
More
Live Broadcast from the MADE for Broadcast booth from Adtech NYC 2016.SHIFT Innovation and disruption are the building blocks for change and they rarely happen quietly - so what is making waves of change, today?Shift is about learning from those on the forefront of emerging trends and beginning to shift your mindset on what is possible when it comes to staying connected and engaged with your evolving customer.

Duration:00:12:47

David Smith, CEO of MediaSmith

11/3/2016
More
Live Broadcast from the MADE for Broadcast booth from Adtech NYC 2016.SHIFT Innovation and disruption are the building blocks for change and they rarely happen quietly - so what is making waves of change, today?Shift is about learning from those on the forefront of emerging trends and beginning to shift your mindset on what is possible when it comes to staying connected and engaged with your evolving customer.

Duration:00:13:00

Joe Lavan, VP of data and insights from NetMining

11/3/2016
More
Live Broadcast from the MADE for Broadcast booth from Adtech NYC 2016.SHIFT Innovation and disruption are the building blocks for change and they rarely happen quietly - so what is making waves of change, today?Shift is about learning from those on the forefront of emerging trends and beginning to shift your mindset on what is possible when it comes to staying connected and engaged with your evolving customer.

Duration:00:14:27

Anis Uzzaman, CEO of Fenox Venture Capital

11/3/2016
More
Live Broadcast from the MADE for Broadcast booth from Adtech NYC 2016.SHIFT Innovation and disruption are the building blocks for change and they rarely happen quietly - so what is making waves of change, today?Shift is about learning from those on the forefront of emerging trends and beginning to shift your mindset on what is possible when it comes to staying connected and engaged with your evolving customer.

Duration:00:09:55

Steve Latham, GM of Encore by FlashTalking

11/3/2016
More
Live Broadcast from the MADE for Broadcast booth from Adtech NYC 2016.SHIFT Innovation and disruption are the building blocks for change and they rarely happen quietly - so what is making waves of change, today?Shift is about learning from those on the forefront of emerging trends and beginning to shift your mindset on what is possible when it comes to staying connected and engaged with your evolving customer.

Duration:00:12:03

Chris Pfaff, CEO of Tech Media LLC.

11/3/2016
More
Live Broadcast from the MADE for Broadcast booth from Adtech NYC 2016.SHIFT Innovation and disruption are the building blocks for change and they rarely happen quietly - so what is making waves of change, today?Shift is about learning from those on the forefront of emerging trends and beginning to shift your mindset on what is possible when it comes to staying connected and engaged with your evolving customer.

Duration:00:12:53

Walt Horstman, President of Audience Xpress

11/3/2016
More
Live Broadcast from the MADE for Broadcast booth from Adtech NYC 2016.SHIFT Innovation and disruption are the building blocks for change and they rarely happen quietly - so what is making waves of change, today?Shift is about learning from those on the forefront of emerging trends and beginning to shift your mindset on what is possible when it comes to staying connected and engaged with your evolving customer.

Duration:00:12:40

Stefan Tornquist, VP of Research for eConsultancy

11/2/2016
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Live Broadcast from the MADE for Broadcast booth from Adtech NYC 2016.SHIFT Innovation and disruption are the building blocks for change and they rarely happen quietly - so what is making waves of change, today?Shift is about learning from those on the forefront of emerging trends and beginning to shift your mindset on what is possible when it comes to staying connected and engaged with your evolving customer.

Duration:00:10:19

Kevin Ryan, CEO of Motivity Marketing

11/2/2016
More
Live Broadcast from the MADE for Broadcast booth from Adtech NYC 2016.SHIFT Innovation and disruption are the building blocks for change and they rarely happen quietly - so what is making waves of change, today?Shift is about learning from those on the forefront of emerging trends and beginning to shift your mindset on what is possible when it comes to staying connected and engaged with your evolving customer.

Duration:00:12:18

Allison Dollar, CEO of interactive television alliance

11/2/2016
More
Live Broadcast from the MADE for Broadcast booth from Adtech NYC 2016.SHIFT Innovation and disruption are the building blocks for change and they rarely happen quietly - so what is making waves of change, today?Shift is about learning from those on the forefront of emerging trends and beginning to shift your mindset on what is possible when it comes to staying connected and engaged with your evolving customer.

Duration:00:13:41

Kevin Ferguson, Director of Sales and Business Development for musical.ly and Eric Jacks, Chief Strategy Officer for Collab

11/2/2016
More
Live Broadcast from the MADE for Broadcast booth from Adtech NYC 2016.SHIFT Innovation and disruption are the building blocks for change and they rarely happen quietly - so what is making waves of change, today?Shift is about learning from those on the forefront of emerging trends and beginning to shift your mindset on what is possible when it comes to staying connected and engaged with your evolving customer.

Duration:00:16:50

Sarah Fay, Managing Director of Glasswing Ventures

11/2/2016
More
Live Broadcast from the MADE for Broadcast booth from Adtech NYC 2016.SHIFT Innovation and disruption are the building blocks for change and they rarely happen quietly - so what is making waves of change, today?Shift is about learning from those on the forefront of emerging trends and beginning to shift your mindset on what is possible when it comes to staying connected and engaged with your evolving customer.

Duration:00:12:51