Dare to Launch

I added a simple 3-minute routine to my mornings that’s been a total game-changer. Those 180 seconds give me a clearer mind, less stress, and way more focus. Nick Ortner is the guy who introduced me to this routine… … and in this episode of Dare to Launch, Nick explains what it is and how it works, so you can try it yourself. One thing I’ve noticed is that this routine is really helpful when life gets stressful or hectic and I’m struggling to come up with creative ideas. It’s like a secret weapon that quickly gets you out of “stress mode” and into a more grounded place – and it gives you a huge edge. So do yourself a favor… … follow along as Nick walks Chris and me through a routine that lowers stress, sharpens your focus and presence, and gives you clarity – all in just a few minutes. It might just change your life, like it did mine. - - - Join the Launch Intensive happening Nov 6 -7th by going to https://getyoulaunched.com Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/ - - - Hear more from Jeff Walker on… YouTube: http://www.youtube.com/@productlaunch Instagram: https://www.instagram.com/jeffwalkerco Threads: https://www.threads.net/@jeffwalkerco Resources Referenced in the episode: Got a question for us? Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes! THANKS FOR TUNING IN! If you enjoyed this week’s show, don’t forget to hit the “follow” button. Not only is it totally free, it guarantees you never miss out on future episodes. Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!

Long hours, late nights, nonstop launches… You’re told that that’s what it takes to build a business – but it’s also a sure path to burnout. And that’s exactly what happened to Chris Ducker… Chris is a serial entrepreneur. He’s built three 7-figure companies. And a few years ago, he burned out. And on this week’s Dare to Launch, he shares what he learned about burnout, and how to be successful in a sustainable way. Specifically, Chris shares how to manage your energy for long-term success, including: How to get stuff done in a sustainable way, so you’re in it for the long haul… What he changed after he experienced burnout (including the new habits he’s developed)... How to stay in your zone of genius while empowering your team to thrive in theirs… Why real leadership means choosing presence over insecurity… … and more! A lot of folks chase “busy” like it’s a vanity metric. But as Chris says, “Any idiot can fill a calendar.” You should design your life first, build your business around that, and protect your energy like your business depends on it. Because it really does. This episode shows you how to do it… - - - new CTAs Dare to Launch Free Bonuses found at: https://getyoulaunched.com Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/ - - - Hear more from Jeff Walker on… YouTube: http://www.youtube.com/@productlaunch Instagram: https://www.instagram.com/jeffwalkerco Threads: https://www.threads.net/@jeffwalkerco Resources Referenced in the episode: Got a question for us? Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes! THANKS FOR TUNING IN! If you enjoyed this week’s show, don’t forget to hit the “follow” button. Not only is it totally free, it guarantees you never miss out on future episodes. Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!

One of the worst decisions I made early on in my business? Following this advice from a well-respected marketing guru: “Don’t hire anyone. Employees will make your life hell.” I trusted this person, so listening to them felt like the smart play. And while it did keep things simple in some respects, it also kept my business small – and way more stressful than it needed to be. When I eventually figured out that this was terrible advice (which took way longer than I’d like to admit), my business skyrocketed… and I started having a lot more fun in it too. Of course, there’s more nuance to this than just “hire a bunch of people.” Which is why I invited Mike Michalowicz – who literally wrote the book on building unstoppable teams – for this episode of Dare to Launch. Whether you want to do more with your existing team, are thinking about hiring your first virtual assistant, or feel resistant to hiring anyone at all, there’s a lot of gold in this conversation. We also get into the best way to attract the right people to your company… … why you should avoid job titles (and what to do instead)... … and more! Check it out now. - - - Dare to Launch Free Bonuses found at: https://getyoulaunched.com Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/ - - - Hear more from Jeff Walker on… YouTube: http://www.youtube.com/@productlaunch Instagram: https://www.instagram.com/jeffwalkerco Threads: https://www.threads.net/@jeffwalkerco Resources Referenced in the episode: Got a question for us? Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes! THANKS FOR TUNING IN! If you enjoyed this week’s show, don’t forget to hit the “follow” button. Not only is it totally free, it guarantees you never miss out on future episodes. Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!

