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Episodes

Episode 4: Building an Influencer Marketing SaaS Product

11/1/2017
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In this episode, I sit down with Joe Sinkwitz (@CygnusSEO), co-founder, CEO at Intellifluence (https://intellifluence.com/), and talk about how Joe balances his marketing agency work while building an influencer marketing SaaS product. Joe and I dive deeper into SEO and influencer marketing changes and best practices. Special Guest: Joe Sinkwitz.

Duration: 00:32:09


Episode 3: Putting Heart into Your Marketing to Scale Your Company

10/26/2017
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In this episode, I sit down with Terri Levine, founder of Heartrepreneur (http://www.heartrepreneur.com), and talk about she owned 6 businesses all sold for many millions of dollars - the first one after a few years in the early 80s for over a million and one start up I did over 88 million in less than 6 months. We go deeper in how she markets and the whole idea of putting heart into your business. Special Guest: Terri Levine.

Duration: 00:33:43


Episode 2: Marketing a Growth Hacking Product

10/16/2017
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In this episode, I sit down with Jack Paxton, co-founder of Vyper (https://vyper.io/), and talk about why marketers need a growth hacking strategy before they select a product. Paxton explains how he growth hacked building Vyper and why he listens to his customers to make Vyper a better product for viral growth hacking. Special Guest: Jack Paxton.

Duration: 00:39:34


Episode 1: A Novel (Writing) Approach to Content Marketing

10/9/2017
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In this episode, I sit down with Erik Deckers (@edeckers), president of Pro Blog Service (http://problogservice.com/), and talk about why content marketers lie about saying they're storytellers. The 7 How Tos and 5 Ways isn't telling a story. Deckers gives 4 key takeaways on what are the most important fiction writing techniques to bring back to content marketing. Special Guest: Erik Deckers.

Duration: 00:26:39