CES Tech Talk

CES is the most powerful tech event in the world, and this year will be no different. From brilliant keynotes to an audio "fly-over" of the show floor, this episode covers what to expect at CES 2025 from CTA's leading executives. Discover the exciting trends, innovations and conversations that will take place at CES. Here's a sneak peek: Still haven’t registered? DIVE IN here: www.ces.tech/register

Ever wondered what’s going on behind the scenes when you tap “go” on your GPS? Maps are constantly working their magic, updating in real-time to get us from point A to point B as quickly as possible. While it is an everyday tool for many people, mapping and location capabilities are evolving and revolutionizing how we navigate the world. Here’s a sneak peak:

Listen in as we explore the hybrid care model transforming healthcare. Sleek care stations, powered by both human interaction and remote technology, are bridging the gap for those without access to traditional care, reshaping global healthcare access and quality. Discover how hybrid care addresses the limitations of traditional clinics and telemedicine, offering a more accessible, efficient, and scalable solution for everyday care. Here's a sneak peak:

Has futuristic living become a reality? With the new energy-efficient, intelligent homes from Haus.me, that might just be the case. Described as looking like they were designed by Apple and Tesla, these structures are completely self-sustainable, making it possible to live nearly anywhere. Listen in as we discuss the technologies powering this new way of living. Here’s a sneak peak:

What does diversity, equity and inclusion look like in the tech world? And does it still matter? We explore the current state of equality in tech, the impact of AI on bias, and the future of female leadership in the industry. Listen in on this thought-provoking conversation that delves into the critical issues shaping the tech landscape, and why this is more important than ever. In this episode: The importance of recognizing diversity and inclusion as a company Defining equity compared to equality The future of training ethical AI The critical need for accessibility and disability inclusion

Ready to take the guesswork out of searching endlessly for something to watch? Your living room is getting an upgrade. From transparent screens and infinite display resolution to your personal AI assistant, learn how Samsung is redefining home entertainment to create a more intuitive, customizable, and responsive experience:

Electric and autonomous vehicle advancements are going beyond your everyday passenger vehicle. Oshkosh Corporation is working to bring the next wave of industrial vehicle innovations to everyday heroes from USPS vehicles to firetrucks. On this episode of CES Tech Talk, discover these latest advancements with Jay Iyengar, Executive Vice President and Chief Technology and Strategic Sourcing Officer at Oshkosh Corporation. Listen along as we discuss these exciting topics surrounding the future of vehicle tech:

The gaming landscape is an ever-changing industry that continues to grow as technology evolves. Today, anyone can be a gamer, from casual mobile gamers to die-hard PC enthusiasts, and adaptive hardware and inclusive game design assist in making this possible. This episode explores the intersection of technology and accessibility in gaming, specifically how it is elevating player experiences and how gaming is not just a pastime, but an evolving economic force. Here’s a sneak peek into how gaming is influencing the world:

The Paris 2024 Olympics are set to transform the viewing and advertising experience like never before. As we anticipate the first Games post-Covid, the return of fans to the stands is adding an extra layer of excitement. Both in-person and online, it's shaping up to be the biggest event of the year, and possibly the decade. The game-changing streaming experiences, digital advertising strategies, and captivating storytelling methods will make these games unforgettable. In this episode:

Tune in to hear Jenn Creegan, the VP of Global Marketing and Operations at Microsoft Advertising, give an inside look at some major evolutions in AI that are changing the advertising landscape. Learn about the influence of generative AI and conversational ads on consumer behavior and digital marketing, and why sustainability and diversity efforts are key to a successful future. In this episode: Understand the impact of Generative AI on consumer behavior. Uncover the power of conversational ads and digital marketing and learn how to engage your audience in a whole new way. Discover the sustainability efforts undertaken by tech companies and learn how to integrate sustainable practices into your marketing strategies. Embrace diversity and inclusion in the technology industry to foster innovation and reach a broader audience.

Hear the Chief Digital and Marketing Officer of L'Oréal unveil their commitment to innovation in the beauty industry. From revolutionary makeup applying technology for those with hand motion disabilities to the deeper meaning of identity formation, this conversation will change the way you see the intersection of beauty and tech. Learn how, amidst evolving technologies, L'Oréal remains dedicated to empowering individuals through beauty. In this episode:

Consumers today are accessing content across a wide variety of devices and platforms - from smart TVs to tablets and everything in between. This fragmentation presents both challenges and opportunities for brands looking to effectively reach target audiences. We learn valuable insights on how Comscore is helping marketers maximize impact by identifying cross-platform consumers and coordinating messaging to them across screens. In this episode:

How does Vizio keep TV tech entertaining as there are more alternatives than ever helping consumers find a favorite show? The Vizio Group VP of Advertising and Data Sales tells all on how the latest Vizio tech keeps viewers engaged with AI-enabled curated content experiences. Doom scrolling is being made a thing of the past as Vizio machine learning creates a panel of suggested content and ads that speak directly to the consumer. In this episode:

How does a 130-year-old company shape the future? By shaping the standards of tomorrow. Hear Dr. David Steel, Executive Director of UL Standards and Engagement, break down what UL does to ensure new innovations - from electric vehicles to autonomous tech - meet critical safety standards before coming to market. As David explains, UL brings together over 4,000 volunteers across industries and academia to build consensus around developing voluntary safety protocols, which prevents regulators from outright banning new technologies and stifling innovation. In this episode:

Did you know that your future car might become your second living space? Discover the future of transportation where your vehicle transforms into a personalized entertainment hub while merging safety, sustainability, and urban planning. As autonomous driving systems redefine mobility, automotive leaders like Panasonic are shaping this landscape. Listen in as the Panasonic Automotive Systems of America CTO talks about unexpected challenges and the pivotal role of software in realizing this transformative vision. In this episode:

How much human connection can be created between anonymous users on the web? An entire community’s worth as it turns out. Listen in to hear the Reddit VP of Large Customer Sales discuss how an entire world is communicating on Reddit and fostering genuine connection and engagement. In this episode:

With their expansive reach, engaging over 95% of households in the US and Canada, Instacart’s VP of Ad Product discusses their latest innovations. Hear about their new AI-powered smart carts, their partnership with Google Shopping, and how they are elevating both the online and in-store shopping experience. In this episode:

When Taylor Swift asks for her own virtual Christmas Tree Farm, you make her one. Learn how this CEO is revolutionizing online shopping with immersive 3D experiences just like that one. Imagine browsing through a virtual store where you can change the color scheme of furniture, explore a whimsical rendition of a flagship store, and even interact with real people represented as avatars. And the best part? This isn't just VR or AR - it's all accessible on your mobile device. Find out how Obsess is bringing gaming into shopping and creating personalized experiences that might just change the future of online retail. In this episode:

Discover how a global media measurement and optimization platform is using AI to ensure brand safety in the midst of high-energy periods like the Olympics and the US election. The CMO of Integral Ad Science talks about how AI is breaking down streaming services on a frame-by-frame basis to provide comprehensive brand safety, and why responsible media is becoming a massive topic of discussion.

Farming can be a constant struggle in trying to find effective solutions to enhance efficiency and sustainability. Traditional farming methods can’t cut it in today's fast-paced world. Kubota agrees and thinks it's time to explore sustainable agriculture technology solutions that can improve effectiveness of farming practices and enhance productive growth. Listen in to learn more! Key takeaways include: