Nudge

HubSpot

Nudge is the UK's #1 marketing podcast, breaking down the hidden psychology behind what we do and why we do it. No BS, just smart, science-backed insights that actually work.

Episodes

I tested Rory Sutherland’s business advice

The worst mistake to make on Dragon’s Den / Shark Tank

Are metrics controlling your life?

The mental tricks used to break the 2-hour marathon

How much should you reveal to your co-workers

Katy Milkman: “Here’s how to make exercise fun”

Why fear won’t always persuade

How these two marketers manipulate your music taste

Can balsamic vinegar make beer better?

88 out of 90 people fall for this bias. Do you?

Will the UK’s social media ban backfire?

Katy Milkman: Learn how to change habits in 39 minutes

Were the 2018 Gatwick drones real?

Do broken windows cause crime?

“How we used nudges reach £12 billion in sales” Octopus Energy's Pete Miller

Enhanced Games: Did the $320m marketing stunt backfire?

What makes a good logo?

How peer pressure built a $5 billion fitness revolution

Prof Wiseman: “My (Failed) Search for the World's Funniest Joke”

Why willpower alone doesn’t work