I just tested a new add-on with Product Launch Formula®… …something simple that helped students get quick wins, build confidence, and create momentum from day one. The results surprised even me… and the community it sparked was incredible. In this week’s episode of Dare to Launch, Chris, Dan, and I break down exactly what we did… and how you can adapt it for your business. This is a funky time to be in business. Things are way less predictable than they were 5 or 10 years ago. And what people need right now is instant results and direct feedback. That’s why this little “something extra” became a key piece of my offer – and something any coach, teacher, or course creator can add to their offers too. - - - Dare to Launch Free Bonuses found at: www.getyoulaunched.com Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/ - - - Hear more from Jeff Walker on… YouTube: http://www.youtube.com/@productlaunch Instagram: https://www.instagram.com/jeffwalkerco Threads: https://www.threads.net/@jeffwalkerco Resources Referenced in the episode: Got a question for us? Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes! THANKS FOR TUNING IN! If you enjoyed this week’s show, don’t forget to hit the “follow” button. Not only is it totally free, it guarantees you never miss out on future episodes. Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!

I just tested a new add-on with Product Launch Formula®… …something simple that helped students get quick wins, build confidence, and create momentum from day one. The results surprised even me… and the community it sparked was incredible. In this week’s episode of Dare to Launch, Chris, Dan, and I break down exactly what we did… and how you can adapt it for your business. This is a funky time to be in business. Things are way less predictable than they were 5 or 10 years ago. And what people need right now is instant results and direct feedback. That’s why this little “something extra” became a key piece of my offer – and something any coach, teacher, or course creator can add to their offers too. - - - Dare to Launch Free Bonuses found at: https://getyoulaunched.com Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/ - - - Hear more from Jeff Walker on… YouTube: http://www.youtube.com/@productlaunch Instagram: https://www.instagram.com/jeffwalkerco Threads: https://www.threads.net/@jeffwalkerco Resources Referenced in the episode: Got a question for us? Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes! THANKS FOR TUNING IN! If you enjoyed this week’s show, don’t forget to hit the “follow” button. Not only is it totally free, it guarantees you never miss out on future episodes. Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!

What if I told you that – in just a few seconds – you could create a piece of content that could generate millions of impressions and thousands of comments from your target audience? Pretty cool, right? But wait, it gets even better… Because this content can also give you valuable insights you can use to make your marketing more powerful and your future offers more attractive. In this episode of Dare to Launch, Rachel Miller shares how one simple post generated 13.8M impressions and 42,000 comments in just 72 hours. And this is more than just vanity metrics… it’s what those 42k comments revealed that’s really exciting… Because the comments were filled with deep, meaningful insights from her target audience – people self-identifying with her community. In just three days, the post turned into a focus group of 42,000 of her perfect customers – telling her exactly what they want, what they care about, and what their big struggles are. Even better, people were tagging friends – new prospects – who were a perfect fit for Rachel’s offers. Just from a single post. Rachel also shows you how to create a similar post, and she gives you a word-for-word template you can use today to start building your own “focus group” – so you can use your post to discover what your audience really cares about. - - - Dare to Launch Free Bonuses found at: https://getyoulaunched.com Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/ - - - Hear more from Jeff Walker on… YouTube: http://www.youtube.com/@productlaunch Instagram: https://www.instagram.com/jeffwalkerco Threads: https://www.threads.net/@jeffwalkerco Resources Referenced in the episode: Got a question for us? Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes! THANKS FOR TUNING IN! If you enjoyed this week’s show, don’t forget to hit the “follow” button. Not only is it totally free, it guarantees you never miss out on future episodes. Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!

