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My Amazon Guy

Business & Economics Podcasts

Seller Central Expertise on how to improve sales. We are an Amazon Agency with more than 1,000 brands consulted for, My Amazon Guy sees trends and speaks about how to improve traffic and conversion on your products. https://myamazonguy.com/

Location:

United States

Description:

Seller Central Expertise on how to improve sales. We are an Amazon Agency with more than 1,000 brands consulted for, My Amazon Guy sees trends and speaks about how to improve traffic and conversion on your products. https://myamazonguy.com/

Twitter:

@myamazonguy

Language:

English


Episodes
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The Honest Truth About Selling on Amazon FBA In 2024 (It's HARD)

5/2/2024
Discover the hidden challenges of selling on Amazon with Steven Pope, founder of My Amazon Guy. From sourcing products to navigating Amazon's advertising and SEO complexities, this video unpacks why selling on the platform is not as seamless as shopping on it. Get insider tips and learn about the realities of online selling that could impact your business decisions. Ideal for both budding and experienced Amazon sellers. Don’t miss out on crucial insights for mastering the Amazon marketplace! #amazonadvertising #amazonselling #amazonpodcast #amazonfba → Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10! ↳ https://bit.ly/3RTm5id → Already have Helium 10? Get a special discount for upgrading your account! ↳ https://myamazonguy.com/h10upgrade → More reason to invest in Helium 10! ↳ https://myamazonguy.com/helium-10-service/ ----------------------------------------------------------------------------------------- Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/ Follow us: Twitter: https://twitter.com/myamazonguy Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Please subscribe to the podcast at: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Timestamps: 00:00 - Introduction 00:04 - Overview of Selling on Amazon 00:35 - Challenges of Product Sourcing 01:01 - Packaging and Shipping Woes 01:39 - Dealing with Amazon's Complexities 02:01 - Advertising and SEO Challenges 02:46 - Navigating Click Through Rates and Competitiveness 03:00 - The Myth of Passive Income on Amazon 03:49 - Additional Fees and Platform Challenges 04:50 - Expanding Product Variations and Its Pitfalls 05:07 - Exploring Other Sales Platforms 06:00 - Influencer Marketing on TikTok 06:25 - Frustrations with Amazon Fees and Diversification 06:30 - Agency Experiences 06:49 - Recap and Summary of Amazon Selling Challenges 07:31 - Call to Action Support the Show.

Duration:00:07:35

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3 Controversial PPC Hacks with Elizabeth Greene of Junglr

5/1/2024
Two Amazon experts, Steven Pope from My Amazon Guy and PPC specialist Elizabeth Green of Junglr, joined forces to unravel advanced PPC techniques tailored to maximize your Amazon advertising efforts. They delve into the nuances of budget management, explore the efficacy of different match types, and discuss strategic placement percentages to boost product visibility and sales. This comprehensive tutorial is ideal for Amazon sellers eager to fine-tune their PPC strategies and elevate their marketplace success. #AmazonPPC #PPCTechniques #DigitalMarketing #PPCStrategy → Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10! ↳ https://bit.ly/3RTm5id → Already have Helium 10? Get a special discount for upgrading your account! ↳ https://myamazonguy.com/h10upgrade → More reason to invest in Helium 10! ↳ https://myamazonguy.com/helium-10-service/ ----------------------------------------------------------------------------------------- Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/ Follow us: Twitter: https://twitter.com/myamazonguy Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Please subscribe to the podcast at: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Timestamps: 00:00 - Introduction and Overview 00:05 - Advanced PPC Techniques with Elizabeth Green 00:31 - Technique 1: Budget Limitation in PPC 02:01 - Discussing Impact of Budgets on Organic Sales 03:30 - How to Manage Budget Caps and Bidding Strategies 06:48 - Importance of Strategic Budget Management in PPC 12:52 - Transition to PPC Match Types 15:03 - Discussing the Efficiency of Various Match Types 25:00 - Deep Dive into Placement Percentages 36:00 - Summary and Conclusion of PPC Techniques Support the Show.

Duration:00:38:04

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Ways to Enter the Unknown - Business Discovery with Johari's Window (This Will Help You Think)

4/30/2024
Discover the power of self-awareness with Steven Pope as he explains the Johari Window model and its application in business settings. Whether you're an agency owner, Amazon seller, or entrepreneur, this video offers insights on understanding both visible and hidden aspects of yourself and your business to drive decisions and growth. Dive into the unknown confidently with tested management techniques that could redefine your business strategy. #SelfAwareness #JohariWindow #ManagementTechniques → Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10! ↳ https://bit.ly/3RTm5id → Already have Helium 10? Get a special discount for upgrading your account! ↳ https://myamazonguy.com/h10upgrade → More reason to invest in Helium 10! ↳ https://myamazonguy.com/helium-10-service/ Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/ Follow us: Twitter: https://twitter.com/myamazonguy Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Please subscribe to the podcast at: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Timestamps: 00:00 - Introduction to Johari Window 00:45 - Explaining the Johari Window Quadrants 02:34 - Real-world Application of Johari Window 06:34 - Mention of 'Black Swan' Book 08:00 - Discussion on Unpredictable Events and Their Impact 10:01 - Using Questions for Self-Discovery and Decision Making 15:01 - Summary and Key Takeaways Support the Show.

Duration:00:18:32

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How to Launch a PPC Campaign with No Budget Limit: Quick Exposure with Cautions!

4/29/2024
Can a massive ad spend guarantee success on Amazon PPC? My Amazon Guy reveals the stages of a launch strategy (Grow, Maintain) & the risks of "hemorrhaging cash." Learn how to maximize exposure while optimizing for conversions, even with a big budget. #amazonppc #ppc #amazonadvertising #myamazonguy → Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10! ↳ https://bit.ly/3RTm5id → Already have Helium 10? Get a special discount for upgrading your account! ↳ https://myamazonguy.com/h10upgrade → More reason to invest in Helium 10! ↳ https://myamazonguy.com/helium-10-service/ ----------------------------------------------------------------------------------------- Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/ Follow us: Twitter: https://twitter.com/myamazonguy Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Please subscribe to the podcast at: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Timestamps: 00:00 - Intro: Unlimited Budget PPC Launch? 00:30 - Stages of a PPC Launch (Grow, Maintain) 00:54 - Exposure vs. Relevance in High-Budget PPC 01:15 - Utilizing Different PPC Campaigns (Auto, Broad, etc.) 01:28 - High Initial Costs & Benefits (BSR & Organic Ranking) 01:45 - Amazon Limits on Non-Converting Campaigns 02:03 - The "Honeymoon Period" & Rerunning Campaigns 02:18 - Max Bids & Optimization Strategies 02:40 - Relaunching Campaigns for Better Performance 02:46 - Keyword Structure (5 per Campaign) Support the Show.

Duration:00:02:47

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How To Optimize Your Amazon Listing Canonical URL (FBA SEO Hack)

4/28/2024
Get a free quote at myamazonguy.co. Get more SEO tips and watch our SEO Master Class at myamazonguy.com/SEO Do you want your Amazon listing URL to rank higher in search results? Learn how to set a custom URL packed with relevant keywords to boost your listing's SEO! This video by My Amazon Guy explains two methods to set your Amazon listing URL and the impact on SEO. #listingoptimization #seo #url #keywordresearch #rankings #trending → Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10! ↳ https://bit.ly/3RTm5id → Already have Helium 10? Get a special discount for upgrading your account! ↳ https://myamazonguy.com/h10upgrade → More reason to invest in Helium 10! ↳ https://myamazonguy.com/helium-10-service/ ----------------------------------------------------------------------------------------- Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/ Follow us: Twitter: https://twitter.com/myamazonguy Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Please subscribe to the podcast at: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Timestamps: 00:00 - Introduction 00:14 - Why Set a Custom URL? 00:42 - Can't Include Disease Claims in URL 01:32 - Method 1: Requesting a URL Change through Seller Central 02:04 - Method 2: Indirectly Influencing URL through Title (Not Recommended) 03:34 - Conclusion: Prioritize Core SEO Elements Support the Show.

Duration:00:11:32

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Amazon Seller Fees Are Ruining Everything (FBA Controversy)

4/27/2024
Explore the complexities of Amazon's new low inventory fees in this detailed video with Steven Pope from My Amazon Guy. As Amazon delays the implementation of these fees, many sellers are left questioning the impact on their businesses. This video discusses the fee structure, Seller Support's vague responses, and the broader community's reaction on social media. Discover how these changes could affect your profitability on Amazon, especially for seasonal items and during stock-outs. Stay informed about how to navigate these new challenges and ensure you're not caught off guard by unexpected charges. #LowInventoryFees #FBAFees #SellerSupport #AmazonMarketplace #InventoryManagement #AmazonNews → Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10! ↳ https://bit.ly/3RTm5id → Already have Helium 10? Get a special discount for upgrading your account! ↳ https://myamazonguy.com/h10upgrade → More reason to invest in Helium 10! ↳ https://myamazonguy.com/helium-10-service/ ----------------------------------------------------------------------------------------- Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/ Follow us: Twitter: https://twitter.com/myamazonguy Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Please subscribe to the podcast at: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Timestamps: 00:00 - Introduction to Amazon's New Low Inventory Fees 01:04 - Explanation of Low Inventory Level Fee and Its Impact 02:01 - Challenges with Stocking Out and Unexpected Fees 03:02 - Seller Support's Inadequate Responses on Fee Policies 03:33 - Social Media Reactions to Amazon's Fee Changes 04:01 - Seller Concerns About Product Damage Responsibility 04:15 - Amazon VP Announcement on Fee Delay and Seller Reactions 05:02 - Impact on Seasonal Items and Fee Transparency Issues 06:00 - Challenges with Inventory Management and Amazon's Carriers 07:01 - Explanation of Historical Days of Supply and Fee Implications 08:01 - Seller Frustrations with New Fees and Potential Marketplace Exodus 09:20 - Summary and Call to Action for Sellers to Voice Concerns Support the Show.

Duration:00:10:06

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Track Your Ads Like a Pro (But Don't Get Stuck in the Past!)

4/25/2024
Struggling with PPC tracking? My Amazon Guy reveals the key metrics for optimization (ACOS, Conversion Rate, etc.) Learn the right balance between tracking & focusing on the future for peak ad performance. #amazonppc #advertising #optimization #trackyourdata → Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10! ↳ https://bit.ly/3RTm5id → Already have Helium 10? Get a special discount for upgrading your account! ↳ https://myamazonguy.com/h10upgrade → More reason to invest in Helium 10! ↳ https://myamazonguy.com/helium-10-service/ ----------------------------------------------------------------------------------------- Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/ Follow us: Twitter: https://twitter.com/myamazonguy Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Please subscribe to the podcast at: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Timestamps: 00:00 - Intro: Tracking Your Amazon Ads 00:10 - Tracking Software vs. Manual Reporting 00:29 - The Importance of Focusing on the Future, Not Just the Past 00:54 - Key Metrics for PPC Optimization (ACOS, Conversion Rate, etc.) 01:44 - Balancing Tracking & Focusing on Future Performance 02:06 - Optimizing Conversion Rate for Improved PPC Results 02:27 - Conclusion: Track Smart & Look Forward! Support the Show.

Duration:00:02:28

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Free PPC Learning: Avoid Fake Gurus & Shiny Object Syndrome!

4/24/2024
Confused about where to learn Amazon PPC? My Amazon Guy exposes the dangers of fake gurus & "shiny object syndrome." Discover FREE resources, the power of testing, and how to avoid costly mistakes. #amazonppc #amazonadvertising #avoidfakes #learnonline #myamazonguy → Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10! ↳ https://bit.ly/3RTm5id → Already have Helium 10? Get a special discount for upgrading your account! ↳ https://myamazonguy.com/h10upgrade → More reason to invest in Helium 10! ↳ https://myamazonguy.com/helium-10-service/ ----------------------------------------------------------------------------------------- Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/ Follow us: Twitter: https://twitter.com/myamazonguy Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Please subscribe to the podcast at: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Timestamps: 00:00 - Intro: Where to Learn Amazon PPC? 00:08 - Beware Fake Gurus & Outdated Strategies 00:21 - Free Resources: YouTube University & Amazon Seller Central 00:43 - The Power of Testing & Free Account Audits 01:01 - Don't Panic & Start Over: Optimize Gradually 01:23 - Maintain Existing Campaigns & Implement New Strategies 01:41 - Avoid "Shiny Object Syndrome" & Costly Mistakes (Sponsor TV Example) 02:14 - Finding the Right Balance in Optimization 02:26 - Conclusion: Avoid Shiny Objects & Test Before Launching Support the Show.

Duration:00:03:00

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Amazon PPC AMA Live with Kevin Sanderson and Dima Kubrak

4/23/2024
Mark your calendars for an exclusive AMA session with Kevin Sanderson, VP of Marketing of My Amazon Guy, and Dima Kubrak , Founder of Sellerise. Discover the ultimate secrets to supercharge your Amazon campaigns! Why should you be there? ↳ Unmatched Strategies: Gain cutting-edge strategies to turbocharge your Amazon campaigns. Learn what’s currently driving success on the platform. ↳ Expert Insights: Elevate your advertising game with deep insights from leaders who have been in the trenches and know what works. ↳ Interactive Q&A: Have specific challenges? Get personalized advice during our live Q&A. This is your chance to ask the experts and get answers that matter to you. Why Tune In? - Stay Ahead: The e-commerce landscape is constantly evolving. What worked yesterday might not work today. Stay ahead with the latest, proven tactics. - Actionable Tips: We don’t just talk theory. Get practical, actionable advice that you can implement immediately to see results. - Network and Engage: Join a community of like-minded sellers and industry gurus. Gain from the collective knowledge and experience of a vibrant community. Don’t miss out on this golden opportunity to level up your PPC game! Join us tomorrow at 12PM et for a session packed with insights. See you at the crossroads of Amazon's success! #AmazonPPC #AmazonAdsCampaign #AmazonPodcast #AskMyAmazonGuy Timestamps: 00:00 - Introduction and Setup 10:02 - Beginning of Live Session: Introductions and Overview 11:31 - Shifting the Focus: From PPC to Conversion Strategies 12:10 - Dimma’s Background and Amazon Experience 14:05 - Evolution of Amazon Selling and Marketing 16:06 - Changes in Amazon’s Platform and Advertising 17:03 - The Importance of Brand Building Beyond Amazon 18:09 - Diversification: From Amazon to Multiple Business Ventures 19:06 - Encouraging Audience Participation and Questions 22:00 - Handling Technical Issues and Amazon Support 24:43 - Benefits of Using ASAP Warehouse for Amazon Sellers 27:16 - Building and Managing Effective Teams 30:11 - Dimma’s Experiences with Risks and Loans 33:12 - Strategies for New Product Launches on Amazon 36:01 - Discussion on Market Analysis and Competitive Positioning 39:54 - Keyword Optimization and Ranking Strategies 43:38 - The Importance of Listing Optimization and PPC 47:52 - The Costs of Becoming a Bestseller 52:11 - Long-Term Business Strategies and Investment Considerations 55:04 - When to Start PPC Campaigns During a Product Launch 57:51 - Using the ‘Listing Zero’ Strategy for New Launches 1:06:39 - Closing Remarks and Invitation to Explore Sellarize Support the Show.

Duration:01:09:09

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When Should I Turn On PPC for Amazon FBA? Advertising Checklist

4/22/2024
Launching on Amazon Course: mag-school.com/course/launching-on-amazon Don't waste ad spend! Steven Pope of My Amazon Guy reveals what to have in place BEFORE you launch Amazon Ads. From listing optimization to brand registry, get his expert tips for success. #amazonads #amazonppc #newseller #advertisingtips #amazonsales → Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10! ↳ https://bit.ly/3RTm5id → Already have Helium 10? Get a special discount for upgrading your account! ↳ https://myamazonguy.com/h10upgrade → More reason to invest in Helium 10! ↳ https://myamazonguy.com/helium-10-service/ ----------------------------------------------------------------------------------------- Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/ Follow us: Twitter: https://twitter.com/myamazonguy Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Please subscribe to the podcast at: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the Show.

Duration:00:05:04

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How Much Money My Business Made from 5 Million Views on YouTube

4/21/2024
Get a free case study and SOPs here at myguy.agency. Check out how Steven Pope, the founder of My Amazon Guy, uses YouTube to boost his business. Learn how making good content can get more views, draw in customers, and help your business grow. Discover tips on getting better at SEO, handling PPC ads well, and using content as a strong tool for ongoing success. Get insights into the future of creating content in the competitive world of digital marketing. #youtubeforbusiness #contentisking #digitalmarketing #businessgrowth #trending #trendingvideo → Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10! ↳ https://bit.ly/3RTm5id → Already have Helium 10? Get a special discount for upgrading your account! ↳ https://myamazonguy.com/h10upgrade → More reason to invest in Helium 10! ↳ https://myamazonguy.com/helium-10-service/ Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/ Follow us: Twitter: https://twitter.com/myamazonguy Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Please subscribe to the podcast at: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Timestamps: 00:00 - Introduction: Steven Pope's Background and Agency Creation 00:30 - How YouTube Analytics Boost Business 01:00 - Analyzing Yearly and Lifetime YouTube Performance 01:53 - The Impact of Global Events on Business Growth 03:00 - The Power of Content: Perpetual Growth 05:00 - The Importance of Customer Feedback in Content Creation 06:02 - Effective Content Strategy for Amazon Sellers 07:04 - Leveraging Frequently Asked Questions for Content 08:00 - Amazon Selling Challenges and Solutions 10:10 - Detailed YouTube SEO Strategy and Keyword Ranking 12:00 - Competitive Analysis: Maintaining Visibility in PPC 13:40 - Dominating Niche Keywords and Customer-Driven Content 15:49 - The Power of Branded Search Terms 17:00 - Content vs. Traditional Sales Teams: Cost Analysis 19:00 - The Value of SEO and Content in Business Scalability 20:59 - Conclusion: The Future of Content and AI in Business Support the Show.

Duration:00:21:31

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[Amazon Seller News] New A+ Content Module: Product Complements (Shows Under the Title!)

4/20/2024
Secret link to get here https://sellercentral.amazon.com/enhanced-content/content-manager/workflow/product-complements/content/new/edit Amazon Breaking News! Watch as Steven Pope from My Amazon Guy explains the new A+ content module called 'Complementary Product Sets'. This video will show you how to access and use this feature to make your product listings better. Learn simple steps for adding extra content, improving your brand story, and placing keywords to increase your visibility on Amazon. It's perfect for any seller wanting to attract more customers and sell more products. #amazonupdates #SellMoreOnAmazon #amazonnews #apluscontent → Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10! ↳ https://bit.ly/3RTm5id → Already have Helium 10? Get a special discount for upgrading your account! ↳ https://myamazonguy.com/h10upgrade → More reason to invest in Helium 10! ↳ https://myamazonguy.com/helium-10-service/ Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/ Follow us: Twitter: https://twitter.com/myamazonguy Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Please subscribe to the podcast at: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the Show.

Duration:00:06:40

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My Amazon Guy Friday Live Q&A with Noah Wickham

4/19/2024
Tired of guesswork and generic advice? Get real-time solutions, join Noah Wickham, My Amazon Guy's expert, for his LIVE Q&A every Friday. Whether you're a seasoned seller or just starting out, Noah's here to help you crush it on Amazon. Don’t miss out on: → Expert Insights: Immediate answers to your pressing Amazon questions. → Proven Strategies: Practical tips to enhance your listings and boost sales. → Community Connection: Engage with other sellers and share success. Mark your calendars—every Friday at noon ET! #AskMyAmazonGuy #AmazonPodcast #AmazonLiveQA Support the Show.

Duration:01:40:55

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How to Bid Competitively on Amazon PPC (Advertising Strategies)

4/18/2024
Confused about competitive bidding in Amazon PPC? My Amazon Guy explains why conversion rate is king & how to use high bids strategically to gather data & optimize campaigns. Learn to monitor organic ranking alongside PPC performance for peak results. #amazonppc #amazonadvertising #biddingstrategies #conversionrate → Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10! ↳ https://bit.ly/3RTm5id → Already have Helium 10? Get a special discount for upgrading your account! ↳ https://myamazonguy.com/h10upgrade → More reason to invest in Helium 10! ↳ https://myamazonguy.com/helium-10-service/ ----------------------------------------------------------------------------------------- Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/ Follow us: Twitter: https://twitter.com/myamazonguy Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Please subscribe to the podcast at: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Timestamps: 00:00 - Intro: Bidding Strategies for Amazon PPC Success 00:09 - Suggested Bids vs. Competitive Bidding 00:31 - High Bids for Data & Conversion Rate Optimization 01:12 - Bidding for Relevance, Not Just Ranking 01:27 - Conversion Rate & Campaign Performance Monitoring 01:34 - Analyzing Dips in Campaign Performance 01:39 - Organic Ranking & PPC Sales Relationship 01:48 - Maintaining PPC Performance During Organic Fluctuations 01:58 - Conclusion: Conversion Rate Matters Most! Support the Show.