This is probably one of the most actionable episodes ever of Dare to Launch. Because Bari Baumgardner walks you through a 10,000-foot strategy for creating a high-ticket funnel that takes your ideal customers from: “Wait, you can do that?” to “I could do that…” to “I have to do that!” What’s great about Bari’s approach is that you don’t need to create a new course or program… Instead, this is about depth – giving your audience an opportunity to go deeper with you, so they actually master what you teach. If you already have a course – or even just an idea for one – Bari shows you how to turn it into a richer, deeper experience – and a premium, in-demand offer. And she really walks you through how to do it – including the “3 x 3” system many big names (including me) use to make high-ticket offers. This is a super valuable and actionable episode. - - - Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/ - - - Hear more from Jeff Walker on… YouTube: http://www.youtube.com/@productlaunch Instagram: https://www.instagram.com/jeffwalkerco Threads: https://www.threads.net/@jeffwalkerco Resources Referenced in the episode: Got a question for us? Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes! THANKS FOR TUNING IN! If you enjoyed this week’s show, don’t forget to hit the “follow” button. Not only is it totally free, it guarantees you never miss out on future episodes. Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!

If you think you’re selling knowledge, think again… Knowledge is everywhere. And it’s free. Podcasts, YouTube, blogs… answers are just one Google search or ChatGPT conversation away. So what are we really selling? Our framework. Our approach. Our way of doing things. And while that might sound simple, it’s not easy… Because that’s where fear often kicks in. When someone says “no thanks” to your offer, it’s not just a simple “no”… … they’re saying “no” to your personal approach… your ideas… your take… and your voice. And that stings a little. (OK, it stings a LOT.) That’s why so many people start diluting what they do. They try to please as many people as possible, add extra “stuff,” and get advice from anyone and everyone… Until their offer is a watered-down version of what made it powerful in the first place. But the only way your work cuts through the noise is if you stop trying to please everyone and lean into what makes it yours. That’s when your real voice comes out. That’s when you start attracting the right people – and more of them. And that’s when your offers become so desirable they practically sell themselves. That’s exactly what Chris, Dan, and I unpack in this clip from Dare to Launch… - - - Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://getyoulaunched.com/ - - - Hear more from Jeff Walker on… YouTube: http://www.youtube.com/@productlaunch Instagram: https://www.instagram.com/jeffwalkerco Threads: https://www.threads.net/@jeffwalkerco Resources Referenced in the episode: Got a question for us? Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes! THANKS FOR TUNING IN! If you enjoyed this week’s show, don’t forget to hit the “follow” button. Not only is it totally free, it guarantees you never miss out on future episodes. Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!

Dare to Launch Free Bonuses found at: https://getyoulaunched.com Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/ - - - Hear more from Jeff Walker on… YouTube: http://www.youtube.com/@productlaunch Instagram: https://www.instagram.com/jeffwalkerco Threads: https://www.threads.net/@jeffwalkerco Resources Referenced in the episode: Got a question for us? Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes! THANKS FOR TUNING IN! If you enjoyed this week’s show, don’t forget to hit the “follow” button. Not only is it totally free, it guarantees you never miss out on future episodes. Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!

Join my FREE Launch Masterclass here 👉 https://productlaunchformula.com/masterclass25 (Available until August 28th, 2025) - - - In this LIVE Q&A from my 2025 Launch Masterclass, I answer the questions that business owners everywhere are asking right now. It often feels like the world is moving faster than ever – politics, economics, technology, AI – and it’s easy to feel left behind. But here’s the truth: your ultimate security isn’t found in a job, a paycheck, or a market that feels unpredictable. It’s in creating value for the world, showing it to the right people, and getting paid for it. That never changes. In this special Q&A episode, you’ll discover real, practical insights and strategies that can immediately improve your messaging, marketing, and conversions. This is what’s working now – the thinking I’m using in my launches. (In fact, this Q&A is part of my latest launch!) Plus, you’ll get a front-row seat to the questions other Masterclass participants are asking – so you can see what’s on the minds of business owners just like you. And this is just part one… Part 2 is coming in a few days – and I’ll be diving even deeper into actionable strategies, answering more questions, and uncovering even more insights that can change the trajectory of your business over the next year. - - - Join my FREE Launch Masterclass now: https://productlaunchformula.com/masterclass25 Hear more from Jeff Walker on… YouTube: http://www.youtube.com/@productlaunch Instagram: https://www.instagram.com/jeffwalkerco Threads: https://www.threads.net/@jeffwalkerco Resources Referenced in the episode: Got a question for us? Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes! THANKS FOR TUNING IN! If you enjoyed this week’s show, don’t forget to hit the “follow” button. Not only is it totally free, it guarantees you never miss out on future episodes. Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!

Join my FREE Launch Masterclass here 👉 https://productlaunchformula.com/masterclass25 (Available until August 28th, 2025) - - - In this LIVE Q&A from my 2025 Launch Masterclass, I answer the questions that business owners everywhere are asking right now. It often feels like the world is moving faster than ever – politics, economics, technology, AI – and it’s easy to feel left behind. But here’s the truth: your ultimate security isn’t found in a job, a paycheck, or a market that feels unpredictable. It’s in creating value for the world, showing it to the right people, and getting paid for it. That never changes. In this special Q&A episode, you’ll discover real, practical insights and strategies that can immediately improve your messaging, marketing, and conversions. This is what’s working now – the thinking I’m using in my launches. (In fact, this Q&A is part of my latest launch!) Plus, you’ll get a front-row seat to the questions other Masterclass participants are asking – so you can see what’s on the minds of business owners just like you. And this is just part one… Part 2 is coming in a few days – and I’ll be diving even deeper into actionable strategies, answering more questions, and uncovering even more insights that can change the trajectory of your business over the next year. - - - Join my FREE Launch Masterclass now: https://productlaunchformula.com/masterclass25 Hear more from Jeff Walker on… YouTube: http://www.youtube.com/@productlaunch Instagram: https://www.instagram.com/jeffwalkerco Threads: https://www.threads.net/@jeffwalkerco Resources Referenced in the episode: Got a question for us? Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes! THANKS FOR TUNING IN! If you enjoyed this week’s show, don’t forget to hit the “follow” button. Not only is it totally free, it guarantees you never miss out on future episodes. Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!

Join my FREE Launch Masterclass here 👉 https://productlaunchformula.com/masterclass25 (Available until August 28th, 2025) - - - In this LIVE Q&A from my 2025 Launch Masterclass, I answer the questions that business owners everywhere are asking right now. It often feels like the world is moving faster than ever – politics, economics, technology, AI – and it’s easy to feel left behind. But here’s the truth: your ultimate security isn’t found in a job, a paycheck, or a market that feels unpredictable. It’s in creating value for the world, showing it to the right people, and getting paid for it. That never changes. In this special Q&A episode, you’ll discover real, practical insights and strategies that can immediately improve your messaging, marketing, and conversions. This is what’s working now – the thinking I’m using in my launches. (In fact, this Q&A is part of my latest launch!) Plus, you’ll get a front-row seat to the questions other Masterclass participants are asking – so you can see what’s on the minds of business owners just like you. And this is just part one… Part 2 is coming in a few days – and I’ll be diving even deeper into actionable strategies, answering more questions, and uncovering even more insights that can change the trajectory of your business over the next year. - - - Join my FREE Launch Masterclass now: https://productlaunchformula.com/masterclass25 Hear more from Jeff Walker on… YouTube: http://www.youtube.com/@productlaunch Instagram: https://www.instagram.com/jeffwalkerco Threads: https://www.threads.net/@jeffwalkerco Resources Referenced in the episode: Got a question for us? Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes! THANKS FOR TUNING IN! If you enjoyed this week’s show, don’t forget to hit the “follow” button. Not only is it totally free, it guarantees you never miss out on future episodes. Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!