Duration:00:01:59

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Amazon PPC AMA Live with Kevin Sanderson and Bernard Nader

4/17/2024
Light up your Amazon sales! Join Kevin Sanderson and Bernard Nader, the PPC wizard from PPC Maestro, for an AMA session you can't afford to miss! Bernard has been crushing it with custom PPC campaigns that skyrocket sales and visibility for Amazon brands. With an 85% client retention rate, he knows a thing or two about winning strategies and killer client service. Drop in, grab some top-tier ad tactics, and ask all your questions—let's boost those Amazon numbers together! Don't miss! Join us LIVE tomorrow, April 16, 12 PM et. #AmazonPPC #AdSecrets #amazonpodcast Timestamps: 00:00 - Introduction and Background Music 09:59 - Introduction to Live PPC Discussion 10:41 - Expert Introduction and PPC Summit Experience 11:26 - Ensuring Audience Can Hear the Broadcast 12:05 - Guest Background in PPC and Career Shift 13:25 - Meetup Experiences and Initial PPC Challenges 14:25 - Transition to Full-time PPC Services 15:00 - In-depth PPC Strategies and Client Management 16:04 - Importance of Early Question Submission in Live Sessions 17:07 - Strategies for Keyword Bidding and Optimization 18:08 - Advice on Setting PPC Campaign Budgets and Expectations 19:06 - Using Bulk Operations for PPC Management 20:22 - Effectiveness of Different Match Types in PPC 21:53 - Strategies for New Product Launches and PPC Implementation 22:23 - Handling International PPC Management and Access Issues 23:53 - External Traffic to Amazon Listings and Its Impact on PPC 25:04 - Integrating PPC with External Marketing Efforts 26:03 - Advanced PPC Techniques and Bidding Strategies 27:11 - Discussing the Role of PPC in Long-term E-commerce Strategy 28:04 - Leveraging PPC for Enhancing Product Visibility and Sales 28:51 - Navigating PPC for Competitive Products and Categories 29:35 - Audience Interaction and Q&A Session 45:50 - Specific Case Studies on PPC Challenges and Solutions 52:10 - Exploring New Trends and Tools in PPC 57:20 - Closing Remarks and Future PPC Insights Support the Show.

Duration:01:09:47

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10 Reasons Your Amazon FBA Sales are Down (How To Fix)

4/16/2024
My Amazon Guy Buy Box Cheat Sheet → myamazonguy.com/buy-box-cheat-sheet My Amazon Guy Product Review Removal Guide → myamazonguy.com/how-to-remove-negative-product-feedback-on-amazon/ Amazon Sales Down? Top 11 Reasons Why! Is your ranking dropping and your sales slumping? Steven Pope of My Amazon Guy cracks the code and unveils the 11 most common culprits behind sluggish sales! Leave a comment below and share your experiences with these sales killers! Have you encountered any others? #amazonsales #amazonselleraccount #rankings #negativefeedback → Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10! ↳ https://bit.ly/3RTm5id → Already have Helium 10? Get a special discount for upgrading your account! ↳ https://myamazonguy.com/h10upgrade → More reason to invest in Helium 10! ↳ https://myamazonguy.com/helium-10-service/ ----------------------------------------------------------------------------------------- Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/ Follow us: Twitter: https://twitter.com/myamazonguy Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Please subscribe to the podcast at: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Timestamp: 00:00 - Introduction 00:28 - What to check if your listing gets yanked 0:50 - How to find hidden product suppressions 01:37 - How to identify a lost category 03:13 - Why a missing BSR can be a big problem 04:19 - How to avoid a stockout crisis 05:07 - The dangers of losing brand registry 05:42 - How to recover from PPC mistakes 08:19 - How to fix stranded inventory issues 09:00 - How to prepare for seasonal sales fluctuations 11:00 - Why buy box loss can cripple your sales 12:28 - How to deal with negative reviews Support the Show.