What if you could turn your passion into a business… without the stress of endless trial and error? In this week’s episode of Dare to Launch, Sarah MacKeigan shares how she made a bold career move – from healthcare project manager to dog physiotherapist. You might have heard the advice – “just follow your passion.” But that’s easier said than done. Sarah followed her passion… but she also had to overcome real challenges – challenges many entrepreneurs face – especially when it came to selling… Like a lot of business owners, she struggled to figure out how to turn her expertise into a viable, profitable business. But Sarah didn’t give up. Instead, she found a way to fill her program with paying customers before she actually created it. And the results blew her away. She shares exactly how she did it in this week’s episode. You’ll also hear: How Sarah transitioned from a traditional career to something unconventional (and the personal experience that led to the shift) The unexpected struggles she faced while turning her passion into a business (it’s not as simple as the “just follow your passion” crowd would have you believe) How she built – and got paid for – her program before she created it… and why this “backward” approach makes offers even more desirable and powerful … and much more If you want to turn your passion into a mission-driven, profitable business that serves you and your community, this episode is for you… - - - In my FREE Launch Masterclass, I’ll walk you through the same “get paid before you create it” process Sarah used to create a highly desirable, profitable program. Get all the details here 👉https://productlaunchformula.com/masterclass25 - - - Hear more from Jeff Walker on… YouTube: http://www.youtube.com/@productlaunch Instagram: https://www.instagram.com/jeffwalkerco Threads: https://www.threads.net/@jeffwalkerco Resources Referenced in the episode: Got a question for us? Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes! THANKS FOR TUNING IN! If you enjoyed this week’s show, don’t forget to hit the “follow” button. Not only is it totally free, it guarantees you never miss out on future episodes. Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!

If you’ve ever wondered whether you could turn your skills into something more, you should meet David H. Lawrence XVII… Because while most people in his industry live gig to gig, David discovered a way to turn his voiceover talents into a thriving online business – one that’s brought in 24 six-figure launches (so far) and serves thousands of aspiring actors. Here’s what’s crazy… David never planned to be an online teacher. In fact – in his own words – he was dragged… “kicking and screaming.” First into teaching… then into going online. But he’s glad he was. 🙂 If you’ve ever thought, “People won’t pay for what I know,” listen to David’s story… you might be surprised. You’ll also hear: The moment in an acting class that sparked his entire business. How he turned one “can you teach me how to do that?” moment into a repeatable, thriving income stream. The mindset shift that took him from “Is this even possible?” to “This works every single time.” … and much more. If you’re sitting on a skill… or a talent… or an idea – wondering how you can turn it into something bigger, this episode is for you. See what’s possible when you stop trading time for money… and turn your skills into life-changing business. - - - Want me to walk you through the same proven blueprint David used to start and grow his business? Check out my FREE Launch Masterclass: 👉https://productlaunchformula.com/masterclass25 - - - Hear more from Jeff Walker on… YouTube: http://www.youtube.com/@productlaunch Instagram: https://www.instagram.com/jeffwalkerco Threads: https://www.threads.net/@jeffwalkerco Resources Referenced in the episode: Got a question for us? Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes! THANKS FOR TUNING IN! If you enjoyed this week’s show, don’t forget to hit the “follow” button. Not only is it totally free, it guarantees you never miss out on future episodes. Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!

Register for this year's FREE Launch Masterclass at https://getyoulaunched.com/ - - - Hear more from Jeff Walker on… YouTube: http://www.youtube.com/@productlaunch Instagram: https://www.instagram.com/jeffwalkerco Threads: https://www.threads.net/@jeffwalkerco Resources Referenced in the episode: Dare to Launch Interview with Michael Walker Got a question for us? Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes! THANKS FOR TUNING IN! If you enjoyed this week’s show, don’t forget to hit the “follow” button. Not only is it totally free, it guarantees you never miss out on future episodes. Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!

I didn’t plan it. It just kinda happened… and then it became a “thing”. A few years back, I was doing a live session in my Launch Masterclass, when out of the corner of my eye, I saw it… Right next to my camera was a squirrel. And this thing is just going nuts. Now I’m live with thousands of people. So I’m doing everything I can to stay focused and not get distracted, but I can’t help it… … my eyes keep wandering over to this little guy scampering all over my deck. I knew I had to say something. Dan and I laughed about it. And by the next session, he’d rigged up a second camera and “Squirrel Cam” was born. Moments like that often feel like mistakes. But every year since, there’s always someone who asks: “Is there a squirrel cam this year?” Yeah, it is kinda ridiculous. But “squirrel cam” is what launching is all about – showing up live, figuring things out in real time, and leaning into whatever happens. In this clip from Dare to Launch, Chris, Dan, and I get into this more – including the full “squirrel cam” story… and how you can use “mistakes” to build a closer connection to your audience. Want to launch or grow your business – faster? Join the Free Launch Masterclass Aug 14th at https://getyoulaunched.com/ Hear more from Jeff Walker on… YouTube: http://www.youtube.com/@productlaunch Instagram: https://www.instagram.com/jeffwalkerco Threads: https://www.threads.net/@jeffwalkerco Resources Referenced in the episode: Got a question for us? Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes! THANKS FOR TUNING IN! If you enjoyed this week’s show, don’t forget to hit the “follow” button. Not only is it totally free, it guarantees you never miss out on future episodes. Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!

Affiliate promotions (where you promote someone else’s product to your list) can be one of the easiest, fastest, and most profitable launches you do. I’ve been on both sides – both promoting and having other people promote my launches – for literally decades now. And it’s no secret that I love these kinds of promotions. Done well – where you promote a proven offer that gets real results for your people – it’s a triple home run… 1. You make a lot of sales, without having to do all the hard work of creating and launching a product. 2. Your people get great results… so they love you for introducing them to the product. 3. You build up great rapport and relationships with the people you help promote. Win win win. But… like anything… there’s a right and a wrong way to do these sorts of promotions. And doing them the right way makes an enormous difference… To the point where I’ve seen brand-new affiliates with tiny lists FAR outconvert established “gurus” with massive lists. And almost every year, I see at least one brand new partner who comes out of nowhere and lands one of the big sales prizes I offer for my launch. So what makes for a killer affiliate promotion? - - - Join the PLF Partner Team and promote the Launch Masterclass Aug 14 - 28, 2025 by going to https://productlaunchformula.com/affiliate Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://productlaunchformula.com/ - - - Hear more from Jeff Walker on… YouTube: http://www.youtube.com/@productlaunch Instagram: https://www.instagram.com/jeffwalkerco Threads: https://www.threads.net/@jeffwalkerco Resources Referenced in the episode: Got a question for us? Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes! THANKS FOR TUNING IN! If you enjoyed this week’s show, don’t forget to hit the “follow” button. Not only is it totally free, it guarantees you never miss out on future episodes. Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!

There are moments when life just wallops you – when all you can see is fear, overwhelm, and uncertainty. So let’s get into what you can do when that happens… Because there is a way through those moments. And it doesn’t involve looking for silver linings or pretending everything’s fine. I won’t pretend staying calm and grounded when the pressure is on is easy… because it’s not. But this clip from Dare to Launch will give you a few things you can do – practical, actionable steps you can take to lead yourself (and others) forward… even in the hardest moments. - - - Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://getyoulaunched.com/ - - - Hear more from Jeff Walker on… YouTube: http://www.youtube.com/@productlaunch Instagram: https://www.instagram.com/jeffwalkerco Threads: https://www.threads.net/@jeffwalkerco Resources Referenced in the episode: Got a question for us? Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes! THANKS FOR TUNING IN! If you enjoyed this week’s show, don’t forget to hit the “follow” button. Not only is it totally free, it guarantees you never miss out on future episodes. Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!