Duration:00:13:40

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How to Stop Competitors Review Bombing Your ASIN with Fake Reviews

4/15/2024
What is the best way to stop a competitor attacking you with fake reviews with no repercussions such as follow up attacks? Best way to remove competitor posting negative reviews on your listings in the UK and USA? You can report them and list the reviews with links and the seller info but I just don't see Amazon acting on these. I would also consider a lawyer cease and desist letter to the competitor. → Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10! ↳ https://bit.ly/3RTm5id → Already have Helium 10? Get a special discount for upgrading your account! ↳ https://myamazonguy.com/h10upgrade → More reason to invest in Helium 10! ↳ https://myamazonguy.com/helium-10-service/ ----------------------------------------------------------------------------------------- Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/ Follow us: Twitter: https://twitter.com/myamazonguy Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Please subscribe to the podcast at: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the Show.

Duration:00:06:39

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Amazon PPC Launch: When to See Results & Optimization Tips

4/13/2024
Struggling to see results from your Amazon PPC launch? Andy from My Amazon Guy explains when to expect improvements and shares crucial optimization tips for keywords, bids, placements, and conversion rates. Learn how to get the most out of your PPC campaigns and dominate your niche! #amazonppc #ppc #amazonadvertising #myamazonguy → Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10! ↳ https://bit.ly/3RTm5id → Already have Helium 10? Get a special discount for upgrading your account! ↳ https://myamazonguy.com/h10upgrade → More reason to invest in Helium 10! ↳ https://myamazonguy.com/helium-10-service/ ----------------------------------------------------------------------------------------- Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/ Follow us: Twitter: https://twitter.com/myamazonguy Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Please subscribe to the podcast at: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Timestamps: 00:00 - Intro 00:13 - When to Expect Improvements in PPC Launch 01:01 - PPC Optimization Tips (Bids, Keywords, Placements) 01:31 - Conversion Rate & Competitor Analysis 01:55 - Minimum Clicks for Keyword Optimization 02:22 - Optimizing Bids Based on Clicks & Sales 02:44 - Outro Support the Show.

Duration:00:02:45

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Best Seller with No A+ Content, Bullets, or Descriptions?! HOW!?

4/12/2024
Would you ever remove your A+ content? Steven Pope of My Amazon Guy analyzes a #1 bestseller with NO A+ content, bullet points, or product description! He dives into the possible reasons and the pros & cons. #amazonsales #rankings #apluscontent #brandregistry → Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10! ↳ https://bit.ly/3RTm5id → Already have Helium 10? Get a special discount for upgrading your account! ↳ https://myamazonguy.com/h10upgrade → More reason to invest in Helium 10! ↳ https://myamazonguy.com/helium-10-service/ ----------------------------------------------------------------------------------------- Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/ Follow us: Twitter: https://twitter.com/myamazonguy Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Please subscribe to the podcast at: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Timestamps: 00:00 - Introduction to A+ Content Strategy 01:29 - Importance of Maintaining BSR Ranking 02:01 - Tactics in High-Risk Categories 03:50 - When to Consider Removing A+ Content Support the Show.

Duration:00:04:14

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Life at MAG: Growing Together - A Culture of Support & Knowledge Sharing

4/11/2024
Considering a work-from-home Amazon career? Aulerey, an Amazon Specialist at My Amazon Guy (MAG), shares her experience with the supportive team environment and the ideal work-life balance offered by a remote position. Learn how MAG can empower you! #workfromhome #amazon #amazonspecialist #worklifebalance #supportiveteam → Use code STEVENPOPE6M20 and save 20% on your first 6 months of Helium 10! ↳ https://bit.ly/3RTm5id → Already have Helium 10? Get a special discount for upgrading your account! ↳ https://myamazonguy.com/h10upgrade → More reason to invest in Helium 10! ↳ https://myamazonguy.com/helium-10-service/ ----------------------------------------------------------------------------------------- Join My Amazon Guy on LinkedIn: https://www.linkedin.com/company/28605816/ Follow us: Twitter: https://twitter.com/myamazonguy Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Please subscribe to the podcast at: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the Show.

Duration:00:01:11