Pat Flynn didn’t set out to build a Pokémon brand with over 4 billion views and 3 million followers… He just wanted to learn how to use TikTok. So he created a simple experiment – he was going to post one video a day for 60 days. That’s when things kinda snowballed… What happened next is a crazy story, with a bunch of powerful lessons. And since Pat’s a good friend, I invited him onto the Dare to Launch podcast so he can share it with you. Pat’s name might ring a bell. He’s a successful entrepreneur many times over. But one of the things I like most about him is how he loves to learn and experiment. Take this new brand for example… Pat already had multiple successful businesses in wildly different niches (think everything from earning passive income to Pokémon)... But he wanted to learn how to get really, really good at TikTok. So he started another new business. This one was also in the Pokémon niche… but was exclusively focused on TikTok. And the wild thing is… he didn’t use ANY of his existing audience or platforms to help promote it. Because the goal, first and foremost, was LEARNING. This was a brand-new niche, audience, and channel for him – he had zero reputation, zero credibility, and zero followers. And that’s exactly how Pat liked it… He knew the best way to get good was to do this “from scratch.” (And to make doubly sure he wasn’t recognized, he never even showed his face in his videos.) Like anyone starting something new, Pat had to wade through that initial “sucky” phase – when everything feels hard, messy, and you don’t see any results… The first month was a struggle… His videos were getting a couple hundred views – nothing spectacular. And if he was only focused on metrics, he probably would have quit. But he wasn’t. And he didn’t… He was committed to his 60 day experiment. So he kept showing up and – on day 35… Boom – one of his videos blew up, hitting 750,000 views. The snowball started to pick up pace… His views and subscribers started ramping up… fast. And cool opportunities started coming his way: He was invited by the Detroit Lions to open Pokémon packs – on the field! He got to meet famous NBA and UFC fighters through his channel He started clocking up millions of views every single day – and bringing in five figures in ad revenue He launched Card Party – a live event for Pokémon collectors, creators, and fans. The last event attracted over 5,500 attendees… and sold out with $0 marketing. (It’s now so popular, he’s now doing TWO events a year.) He leveraged his Pokémon audience to generate 2,000 extra sales for his new book, land himself on the NYT bestseller list… and generate hundreds of social shares along the way … all from taking one daily action – uploading a simple video. This episode of Dare to Launch is a masterclass in what happens when you stop waiting and start doing… even when no one is watching. Pat breaks down why information and inspiration could be the thing holding you back… … and how just taking a small step in the right direction can have big results. (And yes, this works for non-Pokémon niches too! 🙂) - - - Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://getyoulaunched.com/ - - - Hear more from Jeff Walker on… YouTube: http://www.youtube.com/@productlaunch Instagram: https://www.instagram.com/jeffwalkerco Threads: https://www.threads.net/@jeffwalkerco Got a question for us? Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes! THANKS FOR TUNING IN! If you enjoyed this week’s show, don’t forget to hit the “follow” button. Not only is it totally free, it guarantees you never miss out on future episodes. Think you know someone who would enjoy this episode? Do them a favor and share it with...

What if you woke up tomorrow and your business was gone? And I’m not talking “you lost a big client” or a “big chunk of money” gone… I’m talking every client… every cent – your entire business. And not just gone… but stolen by one of the people you trusted most. Well, I can tell you how it feels… because it happened to me. One moment, I was earning more money than I could have dreamed of… the next, I’m answering an early morning phone call and hearing the words: “Jeff, it’s Mike. I’m taking the business…” I’d love to tell you that I quickly shrugged it off . But that’s not what happened. Still…I managed to turn what felt like a total gut punch into something even better. Here’s the full story Want to launch or grow your business – faster? Grab my FREE Launch Quickstart – my high-impact, actionable training for building a business you love 👉 https://getyoulaunched.com/ - - - Hear more from Jeff Walker on… YouTube: http://www.youtube.com/@productlaunch Instagram: https://www.instagram.com/jeffwalkerco Threads: https://www.threads.net/@jeffwalkerco Got a question for us? Go to DaretoLaunchShow.com to submit a voicemail with your question, and you might hear the answer on one of our next episodes! THANKS FOR TUNING IN! If you enjoyed this week’s show, don’t forget to hit the “follow” button. Not only is it totally free, it guarantees you never miss out on future episodes. Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds, but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!